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The 21st Century
Implications for the Future, Social Media, OER, ICT Adaptation, Educational Technology.
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How Emotional Storytelling Makes a Good Story Great for Business

How Emotional Storytelling Makes a Good Story Great for Business | The 21st Century | Scoop.it
Storytellers are coveted today. But what makes a good story great for business? This article explains the key to emotional storytelling for business.
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The 5 Rules of Storytelling Every Teacher Should Know about ~ Educational Technology and Mobile Learning

The 5 Rules of Storytelling Every Teacher Should Know about ~ Educational Technology and Mobile Learning | The 21st Century | Scoop.it
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Jenny Ebermann's curator insight, November 13, 2013 5:16 AM

Not only for teachers!

Francisco Jose Lopez Villa's curator insight, November 21, 2013 7:29 AM

Cinco pasos para contar una gran historia:

 

1. Que sea adecuada a tu audiencia

2. Que el oyente acompañe al protagonista

3. Que el protagonista tenga un motivo claro para hacer lo que hace

4. Que la audiencia simpatice con el personaje

5. Sedúcelos, sorpréndelos, que se olviden del mundo.

 

Cinco eslabones para forjar la cadena, de sensaciones y emociones, con la que atrapar a tus oyentes desde el principio al final de tu narración.

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Visual Storytelling: Using the Right Social Media Photos to Increase Customer Engagement

Visual Storytelling: Using the Right Social Media Photos to Increase Customer Engagement | The 21st Century | Scoop.it
When it comes to using social media to promote your company, the popular cliché, “a picture is worth a thousand words” is spot-on.
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Yujue Wang 1250401's comment, August 16, 2013 8:00 PM
As the cliché said, “a picture is worth a thousand words". Putting quality picture can be a better way to demonstrate a company than a thousand words of story. This article illustrates five key points of how to make a right picture on social media to promote customer engagement. But I have one thing to add up. I think it is important to company to be honest. From a customer's view, it is more important to see a picture that can honestly show what the product is rather than see a mass of fancy pictures that has been photoshopped. The "right picture" is not only producing the best-looking picture to catching consumers’ eyes nut also delivers facts to customers. For example, sometime I bought something from online shopping site, but when the product delivered, I found it was not the same thing shows on the website picture, and most of time I may complain but I never back to that store again. So from a customer’s view, I would like to engage more with a company that tell me the truth and this is also a good way to increase customer engagement for a company.
Jessie Shi's comment, August 22, 2013 5:20 AM
Catrina Yang: I totally agree with you. Photo is obviously a good way for the company to promote its product/service because a good picture is worth a thousand words. Photo is everywhere nowadays, billboards and posters on the street, apps in smart phones and tablet PC. Company should use the appropriate photo to present its features which can improve the customer engagement
Matilda Alisi's comment, August 22, 2013 7:55 AM
Catrina Yang: pictures or images are a great way in engaging consumers however not any photo will do instead the photo or image you choose to use should always relate back to the message you are trying to get across to your consumers about your product or service you have on offer. as the cliche goes "a picture is worth 1000 words" this is true many people can engage an relate more visually compared to reading a article or blog about a product. This is a good article on the importance of customer engagement.
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Social Media and Storytelling 4: The Growth of Visual Storytelling

Visual storytelling using photos and video has proven to be the most successful approach to social media marketing. (Social Media has evolved to become a highly visual medium. Are you taking advantage?
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The Top 17 Free Digital Storytelling Apps for The iPad

The Top 17 Free Digital Storytelling Apps for The iPad | The 21st Century | Scoop.it
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Carmenne K. Thapliyal's curator insight, May 6, 2013 6:00 AM

It's such a shame having these awesome apps for iPads alone... well, something's better than nothing!

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Meograph: Four-dimensional storytelling

Meograph: Four-dimensional storytelling | The 21st Century | Scoop.it
Meograph is the easiest way to create multimedia stories.
Dr. Susan Bainbridge's insight:

Nice new tool. Free and no sign up to try it out.

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Lee McIsaac's curator insight, April 4, 2013 8:59 AM

Here's a great way to engage students in learning about China and its culture they can easily share with others.

Sharolyn S. Griffith's curator insight, April 6, 2013 12:00 PM

This looks cool!  Have to try!

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Educational Uses of Digital Storytelling

Educational Uses of Digital Storytelling | The 21st Century | Scoop.it

Digital Storytelling is the practice of using computer-based tools to tell stories. As with traditional storytelling, most digital stories focus on a specific topic and contain a particular point of view. However, as the name implies, digital stories usually contain some mixture of computer-based images, text, recorded audio narration, video clips and/or music.

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Chimamanda Ngozi Adichie: The danger of a single story | Video on TED.com

Our lives, our cultures, are composed of many overlapping stories.
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Marc CHEVALLIER's curator insight, January 10, 9:11 AM

Magnifique rappel à l'ordre à notre devoir d'intelligence et d'humanité, pour nous préserver des représentations simplistes et des stéréotypes. Merci ! 

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The Best 17 iPad Digital Storytelling Apps for Teachers ~ Educational Technology and Mobile Learning

The Best 17 iPad Digital Storytelling Apps for Teachers ~ Educational Technology and Mobile Learning | The 21st Century | Scoop.it
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hashslush's curator insight, August 8, 2013 11:29 AM

add your insight...

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5 Great New Digital Storytelling Apps for Kids ~ Educational Technology and Mobile Learning

5 Great New Digital Storytelling Apps for Kids ~ Educational Technology and Mobile Learning | The 21st Century | Scoop.it
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tatiana lopez's curator insight, July 16, 2013 8:34 PM

Storytelling still retains its importance as an important element of learning. Students learn best when they are given the chance to compose. read, listen and create. Writing stories and sharing them with others is a great way for students to put their literacy skills in to practice. Below is a selection of  good iPad apps selected to try with  students.

 

Little Story Maker, Doodlecast for kids, Story Wheel, Story Creator, Pixn Tell

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Supercharging social media with storytelling techniques: #4 Characterization

Supercharging social media with storytelling techniques: #4 Characterization | The 21st Century | Scoop.it
Another storytelling technique you can use to build social media engagement is characterization. Characterization builds empathy between the reader and your post or feed/series of posts. But how do...
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A List of The Best Free Digital Storytelling Tools for Teachers ~ Educational Technology and Mobile Learning

A List of The Best Free Digital Storytelling Tools for Teachers ~ Educational Technology and Mobile Learning | The 21st Century | Scoop.it
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Michail Darley's curator insight, August 27, 8:42 PM

Brilliant little summary of the technology available, and free! These apps get easier to use every time you look.

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The Power & Influence of Social Media Storytelling

The Power & Influence of Social Media Storytelling | The 21st Century | Scoop.it
The greatest advantage of embracing social-media storytelling is the ability of brands to tell their story across a variety of touch points.
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Storybird - Collaborative storytelling

Storybird - Collaborative storytelling | The 21st Century | Scoop.it

Storybirds are short, art-inspired stories you make to share, read, and print.

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