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Oportunidades de negocio y nuevas maneras de hacer - Business opportunities and new ways of doing things
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Rescooped by Jesús Hernández from BUSINESS and more
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The Beginner’s Guide to Mobile App Marketing

The Beginner’s Guide to Mobile App Marketing | Mobile Technology | Scoop.it

Getting your app discovered is the fundamental challenge every app marketer faces. With millions of apps across iOS, Android, Windows Phone, and other platforms, standing out in the boundless sea of available apps is becoming increasingly difficult.

 

The best app marketers will pursue a comprehensive, well-rounded app marketing strategy that includes pre-launch work and post-launch work. The best strategies will include organic and paid app marketing channels.

 

Here’s the complete guide to app marketing that every app owner needs to follow.

 

Before Launch

 

Contrary to popular belief, your marketing strategy needs to start well before your app goes live in the app store. Like any successful product, understanding who your customers are and where you can find them is one of the most important pieces of the app marketing puzzle. There are a few steps you need to take before you launch your app:

 

Read more: http://bit.ly/JkeEHT


Via Martin Gysler
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8 Essential Business Rules For Those Who Don't Believe In Rules

8 Essential Business Rules For Those Who Don't Believe In Rules | Mobile Technology | Scoop.it

I don’t read a lot of business books. (Actually, I never read them.) But I do read the lists of the best-selling business books. Those lists give you a lot of insight into the current trendy areas for leadership and strategy. That’s a good reason to run in the opposite direction. Fast.


These best-sellers all have jazzy titles like “What Would Lincoln Do” and “The Kindergarten Test: If A Five Year Old Can’t Understand Your Plan, Start Over.”

 

I made all those up, but you get the point. At Conduit, our 7-year-old Israeli startup, we don’t necessarily do things by the book.

 

We offer publishers mobile apps and web apps; social media connectors; toolbars and notification alerts--all designed to give publishers an ongoing presence in the digital lives of their users. Right now, publishers are reaching more than 250 million individual users through our products...


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23+ Essential Facebook Page Applications to Improve Fans Engagement in 2012

23+ Essential Facebook Page Applications to Improve Fans Engagement in 2012 | Mobile Technology | Scoop.it
Improve fans engagement and enhance your Facebook Page in year 2012 with these cost-effective facebook applications! A total of 23++ facebook apps to rock your Page!

 

Greetings and Happy New Year! To kick off 2012, some of you may think of giving your Facebook Page a facelift. There may be some features you wish to add such as custom iframe tabs with fan gate option or ideas to encourage fans engagement on your Page. If you do, you’ve come to the right place! Every year I will compile a list of cost-effective facebook apps you can use not only to improve your fans engagement but hopefully enhance your brand visibility at the same time. Without further ado, let’s get to the list.

 

This review is based on my personal opinion only and has nothing to do with affiliation or app sponsorship whatsoever.


Via Martin Gysler
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30 Ways Your Business Should Leverage Social Media This Year

30 Ways Your Business Should Leverage Social Media This Year | Mobile Technology | Scoop.it

Some very interesting ways to improve your business in this year. [note mg]

 

Social media is big in business circles and every business is scrambling to implement social media strategies to take advantage of this new opportunity. If your business is not already on the social media bandwagon, you still have time to create a social media strategy and start getting social.

 

Here is a list of the top 30 ways your business should leverage social media this year. The list is by no means exhaustive and any other ideas you may have are welcome.

 

Read more: http://www.instantshift.com/2012/03/28/30-ways-your-business-should-leverage-social-media-this-year/


Via Martin Gysler
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7 Simple Rules to Success on Twitter

7 Simple Rules to Success on Twitter | Mobile Technology | Scoop.it
Unless you’ve been living under a rock, you have probably heard of Twitter. It is a rocking hot social networking site that seems to be to be used by almost everyone today. It’s on the news, on the radio and on the minds of thousands of people everywhere, every single day.

 

There are many different types of people on Twitter. But, most of these people are on Twitter for a single reason. They want people to know about them. They want to connect with people. Lots of people.

 

Did you know that there are Twitter Rules for marketing and business success in what you do. I am a marketer and have been for many years. In the last few years my business has been expanding by leaps and bounds, because of social media and the internet. But, there are rules that all marketers must follow if they are going to have success in the marketplace, especially online.

 

Here are the 7 Simple Rules to Success on Twitter:...

 

Read the full article: http://tweetingandbusiness.com/articles/7-simple-rules-to-success-on-twitter


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