How to Create an Awesome Infographic [+Scenttrail Note on Why Important] | Personal Branding Using Scoopit |

Visual Marketing
Recently I did a multi-year analysis of my 10 feeds in order to create a top 10 list for curation, marketing, startups and BI. One of the most fascinating results was the prevalence of infographics.

Every top 10 had several infographics. Think on that for a minute. My 10 feeds span many different topics from content curation to social media. In EVERY case infogrpahics played a major leading role.

YES, this means we are moving toward visual marketing, but such a dominant result also shows how important infographics have become. Lately its popular to push back and say infographics aren't what they used to be.

I agree that there is some piling on going on - people creating infogrpahics that aren't really infographics. We don't throw out TV as a medium because there are good and bad TV shows. Infographics as a "lean content" medium are important and this infogrpahic on how to create infographics is helpful.

I would add, remember to TELL A STORY that highlights and creates interesting juxtapositions. Surprise use, visually amaze us and teach us and infographics will be on your top 10 content list too.

Via Ana Cristina Pratas