Technological Innovation & Marketing
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21 Free Design Tools for Marketers on a Budget

21 Free Design Tools for Marketers on a Budget | Technological Innovation & Marketing | Scoop.it

Check out these 21 free and easy-to-use visual content creation tools.


Via Frédéric DEBAILLEUL
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LEBRON 12: The Technology Behind The Shoe

The Nike LeBron 12, LeBron James' 12th signature sneaker is scheduled to release on October 30, 2014 with the Heart of a Lion colorway. The shoe feature a new Megafuse upper and a Hexagonal...
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Emotion in Marketing: How Our Brains Decide What's Shareable

Emotion in Marketing: How Our Brains Decide What's Shareable | Technological Innovation & Marketing | Scoop.it
Let's take a closer look at how emotions form in the brain and the ways they motivate us to surprising actions.
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The Best Science Visualizations of the Year | WIRED

The Best Science Visualizations of the Year | WIRED | Technological Innovation & Marketing | Scoop.it
Here at WIRED Science, we’re big fans of science graphics. And not just the fancy, big-budget ones, but charts and figures and visualizations: the folk art of scientific imagery.


In this gallery are our favorite graphics of the year. They’re in no particular order (though we did save a treat for last). Each tells a story with elegant simplicity, and sometimes even beauty. Enjoy!"


Via John Evans
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How Science Is Helping Marketers To Prove Their Intuition Right...Or Wrong - Forbes

How Science Is Helping Marketers To Prove Their Intuition Right...Or Wrong - Forbes | Technological Innovation & Marketing | Scoop.it
What marketers have lacked is the ability to both test their intuition in a systematic way and to learn about customer behavior and response at a scale that matches the evolution of their thinking and of their business.
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Bloom's revised Taxonomy with verbs!

Bloom's revised Taxonomy with verbs! | Technological Innovation & Marketing | Scoop.it
  Need some extra verbs? Here you go!           ~Mia

Via Marta Torán, John Evans
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Jim Lerman's curator insight, August 20, 12:55 PM

I'm on a personal campaign to add 2 levels above Creating to Bloom's Cognitive Taxonomy (don't forget he wrote about 3 domains of learning...Cognitive, Affective, and Psychomotor). I believe our field tends to overemphasize the Cognitive domain at the expense of the other 2, and to the detriment of learners.

 

Anyhow, the 2 levels above Creating that I'm concerned about are: Reflecting and Sharing. My reasoning goes like this:

 

 

Reflecting Once we go through all 6 levels (and they are not hierarchical, a learning sequence can start or end with any of them), if we want students to enhance their metacognition, it is important for us to build in reflective experiences. Such experiences enhance students' abilities to be more self-aware of how they learn and the strategies that do or don't work well for them.

Sharing - We teachers often remark that our knowledge of a particular topic solidifies when we teach it to someone else...the act of sharing brings out our awareness of nuances, relationships, perceptions, modes of expression/communication, and our interpersonal skills of working with others; all things that are very important to people's success in our current era. Our students deserve to become proficient in sharing effectively.

 

My 2 cents.

Steve Whitmore's curator insight, August 22, 8:43 AM
Could these verbs be worked into Socio-Emotional Learning Goals and Objectives? 
Barbara Pazey's curator insight, August 26, 10:30 AM
Great for considering a variety of ways to assess students via differentiated teaching/learning approaches!