Over the last three years here at the University of Wisconsin-Madison, I’ve had the good fortune to be surrounded by a group of energetic, extremely talented and absolutely off-kilter university professionals from web, marketing, alumni, news and fundraising backgrounds. Together we’ve built a strong internal community that we call#UWSocial.
I’d be lying if I said it was all good planning. We starting out as around a dozen people in a conference room talking about Twitter and how we sometimes didn’t get it. In the immortal words of Navin R. Johnson, it took awhile to find our “special purpose.
Through a combination of good luck,scotch tape and a smart approach, our account community has grown to roughly 500+ accounts, 250 members and more than one million combined followers across all platforms. As in everything social, numbers don’t really tell a complete story, because it’s both awesome and fun to be a part of.
Via Annette Schmeling, Dennis T OConnor