Televisión Social y transmedia
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Televisión Social y transmedia
All about Social TV and transmedia
Curated by Alberto Gago
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Content is King! Amazon Invests Millions In Original TV Shows…But Why? - Brian Solis

Content is King! Amazon Invests Millions In Original TV Shows…But Why? - Brian Solis | Televisión Social y transmedia | Scoop.it

Via Mattia Nicoletti
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Mattia Nicoletti's curator insight, June 1, 2013 8:20 AM

Amazon is developing new contents to leverage its ecosystem and for the same reason Fan Fiction will play the same role for ebooks.

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Transmedia Project Pitch Sheet

Simple one-sheet to help transmedia storytellers present their projects. The aim is to get some consistency of presentation so that those listening can "get it"
Alberto Gago's insight:

Muy interesante....

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Las redes sociales conquistan la televisión y su audiencia es cada vez más social

Los telespectadores acuden a las redes sociales para mantener la experiencia con su programa preferido, motivados principalmente por conocer más sobre el mismo, interactuar con otros fans y por diversión.
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TV-Related Social Media Use Is Primarily Driven by Functional, Communal and Playful Factors, According to New Multi-Country Research from Viacom

TV-Related Social Media Use Is Primarily Driven by Functional, Communal and Playful Factors, According to New Multi-Country Research from Viacom | Televisión Social y transmedia | Scoop.it
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The Why of Transmedia

The Why of Transmedia | Televisión Social y transmedia | Scoop.it
Transmedia SF is an enthusiastic collective of creatives and technologists dedicated to creating immersive story-telling experiences across a variety of media and platforms
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Transmedia Madrid

Presentación del Meetup. Invitado especial: Robert Pratten

Tuesday, May 28, 2013, 7:00 PM

Location details are available to members only.

60 Miembros Attending

Como acto inaugural de nuestro meetup madrileño sobre Transmedia, contaremos con la presencia de Robert Pratten, que compartirá su experiencia en el campo con una presentación en inglés. Luego daremos paso a las preguntas y al debate, para finalmente hacer algo de networking para compartir anécdotas, ideas y proyectos. Un buen comienzo para la anda...

Check out this Meetup →

Como acto inaugural de nuestro meetup madrileño sobre Transmedia, contaremos con la presencia de Robert Pratten, que compartirá su experiencia en el campo con una presentación en inglés.
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Facebook to Revive Facebook Live - Second Screen?

Facebook to Revive Facebook Live - Second Screen? | Televisión Social y transmedia | Scoop.it
TV App Market is a leading online publication on media convergence in the Living Room - Social TV, Connected TV, Second Screen, Transmedia, Machinima, metadata and more

Via Mattia Nicoletti
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Eurovision 2013- Ese evento de Social TV que nadie ve pero que todos comentan

Eurovision 2013- Ese evento de Social TV que nadie ve pero que todos comentan | Televisión Social y transmedia | Scoop.it
Esta noche, se celebra en Malmö, Suecia, uno de los mayores espectáculos de la televisión a nivel europeo. Es uno de esos eventos que nadie ve, pero que curiosamente todo el mundo comenta: la edici...
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Hulu and Netflix Are Changing TV as We Know It | Web Marketing Pros

Hulu and Netflix Are Changing TV as We Know It | Web Marketing Pros | Televisión Social y transmedia | Scoop.it
With services such as Hulu and Netflix on the rise, the world of television is changing. More often people are turning toward their computer screens rather than

Via Jen Begeal
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Jen Begeal's curator insight, May 15, 2013 5:12 PM

Advertisements are also the main reason you are even able to watch content online for free or low cost. Content still costs money to make, it has to be paid for by someone.

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Transmedia storytelling: what's the alternative to alternate reality games?

Transmedia storytelling: what's the alternative to alternate reality games? | Televisión Social y transmedia | Scoop.it

Rob Hinchcliffe: "Transmedia storytelling usually ends up in the shape of alternate reality games, which all-too-often become scheduled, passive on-rales experiences for the user. How can content creators make it more meaningful?"


Via The Digital Rocking Chair
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JoyM's curator insight, December 14, 2012 5:39 AM

ARG... trends 2013. 

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How to Stimulate Sharing and Find the Dollars in Social TV [video] - Streaming Media Magazine

Driving conversations is crucial in social TV. That means knowing the difference between what people watch and what they share.

Via Mattia Nicoletti
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Mattia Nicoletti's curator insight, May 11, 2013 7:19 AM

An interesting panel about social tv and viewers engagement. 

 

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Twitter como examinador de proyectos

Twitter como examinador de proyectos | Televisión Social y transmedia | Scoop.it
Hace unos días, la cadena juvenil The CW emitía un proyecto de ‘spin off’ de su serie de vampiros Vampire Diaries.
Alberto Gago's insight:

Que articulo mas interesante de @chicadelatele 

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Rise of the Non-Network Originals Gives TV Nets Cause for Concern

Rise of the Non-Network Originals Gives TV Nets Cause for Concern | Televisión Social y transmedia | Scoop.it
tv networks have a bigger concern than one-upping their broadcast rivals: grabbing attention from original content on nontraditional platforms.

Via MIP Markets
Alberto Gago's insight:

Los movimientos de Netflix o Amazon están removiendo los cimientos de la industria de la televisión. Ahora todos se hacen la misma pregunta ¿Donde esta la pasta?.... ¿Vosotros que pensáis?.

 

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Social TV and How Will It Change How We Watch

Social TV and How Will It Change How We Watch | Televisión Social y transmedia | Scoop.it
At some point, television will be a full back and forth with the viewer. Decisions, routes of plot, episode sharing, etc., will all be standard practice.

Via Karine Jazra
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La evolución del Storytelling

Presentation given to Transmedia Madrid! Discusses the need for a new breed of storyteller. Se necesita una nueva raza de storyteller
Alberto Gago's insight:

Robert Pratten ofreció el pasado día 28 de Mayo, una charla, la mar de interesante, durante la inauguración del Meetup Transmedia Madrid (http://www.meetup.com/Transmedia-Madrid/). Al día siguiente, compartió vía Slideshare la presentación que ofreció el día anterior. Aquí la tenéis. Muy interesante. Disfrutadla

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La televisión social según Viacom

La televisión social según Viacom | Televisión Social y transmedia | Scoop.it
Alberto Gago's insight:

Teresa Diez, comenta el informe de Viacom "When Networks Network: TV Gets Social"

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36 Digital Storytelling Sites and Apps From edshelf

36 Digital Storytelling Sites and Apps From edshelf | Televisión Social y transmedia | Scoop.it
Websites & mobile apps for digital storytelling, such as Toontastic, VoiceThread, StoryKit, Xtranormal, Puppet Pals, Pixton, Storybird, Comic Master, etc.
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MUWOM desarrolla un proyecto de Branded Content en música para el Banco Santander y la escudería Ferrari, con Carlos Jean. Via El Portal de la Publicidad

MUWOM desarrolla un proyecto de Branded Content en música para el Banco Santander y la escudería Ferrari, con Carlos Jean. Via El Portal de la Publicidad | Televisión Social y transmedia | Scoop.it
Alberto Gago's insight:

 Carlos Jean y Muwom (antes @novaemusik), con el apoyo del Banco Santander han creado una campaña de Branded Content como  homenaje a la escudería Ferrari, a la que el banco patrocina desde hace cuatro años. En este enlace, podéis ver  un teaser de lo que será el video del tema musical llamado "Forza Ferrari".

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El voto social en Televisión: El espectador en el centro.

El voto social en Televisión: El espectador en el centro. | Televisión Social y transmedia | Scoop.it
En el reciente estudio de Viacom "When Networks network: tv gets social" donde han analizado el comportamiento de 5.000 usuarios entre 13 y 49 años en varios países del mundo, como EEUU, UK o Rusia...
Alberto Gago's insight:

Muy interesante el Post de Teresa Díez. 

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Twitter Amplify launches with more than a dozen new partners to create ‘social TV’ via in-tweet clips

Twitter Amplify launches with more than a dozen new partners to create ‘social TV’ via in-tweet clips | Televisión Social y transmedia | Scoop.it

Twitter is partnering with more than a dozen new broadcasters and publications to launch Twitter Amplify, a new program that gives brands the opportunity to publish real-time, in-tweet ...


Via massimo facchinetti, Mattia Nicoletti
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Time Warner Cable in Talks for Hulu Stake: Report

Time Warner Cable in Talks for Hulu Stake: Report | Televisión Social y transmedia | Scoop.it
Add another company to the list of potential acquirers of Hulu: Time Warner Cable. Bloomberg reported late Wednesday that the New York-based cable operator is considering taking a stake in the stre...
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Social TV led by broadcast viewers | Rapid TV News

Consumers of broadcast TV—both national and local—tend to be more active on social media networks vis a vis cable viewers and consumers of other media like radio and newspapers, new research has revealed.

Via Mattia Nicoletti
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NBCUniversal: “Transmedia storytelling will be a part of Social TV” | IP&TV News

NBCUniversal: “Transmedia storytelling will be a part of Social TV” | IP&TV News | Televisión Social y transmedia | Scoop.it
Lisa Hsia, executive vice-president of Bravo Digital Media at NBCUniversal, gives us five predictions for the Social TV industry over the next few years.
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'Scandal' has become must-tweet TV

'Scandal' has become must-tweet TV | Televisión Social y transmedia | Scoop.it
ABC's "Scandal" revolves around a beautiful, law-breaking Washington power-fixer with killer instincts and a matching wardrobe.
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