Technology Leadership and Business
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Technology Leadership and Business
As digital technologies become more common business platforms, what will that mean to us?
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Rescooped by Ivon Prefontaine from Technology in Business Today
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Are Word of Mouth referrals still important in today’s Digital Age?

Are Word of Mouth referrals still important in today’s Digital Age? | Technology Leadership and Business | Scoop.it
Statistics re Word of Mouth referrals in today's Digital Age
An interesting Survey re modern professionals and
Word Mouth referrals, how and what information they exchange,
and how they follow thro

Via TechinBiz
Ivon Prefontaine's insight:

Word of mouth does not mean digital technology is not part of the word of mouth, but it is broader than just digital technology, much broader.

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Rescooped by Ivon Prefontaine from Social Media Useful Info
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Why Small Businesses Are Losing On Social Media

Why Small Businesses Are Losing On Social Media | Technology Leadership and Business | Scoop.it
A new report from online business community Manta shows that, desperate to increase sales numbers in 2013, American small business owners are turning up on the social web in droves.

 


Via Florinel Nicolai Deciu, Ivo Nový
Ivon Prefontaine's insight:

An important consideration for me moving forward.

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Mary Anne Hahn's curator insight, May 26, 2013 8:16 AM

Like any marketing campaign, you can't just throw money at social media and hope it works.  Excellent article.

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Stop, Get Out, Unplug...And Notice

Stop, Get Out, Unplug...And Notice | Technology Leadership and Business | Scoop.it

"Great product design starts with understanding context, behavior, and motivation. With digital experiences in particular, it can be hard to..."

 

"Whether or not I’m looking for new ideas or testing new concepts, I like to get out without any agenda at all except “to notice.” It helps keep me inspired and to hone my observation skills."

Ivon Prefontaine's insight:

That is a great picture. People crammed together, not talking, and not acknowledging each other. It used to be that buses were places where people met. They still can be. I had a great hockey conversation in Seattle riding the rapid transit.

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