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With all the discussion about the future of Kickstarter in recent weeks, it may be appropriate that a film that began its campaign at the beginning of the
In our last episode, I talked about how transmedia storytelling projects and technologies (such as second screen apps) seem to be getting traction in Hollywood, and the need for Experience Designers to effectively build the stuff that actually goes...
Friends, it’s time to get serious. The ongoing debate between (intelligent, well-meaning) people about what “transmedia” means and even whether defining the word matters at all, is killing our common cause.
Le 12 mars dernier, une annonce a agité le paysage audiovisuel américain. Le réalisateur Ridley Scott, auteur de grands blockbusters comme Alien, Blade Runner ou Gladiator a déclaré qu’il se lançai...
Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process?
Robert Nashak, BBC's EVP for digital, explains how the company deals with its vast array of IP and why BBC is so excited for Microsoft's next-gen Xbox
Via Soraia Ferreira
Now that the National Film Board of Canada is not the only big player in the game of transmedia storytelling (outside of the branding world, of course), the Tribeca Film Institute, Mozilla and more are eager to put their money and support behind...
Nielsen et Social Guide on récemment publié une étude mettant en évidence l’impact de Twitter sur les audiences TV.
"Comment la vieille Europe a perdu sa souveraineté dans la bataille du big data. Il devait être spirituel. Le XXIe siècle sera plus sûrement numérique... La maîtrise de l’information en masse donne aujourd’hui à celui qui la possède la promesse de l’ultra-domination politique et économique. On imagine encore très mal l’ampleur des bouleversements à venir. C’est l’une des explications de l’inertie de la vieille Europe. Placée sous dépendance américaine, dépourvue de la chaîne industrielle adéquate, la colonie numérique européenne a oublié qu’il fallait une vision et une stratégie pour être citoyen à part entière de ce nouveau monde dont on ne devine encore que les fondations."
Hacking: No Longer Just For Programmers So what does hacking have to do with storytelling and entertainment? Quite a lot, actually. A number of us talk about the idea of “Story as Software”. Software is complicated to create. So is telling a good story. But they each can be broken down into component parts: wireframes, prototypes, story treatments, a character matrix, etc. By focusing on the components parts creators can follow a hackathon approach—and the results can be amazing. Now let’s apply this Hackathon approach to immersive media creation: put teams of filmmakers, programmers, designers, producers and writers together, give them access to new technologies and give them a deadline to create something ...
Le bruit s’amplifie autour du transmédia mais la complexité apparente de ces systèmes ne rend-elle pas ces dispositifs inefficients par nature ? Une tribune de Jérémy Lopes.
Les petits meurtres d'Agatha Christie reviennent à l'antenne de France 2 avec deux épisodes inédits le 29 mars et le 5 avril à 20h45 : Jeux de glaces et Meurtres au Champagne ! Pour cette nouvelle saison, l'intrigue est transposée dans les année ...
In recent years, transmedia has come into the spotlight among those creating and using media and technology for children. We believe that transmedia has the po
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TF1, M6 ou France Télévisions multiplient les expériences pour retenir l'audience des téléspectateurs qui commentent leurs émissions sur les réseaux sociaux.
Desdemona Bandini: "Not just a new film, “The Cosmonaut” is a labor of love four years in the making, crowdsourced and created with a plan to test the boundaries of transmedia content distribution worldwide."
Via The Digital Rocking Chair
Ce texte est un compte rendu de Henry Jenkins, Sam Ford et Joshua Green, Spreadable Media. Creating Value and Meaning in a Networked Culture, New York and ...
Le 11 avril dernier, Radio-Canada mettait en ligne son 4ème et dernier épisode de la websérie transmédia, Emilie. Après 8 semaines de diffusion web et à la veille de voir sortir en salle le long métrage du même nom, le bilan est plus que positif.
Bingeing on a TV show used to be something you'd only do when home with the flu. Now it's how we want to consume TV all the time.
Via sarah hemar
Les plus grandes chaînes YouTube avaient, voici un an, une audience déjà comparable aux petites chaînes du câble US. Aujourd’hui, elles disent atteindre "plus de monde que la plupart des grands net...
Two of the events I was most looking forward to seeing this year at SXSW Interactive were Jason Brush's talk, Filmmaking as User Experience and Michel Reilhac's
Throughout an hour-long presentation, Mike Prouxl shared thought-provoking stats and case studies illustrating the ever-evolving mash-up and ways popular brands are taking advantage of this exciting and somewhat undetermined marketing environment. Read on for a full keynote recap!
"Tuesday night Facebook hosted a panel discussion about social issue-oriented transmedia at their office in midtown Manhattan. The event was co-sponsored by the Tides Foundation, a San Francisco nonprofit that funds philanthropic ventures, and featured Beth Janson, executive director of the Tribeca Film Institute and representing its All Access program, Didi Bethurum of the social action campaign 10×10 and the documentary Girl Rising, Michelle Byrd of Games for Change, and Libby Leffler, Facebook’s Strategic Partner Manager who interfaces with nonprofits, charities, and philanthropic causes. A lot of the work discussed by the panel comes in the wake of theHalf the Sky movement, a book, film, and transmedia project that Filmmaker wrote about last October. The project includes a four-hour documentary, an hour-long redaction of the film, and multiple short films for use by NGOs in developing nations. The most recent component is the Facebook game “Half the Sky Movement: The Game” (pictured above)..."
Via siobhan-o-flynn, Jeni Mawter, Binary Racoon
La Social TV est passée du rang de tendance prometteuse à celui de phénomène populaire. De la technique (Zeebox, Kwar
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