Here are 8 White Lies About Content Marketing you may believe:
1. Only publish your best work to YOUR blog.
2. Everyone Can & Should Be Writing Content.
3. Great Content Promotes Itself.
4. Content Marketing & Content Strategy Are The Same Thing.
5. One or two great posts will make all the difference.
6. Long content/short content is best.
7. More content is better than less.
8. Content marketing is the new link building.
Great post that explains each of these "little white lies" about content marketing and curation.
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