When you think of Facebook ads for your business, maybe you begin to wonder if it’s too expensive, if it’s too difficult to figure out, or if it’s still too early for your business to pay for advertising. In this article, I’m going to go through the basics and fundamentals of Facebook ads and provide you with an overview of the platform. In a future article, I’ll walk you through, step-by-step, how to create your first ad. For now, let’s dive into the world of Facebook ads and what they look like for ecommerce businesses. Join us as well for a live Twitter chat today (July 20, 2015) at 2 PM EST. Shopify will be hosting a live Twitter chat discussing Facebook ads for ecommerce. Learn more about it in the blog post.
IFTTT (If This, Then That) is a free online tool that automates actions between websites, apps, smartphones, gadgets and more. IFTTT has a lot of novel uses for the average user, but it can be a major marketing ally for small business owners. Here’s our list of 9 clever and creative ways to use IFTTT to automate tasks for your small business.
From selection to the actual research, keywords simply aren't the same beast they were five years ago. In today's Whiteboard Friday, Rand shows you how to do keyword research in 2015, ensuring you don't harm your site with obsolete tactics.
Common complaints about Google+ were founded during their rocky debut as a new social media platform. Starting out as invitation only put them right in line with the unveiling of other social greats, like Facebook, but only Google-oriented people were in the know, turning Google+ into a more socially oriented version of Reddit. However, the interest began to fade around the same time Google+ became available throughout the world. At that point, brand new users were overwhelmed by a suggestion of random International users and geek-oriented topics resulting in a big, “No Thanks!”
Unfortunately, that impression of Google+ stuck. Despite all the perks, people stay away, and, honestly, those who really “get” Google are all the happier that no one else does.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.