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The One (Really Easy) Persuasion Technique Everyone Should Know — PsyBlog

The One (Really Easy) Persuasion Technique Everyone Should Know — PsyBlog | The brain and illusions | Scoop.it
It’s supported by 42 studies on 22,000 people and it’s the easiest, most practical persuasion technique available.

Via Sandeep Gautam
Gerald Carey's insight:

Getting people to do what you want by giving them the illusion of choice. Ethical? Read on...

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Sandeep Gautam's curator insight, February 8, 2013 12:05 PM

you should read this, but you are free to ignore and read soemthing else.

The brain and illusions
What can illusions teach us about the brain?
Curated by Gerald Carey
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The Science Behind the Dress

The Science Behind the Dress | The brain and illusions | Scoop.it
Three teams of scientists looked at the perceptions that led to the viral phenomenon of the blue and black (or was it white and gold?) dress.
Gerald Carey's insight:

Finally, the dilemma about that 'dress' has been discussed by scientist and it's all about blue light and our inability to discern it clearly in low light.

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The incredible folding, exploding hotel – in pictures

The incredible folding, exploding hotel – in pictures | The brain and illusions | Scoop.it
Would you check in to Víctor Enrich’s shapeshifting hotel? Using 3D-image wizardry, the Spanish photographer and sometime piano player has made Munich’s NH Deutscher Kaiser Hotel dance in 88 mindbending ways – one for each of his beloved instrument’s keys
Gerald Carey's insight:

One hotel, many views. Is it real?

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Cross-Post: The Myth of Magical Thinking

Cross-Post: The Myth of Magical Thinking | The brain and illusions | Scoop.it
Editor's Note: This piece was originally posted on Grounded Parents and is written by Angela about the pervasiveness of magical thinking in the infertility community. If you want to read the rest o...
Gerald Carey's insight:

A reminder of the importance of not adding pressure on people who want to get pregnant by invoking magical thinking to solve their problems.

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Amazing strobes animation made out of chocolate - YouTube

Amazing strobes animation made out of chocolate, optical illusion, viral video. Amazing strobes animation made out of chocolate. It's called 'persistence of ...
Gerald Carey's insight:

It's an older video but still nice to see chocolate used in such a delicious way.

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A Sprawling New Cut Paper Bacterium by Rogan Brown

A Sprawling New Cut Paper Bacterium by Rogan Brown | The brain and illusions | Scoop.it
Artist Rogan Brown (previously) recently completed work on this new cut paper sculpture titled Cut Microbe. Four months in the making, the piece is a continuation of Brown's exploration of the human biome and was inspired by the form of salmonella and ecoli bacteria (this 44" scu
Gerald Carey's insight:

Incredible paper! cut model of a bacterium.  No wonder it took him four months.  However, the results are spectacular!

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Virtual reality, explained with some trippy optical illusions

Virtual reality, explained with some trippy optical illusions | The brain and illusions | Scoop.it
Michael Abrash, the chief scientist for Facebook's Oculus, showed off some crazy optical illusions during the F8 developer conference.
Gerald Carey's insight:

Nice video showing a variety of illusions. Some new, some not so new. I haven't see this pill one above.

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Optical Illusions by Ivan Hoo

Optical Illusions by Ivan Hoo | The brain and illusions | Scoop.it
Indonesian Artist Ivan Hoo is a master at creating optical illusions. No, those aren't real starbucks cups, they are the result of pastels, pencils and outstanding talent. https://www.facebook.com/pages/Ivan-Hoo-Art/441601749220801
Gerald Carey's insight:

When I first saw the Starbucks cups on the wooden piece, I thought, "Ho hum" until I realised that they were drawings!

I should have said, "Whoo, Hoo!".

Incredible talent.

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Ceramic Tile Illusion Painted on a Boring Electrical Box in Lisbon

Ceramic Tile Illusion Painted on a Boring Electrical Box in Lisbon | The brain and illusions | Scoop.it
Illustrator and street artist Diogo Machado (aka Add Fuel) transformed this plain looking electrical box on the streets of Lisbon into a surprising illusion by making it look like a cracked exterior is revealing a blue tile interior. The piece is an extension of Fuel's ongoing Street Ceramic
Gerald Carey's insight:

Nice.

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Surreal Photos That Make You Look Twice

Surreal Photos That Make You Look Twice | The brain and illusions | Scoop.it
  Erik Johansson is a full-time photographer and retoucher from Sweden, now based in Berlin, Germany. The wildly successful artist does both personal and commission work for big brands around ...
Gerald Carey's insight:

More Erik Johansson for your viewing pleasure.

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Trippy Body Painting Illusions from Natalie Fletcher

Trippy Body Painting Illusions from Natalie Fletcher | The brain and illusions | Scoop.it

The world of body painting is full of illusions, but we haven’t seen any quite like these. 

Gerald Carey's insight:

Geometric illusions painted on bodies.

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12 fascinating optical illusions show how color can trick the eye

12 fascinating optical illusions show how color can trick the eye | The brain and illusions | Scoop.it
It's not just the dress. These optical illusions show that color can be a tricky concept
Gerald Carey's insight:

Yay! I will jump onto the dress colour debate as well because it gives me a chance to show the xkcd cartoon on the subject. This page also has other colourful illusions.

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Planting false memories fairly easy, psychologists find | Toronto Star

Planting false memories fairly easy, psychologists find | Toronto Star | The brain and illusions | Scoop.it
New study bolsters notion that memory is fragile and aggressive police interrogations don’t always serve justice.
Gerald Carey's insight:

This is scary. Psychologists were able to implant false memories (some of them criminal in nature) into 70% of the participants in the study!

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You probably shouldn't look at this optical illusion, it could have long-term effects

You probably shouldn't look at this optical illusion, it could have long-term effects | The brain and illusions | Scoop.it
Every once in a while we like to post an optical illusion that's trending in Japan at the moment, and this time around we bring you the McCollough effect. However, this is one optical illusion you probably shouldn't go through with. Don't get us wrong, we're going to post the illusion for the sake of reporting on ...
Gerald Carey's insight:

Nice for a giggle.

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New Quirkology Video – The Incredible Candles!

New Quirkology Video – The Incredible Candles! | The brain and illusions | Scoop.it
We don’t post many of these because they take sooooo long to think and develop, but here is our new Quirkology video – The Incredible Candles!  Hope that you enjoy it.
Gerald Carey's insight:

This guy creates videos showing illusions and then shows you how he did it.  Very nice.

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Brain Scans During Out-of-Body Illusion Reveal Mind's 'Sense of Place' - PsyBlog

Brain Scans During Out-of-Body Illusion Reveal Mind's 'Sense of Place' - PsyBlog | The brain and illusions | Scoop.it
Out-of-body illusion created in the lab reveals how we know where we are.
Gerald Carey's insight:

An out-of-body illusion that uses a scanner to reveal what the brain is focussing on during the illusion.

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New Large-scale Geometric Illusions in Paris by Felice Varini

New Large-scale Geometric Illusions in Paris by Felice Varini | The brain and illusions | Scoop.it
Photo © André Morin
Swiss artist Felice Varini (previously) recently opened a new solo exhibition titled "La Villette En Suites" featuring a number of anamorphic projections designed to be viewed from a single location creating an uncanny optical illusion. Varini is fascinated by ar
Gerald Carey's insight:

Some really clever anamorphic illusions in Paris.

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Fancy shaking up your make-up routine? Check out make-up artist's fab designs

Fancy shaking up your make-up routine? Check out make-up artist's fab designs | The brain and illusions | Scoop.it
Hikaru Cho has created some amazing new sci-fi artwork - using the face as her canvas
Gerald Carey's insight:

Great video of Hikaru Cho and her very realistic body painting style.

Pity it's a bit of a commercial for a phone.

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Body paintings by Natalie Fletcher that merge with the landscape

Body paintings by Natalie Fletcher that merge with the landscape | The brain and illusions | Scoop.it
Artist Natalie Fletcher creates amazing body paintings that becomes one with the landscape. Her figures merge with the background creating the effect of transp…
Gerald Carey's insight:

Thanks Rakesh Nair for this clever site.

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Common Science Myths That Most People Believe

Common Science Myths That Most People Believe | The brain and illusions | Scoop.it
There are a number of old wives’ tales out there regarding some basic scientific principles. Though most of them were refuted years ago, these rumors just won’t go away. Here are some of the top myths floating around out there that just aren’t true: We only use 10% of our brains.
Gerald Carey's insight:

They are all here but worth repeating.

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Wait Until You Realize What You’re Actually Looking At

Wait Until You Realize What You’re Actually Looking At | The brain and illusions | Scoop.it
Artists like Chris Carlson make trippy murals with their skillful mastery of perspective. Though his chalk drawings are on a flat surface, they're so well done that they'd have you to believe they were 3-D. A time-lapse of Carlson's work was recently featured on the...
Gerald Carey's insight:

Includes some good videos.

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The strange world of felt presences

The strange world of felt presences | The brain and illusions | Scoop.it
What links polar explorer Ernest Shackleton, sleep paralysis, and hearing voices?
Gerald Carey's insight:

Now this is weird. A feeling that another person or 'presence' is with you during extreme events such as grief.  First noticed by Ernest Shackleton during his rescue mission from the South Pole.

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3D Art Museum In Philippines Lets You Become A Part Of Their Art

3D Art Museum In Philippines Lets You Become A Part Of Their Art | The brain and illusions | Scoop.it
Most museums don't like to see their visitors take pictures, some going so far as to charge them for the privilege. But this is not the case at the Art In Island museum in Manila, The Philippines. Here, visitors are encouraged to interact and have fun with the art pieces, taking as many photos as they want.
Gerald Carey's insight:

Terrific range of illusions that are interactive Museum pieces. Lucky people of the Phillipines!

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The new ŠKODA Fabia Attention Test - YouTube

Just how attention stealing is the new ŠKODA Fabia? We put it to the test. Will a crowd gather? Will other drivers slam on the breaks? Watch to find out.

Gerald Carey's insight:

Very clever ad for Skoda.

I'll let you watch it rather than add a spoiler...

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Dark side of cognitive illusions explored in bias research

Dark side of cognitive illusions explored in bias research | The brain and illusions | Scoop.it

A cognitive bias, the “illusion of causality,” has been explored by a joint team of scientists who found that the bias isn’t limited to false beliefs about whatever was originally learned; later on, the bias can prevent new information from being learned — even when the original information is false and the newer information is true.

Gerald Carey's insight:

A summary of some studies in this area focussing on the efficacy of drug taking.

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Mind-Bending Optical Illusions Created With Photo Manipulation

Mind-Bending Optical Illusions Created With Photo Manipulation | The brain and illusions | Scoop.it
Erik Johansson is a Swedish photographer and retoucher based in Berlin who is well known on the Internet for his amazing surreal photo manipulations that s
Gerald Carey's insight:

Some very nice retouched photos.

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