M-learning, E-Lea...
Follow
Find
45.6K views | +88 today
 
Scooped by Danielle M. Villegas
onto M-learning, E-Learning, and Technical Communications
Scoop.it!

Instant Mobile Apps? Not quite.

Instant Mobile Apps? Not quite. | M-learning, E-Learning, and Technical Communications | Scoop.it
Last week, I was in contact with one of my former professors at NJIT's MSPTC program. We talked about several things going on, and in the process of the email conversation, she mentioned that she i...
more...
No comment yet.
M-learning, E-Learning, and Technical Communications
A collection of all the tech comm topics I find most timely or helpful, with a special emphasis on e-learning and m-learning
Your new post is loading...
Your new post is loading...
Scooped by Danielle M. Villegas
Scoop.it!

Online Student Again, Part 4: Mobile Marketing, AKA Dang, I haven't kept up!

Online Student Again, Part 4: Mobile Marketing, AKA Dang, I haven't kept up! | M-learning, E-Learning, and Technical Communications | Scoop.it
After the confidence I had emerging from the Social Media Marketing module of my digital marketing course, I felt I could ride that wave of confidence into the next module about Mobile Marketing.  ...
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Google Will Rank Your Site Higher If It's Mobile Friendly

Google Will Rank Your Site Higher If It's Mobile Friendly | M-learning, E-Learning, and Technical Communications | Scoop.it
Big changes to Google’s search algorithms are coming: beginning April 21, the company will increase the ranking of sites that are mobile-friendly and surface app results much higher. The company says…
Danielle M. Villegas's insight:

Thanks to Marta Rauch for posting this on Facebook today. I do see this as something that will have a big impact. As I was learning in my mobile marketing class this week (and already knew as well), mobile is continuing to gain speed as the primary resource of computing for most people globally. For many outside the US, a smartphone is the ONLY computing device they have. Having a ranking of more mobile friendly sites is going to have a major impact on how people access information via search! 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Global Social Media Marketing - The Next Frontier

Global Social Media Marketing - The Next Frontier | M-learning, E-Learning, and Technical Communications | Scoop.it
Global social is a term that I use for the practice of having a social media presence in more than one country/culture/language. It's is quite problematic. Here's why.
Danielle M. Villegas's insight:

Since I'm in digital marketing mode mentally because of the coursework I'm taking, this is very appropriate to the unit I did recently on social media marketing. I don't think we even approached this information! Val Swisher does it again, and makes a very good point about the translation and localization aspects of social media marketing. 

 

What do you think? Put your comments below. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

10 Social Media Strategy Ideas that Generate Real Results

10 Social Media Strategy Ideas that Generate Real Results | M-learning, E-Learning, and Technical Communications | Scoop.it
The competition for attention is fierce. Learn how to stand out! 10 social media strategy ideas to help your business generate real results.
Danielle M. Villegas's insight:

I found this on Twitter this morning by way of Rebekah Radice. These ten steps are so basic, but a good reminder of what does work. I've learned this by trial and error on my own, but also learned it through my digital marketing class that I'm taking right now. These aren't hard steps, especially for most technical communicators, yet it's a good refresher. 

 

Take a look. 

--techcommgeekmom

more...
Florence Gilzene-Cheese's curator insight, February 26, 5:32 AM

Visibility in the marketplace creates opportunities for the discerning administrator. Learn how social media marketing can enhance your business. TV. . 

Scooped by Danielle M. Villegas
Scoop.it!

Google Launches 'YouTube Kids,' a New Family-Friendly App | WIRED

Google Launches 'YouTube Kids,' a New Family-Friendly App | WIRED | M-learning, E-Learning, and Technical Communications | Scoop.it
Google has launched a service called YouTube Kids, a new version of the internet’s leading destination for video aimed squarely at children.
Danielle M. Villegas's insight:

Oh, I wish this had been out sooner! My son is a little too old for this now that he's almost 14, but YouTube videos for the 12 years old and under group is a great idea. The filters on the regular YouTube aren't so great, so hopefully this product will allow parents--and teachers--some peace of mind letting the kids access videos this way. Time will tell....

--techcommgeekmom

more...
Scooped by Danielle M. Villegas
Scoop.it!

Online Student Again - Part 3: Social Media Marketing--Now You're Talking My Language!

Online Student Again - Part 3: Social Media Marketing--Now You're Talking My Language! | M-learning, E-Learning, and Technical Communications | Scoop.it
The next module of my online digital mini-MBA in Digital Marketing was about social media marketing. Simply from the name of it, I suspected that I had a better chance with this topic than I had wi...
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

New TechCommGeekMom achievement! Top 25%!

New TechCommGeekMom achievement! Top 25%! | M-learning, E-Learning, and Technical Communications | Scoop.it
I was excited to see the following email in my inbox this morning: Wow! Top 25%? That's not too shabby, and most of it is based on my lecture about blogging! Sweet! If you are curious about these t...
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

5 Reasons Why Social Media is not Working for You!

5 Reasons Why Social Media is not Working for You! | M-learning, E-Learning, and Technical Communications | Scoop.it
'Social Media is not working for me!' I hear it all the time... Here are 5 reasons why I think it might not be working for you - and how to fix it!Let’s see why Social Media is not working for you1. Your Website SucksSometimes clients still ask me if they can just use a Facebook page and not bother with a website. No, no and no. As I mention in my e-book, your website is your home, and with Social Media you are sending out invitations to come visit your place. But let’s say you are hosting a big
Danielle M. Villegas's insight:

Since this is turning out to be a week where I'm concentrating on social media, this great article appeared on LinkedIn. All the reasons that the author lists is true, and so many companies fail to see that. I admit, I need to freshen up some of my websites soon! Take a look, and pick up some good pointers. 

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Tech Comm=Customer Satisfaction. Or So It Should Be.

Tech Comm=Customer Satisfaction. Or So It Should Be. | M-learning, E-Learning, and Technical Communications | Scoop.it
As I continue to study my digital marketing course, and I start to delve more into trying to understand content marketing, to me, I end up going back to my foundation, which is customer service and...
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

The only significant innovation for tech comm | I'd Rather Be Writing

The only significant innovation for tech comm | I'd Rather Be Writing | M-learning, E-Learning, and Technical Communications | Scoop.it
Danielle M. Villegas's insight:

While the title of this article by Tom Johnson is almost inflammatory (What? There's got to be more innovations than that!), it is clear that if this isn't the only significant innovation for tech comm, it's most definitely THE most important innovation.  Tom does a great job making his points--they are points I would argue as well, but I think he articulates it better than I could. 

 

I came into tech writing and tech comm just in the last few years, when web was firmly established, and yet, I'm finding as I take my digital marketing course that there are still so many that are STILL not on board with the use of the Internet and the web for providing strong content and information. I think we've made some huge strides, and Tom points out how tech writers are still needed to help with making content stronger in the long term, but we are still in the infancy of using the web for communications and things are still developing on how to better deliver content to the masses. Time will tell. 

 

What do you think? Do you agree with Tom's points? Include your comments below. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Becoming a Content Strategist: 7 Findings from 7 Projects - Content Strategy Inc.

Becoming a Content Strategist: 7 Findings from 7 Projects - Content Strategy Inc. | M-learning, E-Learning, and Technical Communications | Scoop.it
I’ve been a content strategist for seven projects with Content Strategy Inc. and I've learned something totally different from each one.
Danielle M. Villegas's insight:

Nice article shared by the Intelligent Content Conference on Facebook. All seem like common sense, but sometimes when you are in the thick of a project, these are easy points to miss. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

In Less Than Two Years, a Smartphone Could Be Your Only Computer | WIRED

In Less Than Two Years, a Smartphone Could Be Your Only Computer | WIRED | M-learning, E-Learning, and Technical Communications | Scoop.it
With the current pace of mobile innovation, for many of us, a smartphone could become our only computer in the next two years.
Danielle M. Villegas's insight:

This is further proof of what I--and several others (RJ Jacquez comes to mind) about the proliferation of mobile. It's spreading and growing in leaps and bounds! It's still growing and adapting and morphing, but yes, mobile is becoming more and more commonplace all the time. I know that I will always be likely to use mobile, but I'll also be one of the last to let go of my laptop due to the kind of work that I do. Even so, this is a compelling article to show that technical communicators had better get on the ball with mobile, if they haven't already! 

--techcommgeekmom

more...
Brian Smith's curator insight, February 16, 12:13 PM

What?!  Very interesting.

Vasudevan Letchumanan's curator insight, February 22, 7:47 PM

திறன்பேசி உங்களின் ஒரே மாற்றுக் கணினியாகச் செயல்படும் காலம் வெகுதூரமில்லை!

Scooped by Danielle M. Villegas
Scoop.it!

Why Google Glass Broke

Why Google Glass Broke | M-learning, E-Learning, and Technical Communications | Scoop.it
How Google Glass went from the hottest thing in wearable tech to the Edsel of Silicon Valley.
Danielle M. Villegas's insight:

Adam Helwah found this article in the NY Times. Interesting take on the history and demise of Google Glass. What do you think? Will it rise up like a phoenix again, new and improved someday, or will Microsoft's HoloLense pick up the pieces? Or...will something else emerge in time? Put your comments below. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

How Guest Blogging Solved My SEO Problem

How Guest Blogging Solved My SEO Problem | M-learning, E-Learning, and Technical Communications | Scoop.it
A year ago, Google’s Matt Cutts and others declared guest blogging for SEO was dead. But the naysayers were wrong. I’ve discovered good guest blogs with links from authoritative sites and social shares still can improve your rankings.
Danielle M. Villegas's insight:

This is a great article that the Content Marketing Institute (CMI) posted recently. I have to agree that the points made here are good ones. I have been a guest blogger for other sites. In several cases, those sites got more hits for an article I wrote than articles I write for my own blog! Even so, knowing that I've done well on those other sites lets me know that I must be doing something right. Additionally, I'm happy to have relevent guest blogger on my blog as well. I don't like having people who are content hackers writing for me. I want people who have the same passion as I do to write for my blog as well. (And if you are reading this and not part of some pool of content generating writers writing for the sake of creating crap content, feel free to contact me!) 

 

Being on either side of the guest blogging equation is a win-win situation. Take a look at this article, and you'll see why. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

7 more ways you can recycle old content - Biznology

7 more ways you can recycle old content - Biznology | M-learning, E-Learning, and Technical Communications | Scoop.it
Want to do more with the content you already have? Recycle it! These 7 tips will help you leverage content opportunities and drive new traffic to old pages.
Danielle M. Villegas's insight:

Mike Moran, one of my instructors for my online mini-MBA digital marketing class, posted this on his website. The reuse of content is nothing new to content strategists! Single sourcing! But Mike has some great suggestions for some ideas on how to do this that isn't limited to digital marketing, but content in general. 

 

To prove a point that it still works in marketing, think about the latest Snickers commercial that was shown at the Super Bowl. They took a segment from a Brady Bunch show--which we are all familiar with--and added new actors, tweaked the script a bit, and voila! New commercial with punch! 

 

Try one of these if you haven't in the past. Great suggestions here that I might use myself. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Why are women leaving the tech industry in droves?

Why are women leaving the tech industry in droves? | M-learning, E-Learning, and Technical Communications | Scoop.it
Ana Redmond launched into a technology career for an exciting challenge and a chance to change the world. She was well-equipped to succeed too: An ambitious math and science wiz, she could code faster, with fewer errors, than anyone she knew.
Danielle M. Villegas's insight:

Funny how that works. Companies really need to listen to we females. Our different perspective can often help, as the one example that was given for the woman who made the improvement on the website then got shot down. 

 

I'm reminded of just a few years ago, when I was getting started in grad school, that I signed up for a mentorship program online that was supposed to be geared towards women in engineering and tech. When the person I was matched up with tried to talk to me, he shot down why I was even getting involved in technical communications. He thought it had no future at all, and questioned why I'd even get my degree in the subject. It wasn't like he was encouraging me to go into programming either, but he wasn't exactly encouraging. Glad I dumped him and the program and did my own thing anyway. But I still see those barriers in very subtle ways. I still don't feel like I have much of a voice in matters. Even today, I was in a conference call about localization, and I told them that I study this topic on my own time, read the book (see my review of Val Swisher's Global Content Strategy), so I do have a good idea of what I'm talking about, and I was trying to encourage a top-down look at globalization instead of the bottom pushing up from local to global.

 

Anyway, I think they heard, but I don't think anything is going to be done about it, but I can say that I got it off my chest, at least.  Was it because I'm female? I'm not sure. But I do know that women are not considered as smart very often in tech stuff, and it really burns me. 

 

What about you? What are your observations in the work force?

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

New Listing in TechCommGeekMom's Education Resources Page!

New Listing in TechCommGeekMom's Education Resources Page! | M-learning, E-Learning, and Technical Communications | Scoop.it
There is a new program now listed in the Instructional Design Education Resources found on the ID/TC Education Resources page (see the tab above). Many thanks to Stephen Roda for bringing to my att...
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

If you skipped Windows 8, here’s some new stuff you get with Windows 10

If you skipped Windows 8, here’s some new stuff you get with Windows 10 | M-learning, E-Learning, and Technical Communications | Scoop.it
The divisive UI changes distracted from more welcome lower-level upgrades.
Danielle M. Villegas's insight:

I admit, I am one of those last holdouts still on Windows 7. I was very hesitant to upgrade to Windows 8 when it came out, and despite fixes that were made since its release, I haven't committed to the upgrade. Based on this article, I'm more excited to upgrade to Windows 10 once it comes out. I'm hoping that some of the changes will, indeed, help improve how well my machine works as a result, and perhaps I can save a couple thousand dollars in not getting a new laptop. We'll see...

What do you think of the features mentioned here? Comment below. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Bye-bye writer's block - tcworld.info

Bye-bye writer's block - tcworld.info | M-learning, E-Learning, and Technical Communications | Scoop.it
Danielle M. Villegas's insight:

This is a great article that I will be rereading over and over again! Thanks to Scott Abel for sharing it on LinkedIn. I know I suffer from writer's block often for my blog, but it's mostly because much of what I do in my professional life right now is rather mundane, and not much exciting stuff to share or analyze at the moment. 

 

What do you do to break out of a rut? Include your comments below. 

--techcommgeekmom

more...
Scooped by Danielle M. Villegas
Scoop.it!

Microsoft is interesting again -- very

Microsoft is interesting again -- very | M-learning, E-Learning, and Technical Communications | Scoop.it
Microsoft has been largely dead to Silicon Valley because for the past decade they struggled in -- or completely missed -- the last five major technology movements. Those five movements, and who they lost to are:1/open source (to Linux, MySQL, etc.)2/search (to Google)3/mobile (to Apple)4/social (to Facebook)5/cloud (to Amazon)In this piece: why MSFT failed (dividends), why they’re back (Satya) & what 7 things they can do to be as important to the future as Apple, Google, and Facebook.[ Click to
Danielle M. Villegas's insight:

This is an article found on LinkedIn. I will be very curious to see how Microsoft re-emerges from its "down" years. I have still held by Microsoft for a long time, and except for phones and tablets, we are still a family entrenched in Microsoft at my house. I can't let go. I'm hoping that the new developments described in this article bring back the innovation and "cool" factors that Microsoft so desparately needs in order to stay in the game. 

 

What do you think? Include your comments below. 

--techcommgeekmom

more...
Mary Ellen Derwis's curator insight, February 18, 9:00 AM

I hope they up their game. This stupidity of not their particular brand of exclusivity... is holding them back and making me consider other options. Integration is the wave of the future. That's why I love scoopit and hootsuite.

José de la Rubia's comment, February 23, 8:27 AM
For a long time Microsoft has driven a completely closed-door and self-defensive strategy against Open Source behaviour. An inner directed approach... is this a price too high to pay?
Scooped by Danielle M. Villegas
Scoop.it!

6 Elements of Human Behavior that Drive Social Media

6 Elements of Human Behavior that Drive Social Media | M-learning, E-Learning, and Technical Communications | Scoop.it
Social media may be new but the psychological desires that drive its use are old. Strategists need to understand and master these ideas.
Danielle M. Villegas's insight:
This is an article I had to read for my Digital Marketing class, and I love it. It was written two years ago by the instructor of the module I'm doing, Mark Schaefer. It's a variation of the items that drive Social Media that I learned in grad school from Andrew Klobucar, and I have found in both cases, this information is on target! Take a look--it applies not only to marketing using social media, but how we use social media in general. --techcommgeekmom
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Signup for Blog Funders: Crowd Funding for Blog Sites

Signup for Blog Funders: Crowd Funding for Blog Sites | M-learning, E-Learning, and Technical Communications | Scoop.it
The platform where bloggers raise crowd funding money meet for their blog sites. Illustrates how to make money online with your blog sites. Join free now.
Danielle M. Villegas's insight:

Now this is something I might take advantage of in coming months...I know I have a following, and I would love to expand what TechCommGeekMom is all about, but it takes time, energy, and in some cases, resources I don't have. I would love to be a one-woman tech comm "journalist" and get paid to do that, but alas, that's not reality right now. Perhaps in time, something like this would help to make that happen. 

 

For any other potential bloggers who want to monetize and grow your blogs, this will be helpful for you! Thanks for Darin Hammond for bringing this to my attention. 

--techcommgeekmom

more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

How to work with someone with autism

How to work with someone with autism | M-learning, E-Learning, and Technical Communications | Scoop.it
How to form a good working relationship with a colleague who’s on the autism spectrum.
Danielle M. Villegas's insight:
While this is not tech comm specific, you might find that this is helpful with being around a lot of technical communicators. I had to teach myself these tips and figure them out the hard way. Have an advantage by reading this article. I have found that once I figured out some of the organizational skills, much of the same processes were helpful in teaching me how to approach content strategy. Take a look...it might remind you of someone you know or have worked with. --techcommgeekmom
more...
Dorothy Retha Cook's curator insight, February 13, 1:25 AM

WE ALL AN LEARN OR RE-LEARN TO A DEGREE JUST BECAUSE A PERSON HAS AUTISM DOES NOT MEAN WE CANT LEARN TO WORK WITH EACH OTHER TOGETHER!  WHAT YOU THINK?

Terri Rice's curator insight, February 13, 11:51 AM

  This article caught my attention because my daughter is involved with a young man who, now I realize, must have a form of this disorder. I will strive to be a great deal more patient and creative with him in the future.

   I was very intrigued with the very last paragraph oh of this article. The topic of Universal Design is very close to my heart because I am "disabled", I prefer the term "challenged", but most people seem to think using the negative word. Regardless of labels, I need to have UD implemented for me and I also insist on my classrooms having arrangements and/or seating, plus technological tools in place to accommodate all persons without having to ask...and then wait for admin to follow through. Anyway, my point at the beginning of this very long speech was how I was glad to see UD referred to, but I was then disappointed because no concrete examples were shared as to how the office/meeting environment can implement UD.

    I do recommend reading this article, though the links are disappointing too. They take you in circles so beware.

Scooped by Danielle M. Villegas
Scoop.it!

Online Student Again: Part 2 - SEO is kicking my butt

Online Student Again: Part 2 - SEO is kicking my butt | M-learning, E-Learning, and Technical Communications | Scoop.it
The second module of my online course in digital marketing is about Search Marketing and how SEO (Search Engine Optimization) and SEM (Search Engine Marketing) works. The module is taught by Mike M...
more...
No comment yet.
Scooped by Danielle M. Villegas
Scoop.it!

Introducing the Content Content podcast - Offices without tarantulas featuring Sharon Burton - episode 1

Introducing the Content Content podcast - Offices without tarantulas featuring Sharon Burton -  episode 1 | M-learning, E-Learning, and Technical Communications | Scoop.it
In our inaugural podcast, technical communication and customer experience consultant Sharon Burton tells us about California law, offices without tarantulas, documenting the obvious, the file name ...
Danielle M. Villegas's insight:

Hey! Check this out! Two of my tech comm friends --both of whom I met about three years ago--are talking in a podcast! @edmarsh, my fellow Jerseyan, and one of my tech comm mentors/knitty friends, @sharonburton talk during Ed's inaugural podcast on his website, ContentContent. Ed curates and writes about a lot of great stuff, so check it out, and check out this fantastic podcast! I'm looking forward to hearing future podcasts! 

 

Great job, Ed and Sharon! 

 

(What are you waiting for? Go listen now!)

--techcommgeekmom

more...
No comment yet.