Smartphones and mobile broadband networks can’t protect us against natural disasters – like Hurricane Sandy, which battered the East Coast of the US on Monday night – but it can help prepare us, making citizens as informed as possible before, during and after a crisis situation. Here are a few innovative examples of how these technologies are helping citizens on the East Coast get through one of the worst hurricanes in history.
"We live in an Information Age, and education is the key to prosperity, health, and even survival. A connection to the Internet connects people to a world of knowledge. Connect To learn is a worldwide mission to ensure that this is the time and the place and the generation where all children are empowered for the 21st Century. Connect To Learn is a thrilling example of how advances in technology and development strategies can improve education, gender equality, and overall well-being. Connect To Learn enables schools in remote rural villages as well as urban centers to mobilize the internet to improve education, connect children around the world, and inspire today's youth with opportunities through education.
"We put a special emphasis on girls' secondary education, knowing that when girls are empowered to stay in school and gain 21st century skills, they not only improve their own life prospects but those of their families, communities, and national economies. I am deeply gratified that Ericsson, Airtel, and other leaders in mobile telephony and wireless broadband are taking leadership in educating today's young people for the future, and in connecting today's youth around the world via the internet and new information and communications technologies.
Professor Jeffrey Sachs Director of the Earth Institute at Columbia University Special Advisor to the UN Secretary General
Google Earth Outreach gives nonprofits and public benefit organizations the knowledge and resources they need to visualize their cause and tell their story in Google Earth & Maps to hundreds of millions of people.
As the World Cup kick-off approaches, UNICEF Brazil and partners are launching Proteja Brasil, a free smartphone app to report cases of violence against children in the 12 host cities across the country.
Tens of millions of people around the world have fled their homes to escape war or persecution. Thousands more follow every day. Another girl, boy, woman or man every time you blink. UNHCR Tracks showcases some of their extraordinary stories of survival, hope and home.
David ChongWa's insight:
"Very brilliant platform in terms of story telling and UX"
From school e-readers and flipped classroom models to computerized testing and online courses, educators are still grappling with ways to shift an educational paradigm of the 20th century into one of the 21st.
Refugees United has developed a web platform and mobile tools that drastically streamline the family tracing process for both NGOs and individuals. This digital infrastructure not only fosters greater collaboration and promotes unhindered sharing of information among Family Tracing and Reunification (FTR) agencies, but it also gives refugees the ability to become directly involved in their search for missing family via an anonymous, safe forum; easily accessible tools; and an ever-expanding, user-driven family finding network. Refugees United, a fully independent 501(c)(3) non-profit organization, was formed in 2006. The organization was born from the founders’ highly personal journey helping one young Afghan refugee trace his missing family.
Grupo Gallegos, an independent, creatively-driven marketing solutions advertising agency, has won a multitude of awards for its “Forgot Your Password” campaign, collaboration between Grupo Gallegos, Univision Interactive Media, and the Alzheimer’s Association to increase concern about Alzheimer’s disease.
Most recently, this “Forgot Your Password” campaign received two Silver awards at El Sol, one for Direct Marketing and the other for Media. This made Grupo Gallegos the second most awarded US agency at the festival.
“Forgot Your Password” also walked away with a Bronze Clio Award in the Interactive Email category, three FIAP Awards: one Silver and one Bronze for Radio and one Bronze for Promo and Activation, USH Idea Award accolades, which considered the campaign one of the top five creative executions of 2012, and a Webby Award for Interactive Advertising: Email Marketing. This was Grupo Gallegos’ first Webby Award, which honors excellence on the Internet.
For this campaign, Grupo Gallegos connected the frustration of memory loss due to Alzheimer’s disease to the common frustration of forgetting a password. They paired with Univision Interactive Media to deliver this message via Univision.com, the leading Spanish-language website among U.S. online Hispanics for over a decade. When registered users of Univision.com forgot their password and requested a new one, they were sent a new password along with a message that stated, “If something as insignificant as forgetting your password complicates your life, imagine what it’s like living with Alzheimer’s.” The email provided a link to the Alzheimer’s Association website to learn more.
This innovative way of delivering a message increased traffic to the Alzheimer’s Association website by 400 percent during November, Alzheimer’s awareness month. The efforts of this partnership proved central to the campaign’s extraordinary success.
Alzheimer’s Association spokeswoman, Jean Dickinson commented on this success: “If you think a forgotten password is annoying, imagine what it’s like living with Alzheimer’s! Grupo Gallegos brilliantly tied life’s little annoyances into a very thought-provoking campaign packed with truth. It’s an original and to-the-point approach to Alzheimer’s disease and we applaud their efforts to raise awareness of the disease and of the Alzheimer’s Association as a leader in the fight. Together, we can provide help and hope to the millions of people affected by Alzheimer’s each day.”
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