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The One (Really Easy) Persuasion Technique Everyone Should Know — PsyBlog

The One (Really Easy) Persuasion Technique Everyone Should Know — PsyBlog | The brain and illusions | Scoop.it
It’s supported by 42 studies on 22,000 people and it’s the easiest, most practical persuasion technique available.

Via Sandeep Gautam
Gerald Carey's insight:

Getting people to do what you want by giving them the illusion of choice. Ethical? Read on...

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Sandeep Gautam's curator insight, February 8, 2013 9:05 AM

you should read this, but you are free to ignore and read soemthing else.

The brain and illusions
What can illusions teach us about the brain?
Curated by Gerald Carey
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Impossible Movie

Impossible Movie | The brain and illusions | Scoop.it
Movie of an impossible world...

(Very entertaining short animation based on the work of Escher).

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Colour Blind Test

Colour Blind Test | The brain and illusions | Scoop.it
Please pay attention as there will be a test when you are done. The tricky thing about colour blindness is that many people don't know they are colour blind until they get tested (40% of colour blind pupils currently leaving…
Gerald Carey's insight:

The significance of colour blindness. It's more complicated than you think.

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How to Distinguish Science From Pseudoscience

How to Distinguish Science From Pseudoscience | The brain and illusions | Scoop.it
Sometimes, it can be difficult to distinguish science from pseudoscience... Good science... Follows the evidence wherever it leads Embraces criticism Uses precise terminology with clear definitions Provides claims that are conservative and tentative Properly considers all evidence and arguments Uses rigorous and repeatable methods Engages with peers and community Follows careful and valid logic Changes…
Gerald Carey's insight:

A good check list.

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The 10 most controversial psychology studies ever published

The 10 most controversial psychology studies ever published | The brain and illusions | Scoop.it
Gerald Carey's insight:

I included this article under the heading of "The brain and illusions" because these studies have led to conclusions which are now being challenged.

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Don't underestimate your mind's eye: Objects don't need to be seen to impact decision-making

Don't underestimate your mind's eye: Objects don't need to be seen to impact decision-making | The brain and illusions | Scoop.it
Objects in our visual environment needn't be seen in order to impact decision making, according to new research. Take a look around, and what do you see? Much more than you think you do, thanks to your finely tuned mind's eye, which processes images without your even knowing.
Gerald Carey's insight:

Not sure about this study but the picture above was interesting. When I first looked at, I couldn't see any pattern. When I read that it was two halves of a maple leaf, I instantly saw it!

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How Our Delusions Keep Us Sane: The Psychology of Our Essential Self-Enhancement Bias

How Our Delusions Keep Us Sane: The Psychology of Our Essential Self-Enhancement Bias | The brain and illusions | Scoop.it

How evolution made the average person believe she is better in every imaginable way than the average person.

Gerald Carey's insight:

Brain Pickings give a summary of how we delude ourselves whilst reviewing the book "You are now less dumb". This could be depressing unless you see it as a way to check your own behaviour. Includes discussion of self-enhancement illusion; superiority bias, optimism bias and my favourite, confirmation bias.

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Yissar's curator insight, September 14, 2:32 AM

"Your wildly inaccurate self-evaluations get you through rough times and help motivate you when times are good. [Research shows] that people who are brutally honest with themselves are not as happy day to day as people with unrealistic assumptions about their abilities."

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These Amazing Art Illusions Prove Paper Can Be Anything But Basic

These Amazing Art Illusions Prove Paper Can Be Anything But Basic | The brain and illusions | Scoop.it
Think paper is basic? Think again.

Yulia Brodskaya manages to turn paper into fantastical, illusionary artworks that come to life. A graphic designer and illustrator who has worked with companies from Neiman Marcus and Hermes to Starbucks and Ben...
Gerald Carey's insight:

Using paper to make some spectacular figures and images.

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Window Silhouettes Illusions

Window Silhouettes Illusions | The brain and illusions | Scoop.it
Voici une nouvelle série de l’artiste espagnol Pejac réalisée en intérieur, proposant ainsi avec un simple pinceau d’inclure des jolies silhouet
Gerald Carey's insight:

This artist create silhouettes in proportion and then takes photos giving the illusion of depth.

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This Street Performer Has Mastered One of the Greatest Illusions

This Street Performer Has Mastered One of the Greatest Illusions | The brain and illusions | Scoop.it
These Prague street performers have pulled off one of the finest executions of the levitating man illusion you will ever see. For those of you who hate fun and wonder, we've got the secret — and the physics — behind this ancient trick.
Gerald Carey's insight:

How to create your own levitation illusion.

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Hikaru Cho: amazing body paint illusions from Japanese artist - Telegraph

Hikaru Cho: amazing body paint illusions from Japanese artist - Telegraph | The brain and illusions | Scoop.it
Hikaru cho becomes an internet sensation for her incredible art work, she creates illusions and stop motion videos by painting on people's bodies
Gerald Carey's insight:

Back ground video on how this fabulous artist came to paint on skin in such a realistic way.

Great stop motion video at the beginning. She has a mandarin or orange painted on her face, which she 'peels' open and then proceeds to eat one of the fruits!. 

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A Mouthful of Makeup: Artist Laura Jenkinson Draws Cartoons on Her Face

A Mouthful of Makeup: Artist Laura Jenkinson Draws Cartoons on Her Face | The brain and illusions | Scoop.it
London-based makeup artist Laura Jenkinson has a hobby that will make you smile... really big. Using her face as a canvas, she's been drawing cartoon chara
Gerald Carey's insight:

Wow! Drawing cartoons around your mouth and face. Just thinking HOW she did has my mind blown!

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20 Awesome Optical Illusions Using Typography

20 Awesome Optical Illusions Using Typography | The brain and illusions | Scoop.it
With help of typography you can make a lot of amazing things. Let's see how some visionary artists are altering our perception of reality and pushing the boundaries of what’s possible with typography. Here we have 20 amazing optical illusions using typography.
Gerald Carey's insight:

Some excellent example of perspective illusions usually involving words or phrases.

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Is There A Man On The Moon? | IFLScience

Is There A Man On The Moon? | IFLScience | The brain and illusions | Scoop.it
Google Moon is a wonderful thing, but like pretty much anything it’s not fool-proof. And the proof is in the fooling, with thousands of people convinced that one user, Wowforreeel's video shows an image of an alien on the lunar surface.     It's already had three million views.
Gerald Carey's insight:

Just silly.

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10 Most Brilliant Social Experiments — PsyBlog

10 Most Brilliant Social Experiments — PsyBlog | The brain and illusions | Scoop.it
Ten of the most influential social psychology experiments.
Gerald Carey's insight:

A decent summary with links to ideas such as the Halo Effect, Cognitive Dissonance, False Consensus Bias and the Bystander effect.

Key experiments include Zimbardo's prison experiment and Millgram's experiment on obedience are also covered.

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Anamorphic Illusions by Truly Design

Anamorphic Illusions by Truly Design | The brain and illusions | Scoop.it
Turin-based street art collective Truly Design have done it again. One of their new projects is a collaboration with the Polytechnic Federal School of Lausanne, as part of an “Art on Science” public exhibition, focused primarily on optical illusions. The works by Truly Design are intelligent pieces which quietly subvert the cliches of traditional optical...
Gerald Carey's insight:

A couple of inspiring anamorphic illusions.

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The 'Angelina Effect' was not only immediate, but also long-lasting

The 'Angelina Effect' was not only immediate, but also long-lasting | The brain and illusions | Scoop.it
Referrals for genetic counselling and testing for breast cancer risk more than doubled across the UK after actress Angelina Jolie announced in May last year that she tested positive for a BRCA1 gene mutation and underwent a double mastectomy. The rise in referrals continued through to October long after ...
Gerald Carey's insight:

The Angelina Effect - and it's not related to movies!

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A Roomful Of People Condemn 5 Innocent Men - YouTube

At the World Science Festival event "The Science of Justice: A Matter of Opinion," panelist and John Jay College of Criminal Justice psychologist Saul Kassin...
Gerald Carey's insight:
A quick demo with a live audience demonstrates the lack of reliability with eye witness testimony.
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Hans Rosling and Ola Rosling: How not to be ignorant about the world - YouTube

How much do you know about the world? Hans Rosling, with his famous charts of global population, health and income data (and an extra-extra-long pointer), de...
Gerald Carey's insight:

Excellent video on how we become ignorant to what's really happening in the world - and how to overcome it.

Hans (and his son Ola) are as entertaining as ever.

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The illusion that gives you sensations in a rubber tongue

The illusion that gives you sensations in a rubber tongue | The brain and illusions | Scoop.it
Gerald Carey's insight:

First there was the fake hand illusion now the fake tongue.

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Taste illusions

Taste illusions | The brain and illusions | Scoop.it
I've just found a 2008 review article on the multisensory perception of flavour that is full of fascinating examples of taste illusions and demonstrates the surprisingly complexity of the gustatory...
Gerald Carey's insight:

Very interesting article from "Mind Hacks" on the confusion between smell and taste.

The article has a link to the pdf version of the 2008 study (long read) and I have added that link here.

http://www.nstu.net/malika-auvray/files/malika-auvray-auvray_spence_2008_cc.pdf

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This Musical Illusion Will Make You Question Your Own Ears

This Musical Illusion Will Make You Question Your Own Ears | The brain and illusions | Scoop.it
We're used to illusions being optical. These visual tricks are designed by magicians and masters of the craft to leave us questioning our own eyes. But it's quite another thing to be left questioning our ears.

Give the video below a listen, and th...
Gerald Carey's insight:

Another example of the Shepard tone or the 'sonic barber pole' illusion.

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Kids' False Memories Reveal Quirks of Learning

Kids' False Memories Reveal Quirks of Learning | The brain and illusions | Scoop.it
The way kids learn causes them to generate more false memories than adults
Gerald Carey's insight:

Young children 'rely on the gist of a memory' when asking to recall an event.  They tend to 'remember' objects and people that they may be associated with the event (e.g. pens and pencils are associated with classrooms) and will 'recall' these things even if they weren't there.

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How goalkeepers can use an illusion to save penalty kicks

How goalkeepers can use an illusion to save penalty kicks | The brain and illusions | Scoop.it
Research suggests that goalkeepers can influence the accuracy of penalty shots by assuming a posture that mimics a classic optical illusion.
Gerald Carey's insight:

Maybe it work for the sub goal-keeper for Germany, but I don't know about this one...

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The Periodic Table of Irrational Nonsense

The Periodic Table of Irrational Nonsense | The brain and illusions | Scoop.it
Created by Crispian Jago over at The Reason Stick, The Periodic Table of Irrational Nonsense attempts to rationalize the irrational. Great success? (click it to see a larger version)      
Gerald Carey's insight:

Great summarising list of the many things that done to fool us.

Click on the enlarged version so you can actually read it.

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The origin of laughter, smiles and tears – Michael Graziano – Aeon

The origin of laughter, smiles and tears – Michael Graziano – Aeon | The brain and illusions | Scoop.it
Why do laughter, smiles and tears look so similar? Perhaps because they all evolved from a single root
Gerald Carey's insight:

Horrible looking picture but fascinating article on the basic origin of common emotional behaviours such as smiling.

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Urban Camo: Body Paint Blends Humans into City Backdrops | Urbanist

Urban Camo: Body Paint Blends Humans into City Backdrops | Urbanist | The brain and illusions | Scoop.it
Human figures blend into iconic New York City scenes, from the Brooklyn Bridge to the Guggenheim Museum, in artist Trina Merry‘s tromp l’eoil urban ...
Gerald Carey's insight:

Wow. Trina has created some fabulous figures. But how?

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