Personal Branding Using Scoopit
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Personal Branding Using Scoopit
Use Scoopit To Management Your Brand
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How Can 200 LI Followers Become 50,000+ ? A: Content Curation - Interview w/ @CendrineMedia

How Can 200 LI Followers Become 50,000+ ? A: Content Curation -  Interview w/ @CendrineMedia | Personal Branding Using Scoopit | Scoop.it
Marty is not just one of my favorite content curators. He is also a very hard-working entrepreneur with an infectious dream: "Use technology to cure cancer, connect with people all around the world, and buy and sell things in new and exciting ways."
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How I Use Scoop.it To Find Content Marketing's Over / Under - @Scenttrail

How I Use Scoop.it To Find Content Marketing's Over / Under - @Scenttrail | Personal Branding Using Scoopit | Scoop.it

Visual Marketing Over/Under or How I Use Scoop.it
Friends like +Phil Buckley and +Mark Traphagen are curious about how and why I use Scoop.it.


This G+ post shares a detailed analysis of how Scoop.it helps reduce #contentmarketing risks, provides fast feedback to influence social media marketing and creates a safe envrionment to test assumptions, create validated learning and learn fast.

Added a great @Neil Ferreenote about how he uses Scoop.it to the GPlus post:
http://bit.ly/1l74lxC

What about you? How do you use Scoop.it? Share here or on G+ and we will curate in with thanks. Marty

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Ally Greer's curator insight, March 19, 2014 11:41 PM

We're always finding different ways to use Scoop.it, mostly coming from the intelligent community of curators that has manifested itself over the last few years.


Scoop.it Specialist @Martin (Marty) Smith wrote an explanation of how he's using Scoop.it to gauge interest in potential original content. When his posts on Scoop.it do well, he is able to see what his audience likes, and create content along the same vein.


He also explains some of the SEO benefits seen by other Scoopiteers like @Brian Yanish - MarketingHits.com.


Read Marty's post to find new creative ways to measure the potential success of content using Scoop.it and share your thoughts in the comments!

Martin (Marty) Smith's comment, March 20, 2014 12:06 AM
Thanks for the share @Ally Greer. Don't like the RISK FACTORS without @Scoop.it since each post puts modeled and valuable websites at risk. Better to test with the "fastest feedback loop in the west" :). Marty
LKGayton's curator insight, March 20, 2014 10:52 AM

Scoop.it influences social media marketing and more...

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Bill Gassett Rocks Real Estate Content Marketing on Scoopit

Bill Gassett Rocks Real Estate Content Marketing on Scoopit | Personal Branding Using Scoopit | Scoop.it
Bill Gassett is a nationally recognized Real Estate leader who has been helping people move in and out of the Metrowest Massachusetts area for the past twenty seven years. Visit http://www.maxrealestateexposure.com
Martin (Marty) Smith's insight:

Bill is a friend as well as a leading realtor and Internet marketer. I convinced Bill to start using Scoop.it to augment his blogging and social media and darn if he didn't LISTEN (lol). 

Bill is smart and he GETS IT. When we look back on who revolutionized how we sell homes Bill's name is gong to come up. This link leads to Bill's three new Scoop.it feeds:

Bill
@Bill Gassett 

Social Media Engagement
http://www.scoop.it/t/social-media-engagement-by-bill-gassett 

Real Estate Articles Worth Reading
http://www.scoop.it/t/real-estate-by-bill-gassett 

SEO tips for Realtors
http://www.scoop.it/t/search-engine-optimization-seo-tips-and-advice 
 

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Bill Gassett's comment, February 5, 2014 5:40 PM
Thanks very much Marty you are the man!!!
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Collect and Organize Any Kind of Content on an Infinite Visual Board with Spaaze

Collect and Organize Any Kind of Content on an Infinite Visual Board with Spaaze | Personal Branding Using Scoopit | Scoop.it

Robin Good: Thanks to the guys behind Mind42 and SimpleMeet.me who created a new kind of collection, gathering and curation space, that looks like at first, as an infinite cork board on which you can stick anything. 

 

"Each board is an infinite space which resembles a virtual cork board - hence the default cork background, but other backgrounds are available.

 

On these boards, items can be put.

 

Currently Spaaze offers 7 different items:

Labels Notes Bookmarks Images Files Videos and HTML.

 

These items can be edited in place, moved via drag and drop and positioned freely on the board.

 

...

 

To add some structure to the board it's possible to "remember" certain points (around which items have been placed) by creating hotspots (e.g. one per topic of a bookmark collection)."

 

Spaaze is also a collaborative service, allowing board owners to invite others to collaborate and contribute to any specific board.

 

Spaaze works across all browsers (IE7+, FF4+, Safari4+, Chrome) and on the iPad too.

 

The basic service is free, but to use it without any kind of limitation it requires buying credit points or activating a very inexpensive ($3/mo) subscription.

 

Pricing: http://www.spaaze.com/pricing ;

 

Demo: http://www.spaaze.com/demo/bookmarks-snippets ;

 

More info: http://www.spaaze.com/about ;

 

(Thanks to Heiko Idensen for discovering this)


Via Robin Good, k3hamilton
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How to Create an Awesome Infographic [+Scenttrail Note on Why Important]

How to Create an Awesome Infographic [+Scenttrail Note on Why Important] | Personal Branding Using Scoopit | Scoop.it

Visual Marketing
Recently I did a multi-year analysis of my 10 Scoop.it feeds in order to create a top 10 list for curation, marketing, startups and BI. One of the most fascinating results was the prevalence of infographics.

Every top 10 had several infographics. Think on that for a minute. My 10 feeds span many different topics from content curation to social media. In EVERY case infogrpahics played a major leading role.

YES, this means we are moving toward visual marketing, but such a dominant result also shows how important infographics have become. Lately its popular to push back and say infographics aren't what they used to be.

I agree that there is some piling on going on - people creating infogrpahics that aren't really infographics. We don't throw out TV as a medium because there are good and bad TV shows. Infographics as a "lean content" medium are important and this infogrpahic on how to create infographics is helpful.

I would add, remember to TELL A STORY that highlights and creates interesting juxtapositions. Surprise use, visually amaze us and teach us and infographics will be on your top 10 content list too.


Via Ana Cristina Pratas
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malek's curator insight, August 15, 2014 9:02 AM

The production process is efficient with only 10% for full draft

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8 White Lies About Content Marketing You May Believe

8 White Lies About Content Marketing You May Believe | Personal Branding Using Scoopit | Scoop.it

Here are 8 White Lies About Content Marketing you may believe:

1. Only publish your best work to YOUR blog.

2. Everyone Can & Should Be Writing Content.

3. Great Content Promotes Itself.
4. Content Marketing & Content Strategy Are The Same Thing.
5. One or two great posts will make all the difference.

6. Long content/short content is best.
7. More content is better than less.
8. Content marketing is the new link building.

Great post that explains each of these "little white lies" about content marketing and curation.


Via Simply Friday, ChaeBae 888-554-0144
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Marilyn Moran's comment, March 1, 2014 5:35 PM
Whoever made the graphic used the logo of the band White Lies. I like them very much so I'm not sure how I feel about that. haha
Martin (Marty) Smith's comment, March 1, 2014 9:18 PM
@Marilyn Moran sorry about using a logo from a band you like. I liked it too, but will be more careful going forward. Thanks for the feedback and no offense meant. Marty
Marilyn Moran's comment, March 2, 2014 10:01 AM
The only offense is that more people don't know about their talent. Anyways, it's all good Marty! :)
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Excellent Examples of Content Curation by Vertical Measures

Excellent Examples of Content Curation by Vertical Measures | Personal Branding Using Scoopit | Scoop.it
In today’s ever changing world of SEO, one thing has remained the same; quality and relevant content is crucial for your websites overall success. However, creating original content isn’t always needed.

***** I would argue it is impossible to create all the content your business needs to achieve authority status so you MUST curate at least half e content in your plan. Marty
Via Informatics
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danijel drnić's curator insight, February 21, 2013 4:00 PM

...ukoliko se poslušaju savijeti koji nam daju još i drugu stranu interneta zabava je još bolja.