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Professional LinkedIn Profile Tips: A Checklist of 17 Must-Have Items

Professional LinkedIn Profile Tips: A Checklist of 17 Must-Have Items | The Eternal Social Season | Scoop.it
Want to create the perfect professional LinkedIn profile? Here's a checklist of 17 must-have items, including keyword advice, endorsements and more!
Anneliz Hannan's insight:

See infographic of LinkedIn Profile Tips

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Martin (Marty) Smith's curator insight, August 16, 2013 4:45 AM

Great personal branding tips for LI here.

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The Broken Art of Company Blogging (and the Ignored Metric that Could Save Us All)

The Broken Art of Company Blogging (and the Ignored Metric that Could Save Us All) | The Eternal Social Season | Scoop.it
Company blogging is broken. We're tricking ourselves into believing they're successful while ignoring the one sigal we have that tells us whether they're actually working.
Anneliz Hannan's insight:

Great debate on what are vanity metrics and importance of comments for blogging success.

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How to Create a Branded Short Link

How to Create a Branded Short Link | The Eternal Social Season | Scoop.it
By using your own custom branded short link, you reinforce your brand awareness, as well as ensure that you're taking full advantage of all the benefits shortened links offer. Learn how!
Anneliz Hannan's insight:

Super tutorial for branding your links. 

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Canada’s anti-spam legislation is now in effect.

Canada’s anti-spam legislation is now in effect. | The Eternal Social Season | Scoop.it
Find out what that means for you!
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Content, Trust, and the Power of Influence by @crestodina

Content, Trust, and the Power of Influence by @crestodina | The Eternal Social Season | Scoop.it
The power of influence means we buy when an influencer says buy and we don't when they complain. This can sometimes affect your organization negatively.
Anneliz Hannan's insight:

Interesting research about the affect of reviews on buying decisions especially that effect on behavior and that 'the person who posted the negative message is actually likely to spend more with that brand."

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The Website Content Development Process

The Website Content Development Process | The Eternal Social Season | Scoop.it
There is a very specific process content development for a website must undergo. With the help of Orbit Media Studios, we've outlined it for you here.
Anneliz Hannan's insight:

The kind of marriage that makes for a very pretty baby in the carriage.

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E-List Hunter's curator insight, June 16, 11:35 PM

Great Content will be shared for target audience will drive the traffic and generate revenue for an organization development..some social media solution will drive the traffic for your business website..

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New Facebook page layout: 18 things you need to know

New Facebook page layout: 18 things you need to know | The Eternal Social Season | Scoop.it
Finally! It’s rolling out to everyone: the New Facebook Page layout that was originally announced in March is going to be released to all pages
Anneliz Hannan's insight:

Nice walk through of the new Facebook Page layout with Emeric Ernoult.

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Recognizing The World's Top 40 Social Marketing Talent

Recognizing The World's Top 40 Social Marketing Talent | The Eternal Social Season | Scoop.it
Hiring talent with ‘Klout’ is a double-edged sword. Some employers believe influencers make excellent candidates because they are natural sharers and outspoken community builders that can add a ton of value inside an organization and out. Others are deeply concerned about the risks of hiring influencers.  According to one prominent [...]
Anneliz Hannan's insight:

Great list to subscribe to in one click. 

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The Big List of 111+ Keyboard Shortcuts For The Most-Used Online Tools

The Big List of 111+ Keyboard Shortcuts For The Most-Used Online Tools | The Eternal Social Season | Scoop.it
Save an hour a day! Work faster and smarter in Gmail, Twitter, Facebook, YouTube, and many more with our collection of the 100+ best keyboard shortcuts.
Anneliz Hannan's insight:

A mother load of lists from Buffer on Keyboard Shortcuts

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101 Best Web Design and Development Blogs | DashBurst

101 Best Web Design and Development Blogs | DashBurst | The Eternal Social Season | Scoop.it
Are you a web developer or looking to build a website? Today we’d like to provide you a list of the top resources we follow on web design, HTML, CSS, JavaScript, PHP, WordPress, graphics, mobile development and much more. There are lots of great web development sites online, and finding the most useful one (not […]
Anneliz Hannan's insight:

Wow, incredible list composed by Daniel Zeevi of Dashburst

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How to Be An Author Google Loves

How to Be An Author Google Loves | The Eternal Social Season | Scoop.it
Want to be an established author and rank well on the SERPs? You've got to put in the work! Here are some guidelines on how to be an author Google loves.

Via Neil Ferree
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Neil Ferree's curator insight, May 15, 6:38 PM

Now that Scoop.it has enabled us to update our G+ Brandpages from our Scoop.ot Topics page, its more important than ever to follow these Authorship setup guidelines.


Social Shares is the New SEO. You are the Brand and your Google Authorship Bio Headshot Rich Snippet is your new personal logo.


If you want your headshot to render in the organic search results (and you do) then follow these tips from SEMrush.

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How to Create Magic on Vine in 6 Seconds - Jeffbullas's Blog

How to Create Magic on Vine in 6 Seconds - Jeffbullas's Blog | The Eternal Social Season | Scoop.it
The mercurial rise of Vine’s six second video sharing app seems unduly restrictive. Here are some tips into how you can create magic on Vine in 6 seconds!
Anneliz Hannan's insight:

Show, don't tell. Great example with Fanta!

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12 Critical Elements Every Homepage Must Have | Infographics Creator

12 Critical Elements Every Homepage Must Have | Infographics Creator | The Eternal Social Season | Scoop.it

A homepage is one of the most important, if not the most important page on a website. Because it commonly gets the bulk of site traffic, it’s crucial for the homepage to convert as much of that traffic into leads and sales. In fact, check out these 12 key elements a homepage needs to achieve an awesome conversion rate....


Via Jeff Domansky, Neil Ferree
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Jeff Domansky's curator insight, April 28, 10:38 PM

Nice depiction of basic website landing page tips.

Jeff Domansky's curator insight, April 28, 10:41 PM

Useful list of 12 basic tips for better landing pages.

Neil Ferree's curator insight, May 3, 11:36 AM

Excellent set of Home Page elements "every" website should have. About the only thing missing is making sure this content renders well (and fast) on a mobile device (ie) Galaxy S5 + iPhone 5S + iPad Mini just like it does on this site How to Monetize Social Media Marketing

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Unlock the Keys to Absolutely Irresistible Blog Titles

Unlock the Keys to Absolutely Irresistible Blog Titles | The Eternal Social Season | Scoop.it
Blog post at Rebekah Radice : Blog titles have incredible power.

Within seconds, the right words can challenge readers to take action, and ignite a flurry of social m[..]

Via Neil Ferree
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Neil Ferree's curator insight, May 5, 1:14 PM

Another excellent article with your perfect personal branding imagery that has  +Rebekah Radice written all over it.

We know the Title play a key role since it impacts so many seo metrics and that by having the same H1 Title with congruent content and context on multiple social channels → this  reinforces the notion that the sum of the parts is greater than the whole especially if your title looks something like this;

Content Marketing System Best Practices

In this case, 5 of my social channels rank on page 1 of Google for this long tail keyword phrase.


  1. WordPress
  2. Scoop.it
  3. SlideShare
  4. YouTube
  5. Hoverpost
  6. Vimeo
The same thing only different for these semantic search longtail Q&A titles
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How to Use Twitter Cards | Setting Up Twitter Cards for Blog

How to Use Twitter Cards | Setting Up Twitter Cards for Blog | The Eternal Social Season | Scoop.it
How to setup and use Twitter Cards on your business blog. Use Twitter Cards to add additional text & an image to your blog post tweets, which can improve clicks.
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Infographic: Anatomy of the Perfect Mobile Email

Infographic: Anatomy of the Perfect Mobile Email | The Eternal Social Season | Scoop.it
When crafting a mobile email, it's important to keep all things readable. Buttons and text should be the right size. There should be pinch and zoom required.
Anneliz Hannan's insight:

Great graphic for comparison.

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Screen Size Matters: Adapting Content Strategy for Multiple Devices

Screen Size Matters: Adapting Content Strategy for Multiple Devices | The Eternal Social Season | Scoop.it
Creating a content strategy can be a complex process, especially when you throw multi-device consumption into the mix. Here we look at how you can create the perfect process for getting it right every time.
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Social & Digital Body Language - 105 Factors That Impact Business & Personal Brands | The Marketing Nut

Social & Digital Body Language - 105 Factors That Impact Business & Personal Brands | The Marketing Nut | The Eternal Social Season | Scoop.it
105 ways your digital body language impacts your brand and how your audience perceives you. Knowing your digital body language and consistently working to keep
Anneliz Hannan's insight:
An extensive inventory check list for your personal brand, digital programs and relationships.
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E-List Hunter's curator insight, June 16, 11:30 PM

Positive aspects for Brand promotion and they will get some sort of kick-start of getting good response for consumer side..

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The Rise of Online Harassment

The Rise of Online Harassment | The Eternal Social Season | Scoop.it
New poll reveals almost 50% of Americans under the age of 35 have been harassed online or known someone
Anneliz Hannan's insight:

This is a fascinating infographic to read through and a sad commentary on the state of our 'social' media. 

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Announcing MozBar 3.0: the Free, Completely Redesigned SEO Toolbar

Announcing MozBar 3.0: the Free, Completely Redesigned SEO Toolbar | The Eternal Social Season | Scoop.it
We're thrilled to announce version 3 of the MozBar for Chrome! Check out the functionality in this post; the Firefox add-on will follow soon.
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Twitter Photo Tips: The Ultimate Guide For Social Marketers in 2014

Twitter Photo Tips: The Ultimate Guide For Social Marketers in 2014 | The Eternal Social Season | Scoop.it
Sharing photos on Twitter all willy nilly? (Or not at all?) Here’s how to do it right, with a special focus on Twitter photo tips for 2014.
Anneliz Hannan's insight:

Great tips for optimizing your photos on Twitter. 

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Justin Hipps, MBA's curator insight, May 21, 1:31 PM

As always...thank you for sharing #awesome content Anneliz!

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2014 Social Media Marketing Industry Report |

2014 Social Media Marketing Industry Report | | The Eternal Social Season | Scoop.it
2014 Social Media Marketing Industry Report: learn from more than 2800 marketers how to focus your social media activities and what content is used most
Anneliz Hannan's insight:

Tis the season

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The Definitive Guide to Using Content Marketing for B2B

The Definitive Guide to Using Content Marketing for B2B | The Eternal Social Season | Scoop.it
Anneliz Hannan's insight:

Thorough in details

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Content Strategy Explained in 180 Seconds | Orbit Media Studios

Content Strategy Explained in 180 Seconds | Orbit Media Studios | The Eternal Social Season | Scoop.it

Greea

Anneliz Hannan's insight:

Great 101 audio about Content Strategy with descriptive details that will take you 360. 

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How to Set Up and Use Twitter Lead Generation Cards in Your Tweets for Free!

How to Set Up and Use Twitter Lead Generation Cards in Your Tweets for Free! | The Eternal Social Season | Scoop.it
Working as an in-house SEO strategist for a small business forces me to get "scrappy" every day with tools and techniques. I'm constantly on the lookout for an opportunity that can help my company market to broader audiences for less money. Here's how to set up your Twitter Cards for free!

Via Neil Ferree
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Neil Ferree's curator insight, May 8, 9:14 AM

Timely article on How to Setup Twitter Cards to capture Leads from your Twitter stream is stellar and probably profitable if done well.


I can't wait to try it out.


If you decide to test drive it too, Follow Me on Twitter so I can follow you back and we can compare notes?

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Framework: Collaborative Economy Honeycomb | Web Strategy by Jeremiah Owyang | Digital Business

Framework: Collaborative Economy Honeycomb | Web Strategy by Jeremiah Owyang | Digital Business | The Eternal Social Season | Scoop.it
Anneliz Hannan's insight:

The crowd is becoming like a company...great read

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