Thank You Economy Revolution
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Connection Economy Is The GIVE, The Ask & The Thanks
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Rescooped by Martin (Marty) Smith from A Cultural History of Advertising onto Thank You Economy Revolution
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How Advertisers Failed Women in 2012 [VIDEO]

SUPPORT THE CAMPAIGN: http://bit.ly/VCXiLj

Via k3hamilton
Martin (Marty) Smith's insight:

Sending this to my friends who just created Catapult.org, new crowdfunding platform for girls and women. 

Martin (Marty) Smith's comment, December 20, 2012 9:09 PM
My friends at Catapult.org the new crowdfunding platform for women and girls would appreciate this scoop.
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Storytelling Is The New SEO

Google Panda and Penguin algorithm changes have a secret implication - that content is truly and finally KING. Not all content is equal. Some content has higher
Martin (Marty) Smith's insight:

Slideshare Breaks 10,000 Views Thanks To Storytelling
Thanks to everyone, all 8,500 of you, who've sent such nice notes of support and encouragement. Even more thanks to the more than 30 embeds. Appreciate be included me in your content marketing. 

You guys ROCK. Thanks for the follows on my Slideshare account too: http://www.slideshare.net/martinmartysmith .

As soon as I dig out I will be following you back and embedding your Slideshares along with my thanks.  

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Rescooped by Martin (Marty) Smith from pdxtech-info
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5 Google algorithm updates that affect your Web traffic | SEO Entrepreneur

5 Google algorithm updates that affect your Web traffic | SEO Entrepreneur | Thank You Economy Revolution | Scoop.it

SEO (Search Engine Optimization) is affected on a weekly basis by Google algorithm updates.

Marty Note
The important idea here is Panda and Penguin were NOT one time things. Google's new machine learning is moving their algorithm to ever more frequent and faster updates. They may not be iterating daily yet, but it is coming soon. Everything moves all the time now. 


Via Anthony Burke, Hector Ariceaga
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Rescooped by Martin (Marty) Smith from Startup Revolution
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Ease Pain Of Linking Building With New SEO Tool

Ease Pain Of Linking Building With New SEO Tool | Thank You Economy Revolution | Scoop.it

Many bloggers know that external links are the best way to improve SEO, Google Page Rank and traffic to your blog, but how do you get other sites to link up to you? You can learn some of the best practices for how to get external links, but applications like Tynt also help by prompting visitors to share links to your content without you having to lift a finger.

***** If there is a bigger pain than link building work I don't know what it is. Great high PageRank sites know what they've earned and where you fit into their ecosystem (think flea on back end of elephant). Any tool that can help I'm all ears.

Marty


Via Cendrine Marrouat - www.cendrinemarrouat.com, Martin (Marty) Smith
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New Scoop.it SEO URL Feature Warning

New Scoop.it SEO URL Feature Warning | Thank You Economy Revolution | Scoop.it
Martin (Marty) Smith's insight:

Just discovered you can change your feed URL in the new Scoop.it. I applaud handing this level of control over to the user community even while it scares me.

It scares me because if your Scoop.it feed has been brewing inside the giant coffee pot that is Google for any time it has established PageRank, links and patterns.

I contemplated changing Startup Heroes to Startup Revolution. That would not be advisable since my Scoop.it Startup Heroes feed has PageRank of 3 and is sitting at #2 (absolute) on the phrase "startup heroes".

If I felt like I had to have Startup Revolution better to create a new Scoop, rename the cosmetic elements on Startup Heroes back to the way I set it up.


Addition is always better with Google than subtraction or change. Using the new Scoop.it URL control feature to change
"Startup Heroes" would have eliminated all that Google-juice (hard to get so NEVER toss away).

The moment the URL changed ALL Google value would be wiped clean. So be very careful with how you use this new Scoop.it URL control feature.


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Rescooped by Martin (Marty) Smith from Clothing Manufacturer and Exporter from Bangladesh
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4 Steps To A Strategic Approach Fo Web Content

4 Steps To A Strategic Approach Fo Web Content | Thank You Economy Revolution | Scoop.it
Every day we are flooded with information about the latest and greatest social and mobile platforms where people hold conversations, voice opinions, or influence others. Whether it’s Instagram, Google+, Path, or Pinterest, people are flocking to these new social networks.

 

But companies are now left trying to make sense of which ones they should be paying attention to, what they need to be doing in these channels to gain a competitive advantage, and how it all ties into their overall content marketing strategy.

 

On today’s rapidly shifting web, it’s essential that companies start to take a more holistic approach to content marketing and connect more effectively with their various stakeholders across a number of web and social channels. This “pressure to extend” has created a new strategic online content life cycle that is imperative when competing on today’s unpredictable social web — especially in light of recent changes in Google search algorithms and how they might affect established SEO strategies.

 

Read more: http://bit.ly/J69H56


Via Martin Gysler, Mithuhassan
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Rescooped by Martin (Marty) Smith from Google Penalty World
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More Google Panda Penalties For Black Hat SEO

More Google Panda Penalties For Black Hat SEO | Thank You Economy Revolution | Scoop.it

Robin Good: Google is about to release globally and for all languages a new algorithm change that will significantly penalize web sites utilizing "black hat" 

SEO techniques, to rank inside Google search engine result pages.

 

From the article: "In the next few days, Google will be launching an important algorithm change targeted at webspam.

 

The change will decrease rankings for sites that are violating Google’s existing quality guidelines.

 

This algorithm represents another improvement in Google efforts to reduce webspam and promote high quality content. 

 

...


Sites affected by this change might not be easily recognizable as spamming without deep analysis or expertise, but the common thread is that these sites are doing much more than white hat SEO; we believe they are engaging in webspam tactics to manipulate search engine rankings.


The change will go live for all languages at the same time.

 

For context, the initial Panda change affected about 12% of queries to a significant degree; this algorithm affects about 3.1% of queries in English to a degree that a regular user might notice. The change affects roughly 3% of queries in languages such as German, Chinese, and Arabic, but the impact is higher in more heavily-spammed languages. For example, 5% of Polish queries change to a degree that a regular user might notice."

 

 

Read the full article: http://insidesearch.blogspot.it/2012/04/another-step-to-reward-high-quality.html 


Via Robin Good
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