Telemarketing Solutions
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Telemarketing Solutions
We help you help your company grow with our pay per call telemarketing services.
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Are Old Sales Leads Like Bad Sequels?

Are Old Sales Leads Like Bad Sequels? | Telemarketing Solutions | Scoop.it
Contrary to popular opinion, sequels have their perks. The same can be said when you make a sequel out of old sales leads.
Matt Ford's insight:

It doesn’t sound too bad at first. You’d have to be pretty crazy to think you don’t need new customers. The problem is when that becomes the defining standard for what is considered the best sales lead.

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IT leads, lead generation telemarketing, b2b telemarketing

IT leads, lead generation telemarketing, b2b telemarketing | Telemarketing Solutions | Scoop.it
It's a fact of business wherein those who grab opportunities (like outsourced telemarketing services) are put on the fast track to success.
Matt Ford's insight:

You need to convince them of what you are capable of and how your companies can get mutual gains from each other. Not that simple but you can jump start this with the help of good b2b lead generation campaign. There are contact centers right around the corner to hand you with fresh b2b leads to help you make more sales and close more business deals.

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Financial Leads Generation – The Big Factor for Success

Financial Leads Generation – The Big Factor for Success | Telemarketing Solutions | Scoop.it
A Stanford study shows pronouns have a big impact when communicating with banking and financial leads and customers. Here’s why.
Matt Ford's insight:

These nuances become even less pronounced in situations where customers and prospects pay more attention to elements in the marketing campaign other than the brand message itself. However, lead generation for financial services usually involves a more critically-thinking audience, highlighting the need to carefully consider every aspect in your campaign, including the pronouns in your brand message. So, with that aside, be sure to choose your pronouns wisely from now on if you don’t want to alienate or inundate your prospects with inappropriate branding.

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What One Change Should Marketers Make in 2015

What One Change Should Marketers Make in 2015 | Telemarketing Solutions | Scoop.it
Marketing experts share their advice on what marketers can do differently to improve their performance next year.
Matt Ford's insight:

With the New Year looming, it's the perfect time to consider what changes to make to improve marketing outcomes and influence next year. But with so many levers to pull, deciding where to start or what to focus on can be daunting. So, I asked more than 20 marketing experts share their advice on how marketers can take a new approach to their craft in 2015 to maximize their impact and improve their results.

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Sales Leads Don’t Need A Countdown

Sales Leads Don’t Need A Countdown | Telemarketing Solutions | Scoop.it
It's too early to stop generating sales leads just because the winter quarter has a poor record. Don't wait for Christmas to start opening things up!
Matt Ford's insight:

This countdown though isn’t really necessary. In fact, it can actually do more harm than good. Contrary to what your mom taught you, it’s not good to wait until Christmas. Start generating your sales leads now!

 

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How Email Marketing Maintains Its Hold On Response Rate | B2B Lead Generation and Appointment Setting Tips

How Email Marketing Maintains Its Hold On Response Rate | B2B Lead Generation and Appointment Setting Tips | Telemarketing Solutions | Scoop.it
Email marketing isn't so much losing to new channels as it is either integrating them or staying strong because everyone still struggles with the latter's use.
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Outsource A Telemarketing Company To Gather Data | Leads Janitorial

Outsource A Telemarketing Company To Gather Data | Leads Janitorial | Telemarketing Solutions | Scoop.it
Outsource a telemarketing firm so you can start your phone survey as soon as possible and generate janitorial leads.
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How Appointment Setters Keep It Simple But Not Stupid

Simplifying an issue isn’t about changing the facts. You’ve actually failed at it if this is the result. Rather, it’s about changing the package and how it’s delivered to get prospect attention.

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Event Telemarketing Tips – The Work-Life Balance in Conferences

Event Telemarketing Tips – The Work-Life Balance in Conferences | Telemarketing Solutions | Scoop.it
The work-life balance effect is magnified during large business conferences. That's all the more reason to recognize prospects as people.
Matt Ford's insight:


The bigger you are, the bigger your tradeshows could be. Whether these are events you organize yourself or you’re a high-profile regular of major industry conferences, it can harder to simplify your participation. Read more: http://bit.ly/1sK6voG

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Telemarketing Tips – The Line Between Person and Position

Telemarketing Tips – The Line Between Person and Position | Telemarketing Solutions | Scoop.it
A common telemarketing tip is to always treat the other side as a person. However, are you really talking to the person or their position?
Matt Ford's insight:

A common yet effective piece of telemarketing advice is to always remember that you’re talking to a person. Regardless if they’re a gatekeeper you’re trying to bypass or the decision maker you’re trying to get an appointment with. Read more: http://bit.ly/1FvPqp5

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When Outsourcing Lead Generation, Avoid Judging by Business Models

When Outsourcing Lead Generation, Avoid Judging by Business Models | Telemarketing Solutions | Scoop.it
When you're already considering an outsourced lead generation service, you shouldn't waste time delaying your decision by making judgment calls.
Matt Ford's insight:
There’s a time and place for assessing who your partners are. But at the end of the day, when you feel just lucky to know you’ve always get several knew clients meeting with you, avoiding judgment calls is one way to be grateful. Read more: http://bit.ly/1wlfpt8
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On Sales Leads, Sales Experience, and Sketchy Statistics

On Sales Leads, Sales Experience, and Sketchy Statistics | Telemarketing Solutions | Scoop.it
The use of statistics as a marketing pitch isn't uncommon. However, there's not much discussion on those who think they don't generate sales leads.
Matt Ford's insight:

But instead of just worrying about every individual report or statistical error, look at the bigger picture and get to the heart of why your prospects aren’t just simply buying it. Read more: http://bit.ly/1s6C7Vh

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b2b lead generation, telemarketing campaign, appointment setting | B2B Lead Generation and Appointment Setting Tips

b2b lead generation, telemarketing campaign, appointment setting | B2B Lead Generation and Appointment Setting Tips | Telemarketing Solutions | Scoop.it
There are various ways where a business can heighten the chance of their lead generation campaign to achieve success. Read on to the article below to know some of these top tips.
Matt Ford's insight:

Over the years, b2b lead generation has been closely related with telemarketing. Telemarketing for the purpose of generating b2b leads has already made hundreds, to thousands, to even hundreds of thousands of businesses to acclaim their success. Read more: http://bit.ly/1tqHBYC

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Commong Trendspotting Tactics for Lead Generators

Commong Trendspotting Tactics for Lead Generators | Telemarketing Solutions | Scoop.it
Lead generators use all sorts of trendspotting strategies but you can break them down to simple, common tactics.
Matt Ford's insight:
Of course, it may take a while before that interest cultivates enough to drive a buying decision but you’ve got to start somewhere. Spotting trends can be tricky though, especially in B2B marketing. There are so many various ways to execute it. Some strategies require data and a proper formula for analytics. Others need you to stay on top on the news.
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Sales Leads and Sales Teams – You’re Really Just Getting a Job

Sales Leads and Sales Teams – You’re Really Just Getting a Job | Telemarketing Solutions | Scoop.it
Sales leads represent work for your sales teams. But the kind of work involved shouldn't be so cheap and menial.
Matt Ford's insight:

You don’t have to risk an early grave just to appreciate the level of heavy work required to win certain B2B sales. Your salespeople may not have guns but they’re just as armed with their capacity to research buyers, figure out who’s who, and come out with a big payout.

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Have A Lot Of Sales Leads? Do Not Be Like Aesop's Hare!

Have A Lot Of Sales Leads? Do Not Be Like Aesop's Hare! | Telemarketing Solutions | Scoop.it
You may have the most sales leads but that is not an excuse to let their numbers blind you with arrogance. You will make the mistake of Aesop's hare.
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If you are showing any of the following signs, it is time to wake up or else the competitor whom you have labeled a tortoise could easily steal all those sales leads from under your nose!

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Sales Leads Don’t Need A Countdown

Sales Leads Don’t Need A Countdown | Telemarketing Solutions | Scoop.it
It's too early to stop generating sales leads just because the winter quarter has a poor record. Don't wait for Christmas to start opening things up!
Matt Ford's insight:

You don’t have to push for earlier appointments if it’s clear that your prospects haven’t put the budget together. It’s just that you shouldn’t use a Christmas countdown as an excuse to just sit around waiting. There’s a lot that B2B organizations can do besides setting themselves up for a post-holiday closing spree.

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Using Lead Generation to Pass On Vital Expertise

Using Lead Generation to Pass On Vital Expertise | Telemarketing Solutions | Scoop.it
As another year closes in, the prospect of passing on the torch gets closer too. What role does your lead generation strategy play?
Matt Ford's insight:

But more than products however, expertise can be dangerously subjective and their value is often volatile. As the world once again nears the end of another year, lead generation strategists have to wake up to this reality. It could mean the loss of vital information unless they know how to pitch its value properly to a new generation

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Success of Online Marketing Boosts Old-School Marketing

Granted these are just some of the ways you can mix old and new forms of marketing. But if the stats indicate anything, the success of online marketing can only contribute more to the success of older methods as well. Read more: http://bitly.com/1iQLmCC

#paypercall #businesstobusinesssales

 

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How Offline Telemarketing Paints Makes a Realistic Combination With Online Lead Generation

How Offline Telemarketing Paints Makes a Realistic Combination With Online Lead Generation | Telemarketing Solutions | Scoop.it
Think telemarketing is unrealistic? Think again. What's unrealistic is to believe offices only have a singular mode of communication.
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Sustainable Lead Generation – The One Obstacle to Quality Over Quantity

Sustainable Lead Generation – The One Obstacle to Quality Over Quantity | Telemarketing Solutions | Scoop.it
Quality is arguably more important than quantity in lead generation but even quality has its limits when faced with sustainability.
Matt Ford's insight:


It’s easy to believe that quality is better than quantity when it comes to lead generation. Usually, it’s because the quantity, despite great numbers, ultimately create less value compared to a single, quality lead. Read more: http://bit.ly/1tHQPWy

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Do Different Appointment Setting Techniques Generate Different Appointments?

Do Different Appointment Setting Techniques Generate Different Appointments? | Telemarketing Solutions | Scoop.it
Different appointment setting techniques don't necessarily create different appointments. The means have their own merit outside of the results.
Matt Ford's insight:


Much like fearmongering over the internet, there can be a lot over which appointment setting method creates the ‘best’ sales appointments. The truth however is that these appointments are always the same in the end. Read more: http://bit.ly/1s1W5Np

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Sales Leads, BendGate, and Desperate Competition

Sales Leads, BendGate, and Desperate Competition | Telemarketing Solutions | Scoop.it
You don't win sales leads if you're not only just focusing on a competitor's flaws, you're being desperate about it too.
Matt Ford's insight:

When you get desperate to win more sales leads, the worst way to act upon it is to immediately go after the competition without thinking. Read more: http://bit.ly/1o6hTwq

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Sales Appointment Setting Tips – Play A Hero or a Lesser Evil?

Sales Appointment Setting Tips – Play A Hero or a Lesser Evil? | Telemarketing Solutions | Scoop.it
When you think you're playing the hero, there's always the other side of the coin. Your appointment setting strategy needs to understand this in the long-term.
Matt Ford's insight:

You will need the full set of appointment setting resources to successfully conclude the sentiments among your entire target market. Read more: http://bit.ly/118NenS

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Tailor Telemarketing Into Your Tweets

Tailor Telemarketing Into Your Tweets | Telemarketing Solutions | Scoop.it
Using B2B telemarketing with your tweets isn't such a strange idea in a world where multi-channel marketing is king.
Matt Ford's insight:

There’s always that handy tactic of leaving your contact number on occasion for those who like to talk more. There’s really not much difference between yesterday’s marketing and today’s marketing other than you’ve got more ways to talk with prospects. Read more: http://bit.ly/1vYk9F5

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