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Teaching Visual Communication in a Business Communication Course
An online magazine by Bovee & Thill, authors of the leading textbooks in business communication and business writing, featuring resources about visual communication, including design and photography. For more information about Bovee & Thill texts and their exclusive, superior coverage of visual communication, visit http://boveeandthillbusinesscommunicationblog.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts, or write to samplingdept@pearson.com. To find your local sales representative, go to http://www.pearsonhighered.com/educator/replocator. To contact the authors, send an email to hotline@businesscommunicationblog.com. To get a free Comprehensive Guide to Business Communication Instructional Resources, visit http://blog.businesscommunicationnetwork.com/resources. Subscribe to a free weekly newsletter of new posts to all 10 of Bovee & Thill's Online Magazines: http://sco.lt/8kgeVV.
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Are You Going to Adopt a Modern "Essentials" Textbook?


Are you going to adopt a modern “Essentials” textbook with extensive integration of mobile communication in every chapter, or are you going to saddle your students with a commonly adopted “Essentials” text that is stuck in the last decade?


Bovee & Thill's Online Magazines for Business Communication's insight:


Because of complacency and a lack of knowledge about the topic, most business communication textbook authors are ignoring the mobile revolution. In fact, they’re pretending that it doesn’t even exist.


In light of these facts, are your students being served well? There is one team that’s always on the cutting edge: Bovee and Thill. The fact they are the only business communication textbook authors currently writing about mobile tells you everything you need to know about which author team conscientiously revises its books and keeps them current. (Bovee and Thill were also the first authors to discuss social media and digital communication in their texts.)


Adopt the only modern "Essentials" text: Business Communications Essentials by Bovee and Thill.


See how your text compares to Business Communication Essentials with this interactive checklist.



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Storytelling with Data Visualization

Storytelling with Data Visualization | Teaching Visual Communication in a Business Communication Course | Scoop.it
Does your data tell a story and can you visualize it? We look at the history and thought processes behind data visualization and successful infographics.
Bovee & Thill's Online Business Communication Magazines's insight:

"I had the pleasure of attending a Guardian Masterclass in London. Presented by both an editorial director and an art director, it covered both the story and the graphic design aspects, and the core theme of the course addressed a simple question – does your data tell a story and can you visualize it?" . . .




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The Quick and Dirty on Data Visualization

The Quick and Dirty on Data Visualization | Teaching Visual Communication in a Business Communication Course | Scoop.it
  • These five questions will help give your numbers meaning.
Bovee & Thill's Online Business Communication Magazines's insight:

"Displaying data can be a tricky proposition, because different rules apply in different contexts. A sales director presenting financial projections to a group of field reps wouldn’t visualize her data the same way that a design consultant would in a written proposal to a potential client.


"So how do you make the right choices for your situation? Before displaying your data, ask yourself these five questions:" . . .

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Data Visualization on Pinterest

Data Visualization on Pinterest | Teaching Visual Communication in a Business Communication Course | Scoop.it
Pinterest is a visual discovery tool that you can use to find ideas for all your projects and interests.
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Order Examination Copies of Bovee and Thill Business Communication Textbooks

Order Examination Copies of Bovee and Thill Business Communication Textbooks | Teaching Visual Communication in a Business Communication Course | Scoop.it

Via Bovee & Thill's Online Business Communication Magazines
Bovee & Thill's Online Business Communication Magazines's insight:

Bovee and Thill textbooks are noted for their coverage of visual communication. As part of "Understanding Visual Communication," the book discusses the power of images, the visual evolution in business communication, visual design principes, and the ethics of visual communication. Plus, only Bovee and Thill discuss infographics in depth.


Order examination copies of Bovee and Thill business communication textbooks.

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Bovee & Thill's Online Business Communication Magazines's curator insight, November 5, 2013 12:13 AM

Bovee and Thill cover workplace issues throughout their busines communication textbooks.


Order examination copies of Bovee and Thill business communication textbooks.

Bovee & Thill's Online Business Communication Magazines's curator insight, November 5, 2013 12:18 AM

Order examination copies of business communication textbooks written by the leading authors in the field.

Bovee & Thill's Online Business Communication Magazines's curator insight, January 23, 2014 6:52 PM

Bovee and Thill are the recognized leaders in the field of mobile, social media, and digital communication, as they relate to business communication. The first authors to cover social media and digital ciommunication, they continue to be far ahead of all other texts with their cutting-edge coverage.


Visit this page today to conveniently order examination copies of Bovee and Thill business communication textbooks.

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What You Should Be Teaching Your Students about Mobile Business Communication and Visual Media

An essential part of every business communication and business writing textbook is a chapter on visual media or visual communication, but it's seriously out of date unless it places the content in a mobile context."

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Data Visualization: A Makeover for Maps

Data Visualization: A Makeover for Maps | Teaching Visual Communication in a Business Communication Course | Scoop.it
Bovee & Thill's Online Business Communication Magazines's insight:

ike many designers, Eric Rodenbeck has had a long relationship with bar graphs and pie charts. He just thinks they are a little old school for today’s data-filled world.


Mr. Rodenbeck has experimented with animation, three-dimensional maps that show the height of buildings by color changes and a representation of how photos spread on Facebook that looks like ice crystals forming on a car window. He’s even tried to characterize in a graphic how people were communicating in back channels at business conferences, with the biggest talkers at the center of a series of circles. . .

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Videos Demonstrating the Visual Thinking Landscape

Videos Demonstrating the Visual Thinking Landscape | Teaching Visual Communication in a Business Communication Course | Scoop.it

"Visual thinking is a way to organize your thoughts and improve your ability to think and communicate."

Bovee & Thill's Online Business Communication Magazines's insight:

"Visual thinking is a way to expand your range and capacity by going beyond the linear world of the written word, list and spreadsheet, and entering the non-linear world of complex spacial relationships, networks, maps and diagrams."

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Dave Wood's curator insight, March 7, 2014 8:30 PM

Some great how-to video demos here by Dave Gray.

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What's New in Teaching Business Communication? Two Approaches to a New Textbook Topic: Infographics

"For the first in any business communication text, a section is devoted to infographics."

Bovee & Thill's Online Business Communication Magazines's insight:

Infographics are a special class of diagrams that can convey both data as well as concepts or ideas. In addition, they contain enough visual and textual information to function as independent, standalone documents. They've become a staple of online communication in recent years and are becoming important business communication tools in such areas of process design, training, and even résumés.

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What's New in Teaching Business Communication: Visual Media Chapter Adds an Important Medium

What's New in Teaching Business Communication: Visual Media Chapter Adds an Important Medium | Teaching Visual Communication in a Business Communication Course | Scoop.it

Via Bovee & Thill's Online Business Communication Magazines
Bovee & Thill's Online Business Communication Magazines's insight:

Video has become a core business medium. In fact, one could argue that video is almost as revolutionary as social media, given how many business messages that were once delivered in written format are now delivered via video.

And just as document design, presentation slides, web writing, and other tasks moved out of the specialist realm and became mainstream skill expectations, many employees are now expected to be able to do basic video work for training courses, product demos, video news releases, customer service, and other routine applications.

With companies such as Zappos encouraging video uploads from job applicants, video could become significant in employment communication as well.

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Bovee & Thill's Online Business Communication Magazines's curator insight, September 10, 2013 4:31 PM

This video discusses an important medium that has now, for the first time, been integrated into a business communication text's visual media chapter.

Video has become a core business medium. In fact, one could argue that video is almost as revolutionary as social media, given how many business messages that were once delivered in written format are now delivered via video.


And just as document design, presentation slides, web writing, and other tasks moved out of the specialist realm and became mainstream skill expectations, many employees are now expected to be able to do basic video work for training courses, product demos, video news releases, customer service, and other routine applications.

With companies such as Zappos encouraging video uploads from job applicants, video could become significant in employment communication as well.

Just as Courtand Bovee and John Thill were the first business communication authors to cover social media, they now once again lead the way in new topic coverage by adding a unique section on video production as part of Chapter 9, Visual Media, in their text, Business Communication Today, 12th Ed.  It guides students through preproduction, production, and post production, with simple hands-on advice at each stage.

Students can learn even more about video production by visiting a website described in one of the book's Learn More features that offers a wealth of advice on producing quality videos.

As more and more companies rely on video for internal and external communication, learning some basic video skills will make students more effective and more valuable communicators. You are strongly encouraged to include video production as part of your full-spectrum business communication course. Business Communication Today, 12th Edition, would be the ideal text for you to use, because it's the only business communication text that offers coverage of business video.

Bovee & Thill's Online Business Communication Magazines's curator insight, September 26, 2013 7:01 PM

Video has become a core business medium. In fact, one could argue that video is almost as revolutionary as social media, given how many business messages that were once delivered in written format are now delivered via video.

And just as document design, presentation slides, web writing, and other tasks moved out of the specialist realm and became mainstream skill expectations, many employees are now expected to be able to do basic video work for training courses, product demos, video news releases, customer service, and other routine applications.

With companies such as Zappos encouraging video uploads from job applicants, video could become significant in employment communication as well.

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Powerful Facts about Visual Communication

Powerful Facts about Visual Communication | Teaching Visual Communication in a Business Communication Course | Scoop.it
Powerful facts about visual communication, especially the way graphics affects us both cognitively and emotionally.
Bovee & Thill's Online Business Communication Magazines's insight:

Did you know that visuals are processed 60,000 times faster than text? Or how about the fact that they are processed simultaneously?


Ever wonder why you can process visuals so much faster than text? This is because visuals are processed simultaneously whereas words are processed sequentially.


Did you know that visual imagery is more powerful than words alone when used to communicate a message to an audience. . .

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Charity WIlls's curator insight, May 20, 2013 7:33 AM

Powerful Facts about Visual Communication

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Why Infographics Rule

Why Infographics Rule | Teaching Visual Communication in a Business Communication Course | Scoop.it
Humans are visual creatures. Most of us process information based on what we see. 65 percent of us are visual learners, according to the Social Science Research Network.


Bovee & Thill's Online Business Communication Magazines's insight:

Humans are visual creatures. Most of us process information based on what we see. 65 percent of us are visual learners, according to the Social Science Research Network.

Social media has created this intense desire and opportunity to share what we learn. Most of us enjoy sharing ideas, especially when there’s a video or a photograph or drawing. . .


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In Business Communication, a Picture Is Worth A Thousand Likes: Visual Media Tips

In Business Communication, a Picture Is Worth A Thousand Likes: Visual Media Tips | Teaching Visual Communication in a Business Communication Course | Scoop.it

From blogs to short 140-character tweets to pictures, social media content is transforming from text to images.

Bovee & Thill's Online Business Communication Magazines's insight:

Use visuals – pictures, images, infographics, videos, graphics, slideshows, and animations – to create emotional connections with a company, says Donna Moritz, a visual marketing specialist and founder of the blog Socially Sorted. Try to showcase not just your product, but also the culture and message behind a brand, she adds.


NOTE: You'll find a full chapter on Designing Visual Communication in Business Communication Today, 11th Edition. It's the only business communication text on the market that helps students understand visual communication and teaches students visual design principles.


Business Communication Today also


(1) Discusses the principles of graphic design that ensure effective visuals,


(2) Explains how to avoid ethical lapses when using visuals,


(3) Explains how to choose which points in a message to illustrate,


(4) Describes the most common options for presenting data in a visual format,


(5) Describes the most common options for presenting information, concepts, and ideas, and


(6) Lists the three criteria for reviewing visuals in order to verify the quality of the visuals.


Order an examination copy of Business Communication Today now by emailing samplingdept@pearson.com.

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Seven Solutions to Make Slick Presentations

Seven Solutions to Make Slick Presentations | Teaching Visual Communication in a Business Communication Course | Scoop.it

Speed and agility are traits that define our society today. We avoid reading extensive articles, watching long how-to videos on YouTube or checking websites that are hard to navigate as we usually look for quick and easy solutions."

Bovee & Thill's Online Business Communication Magazines's insight:

"Presenting information in a crisp and concise way is something that we need daily needs such utilities as well. So we took our time to find tools that are time-efficient and offer some class in presenting yourself and/or your project." . . .

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Everyone's Going Crazy for This Online Color Perception Quiz and It's Insanely Difficult

Everyone's Going Crazy for This Online Color Perception Quiz and It's Insanely Difficult | Teaching Visual Communication in a Business Communication Course | Scoop.it

A free, insanely difficult color quiz is making the rounds on Facebook.

Called KukuKube, there are eight different levels that test your eyesight and give you a score. 11-15 is extremely bad, 15-20 is lower than normal, 21-30 is normal, and over 31 is amazing eyesight.

The online quiz tests your ability to differentiate shades of color. It starts out simple enough with four big squares and one shaded an obviously different hue." . . .

Bovee & Thill's Online Business Communication Magazines's insight:

To take the quiz, with each new screen of colors, click on the lightest hue. Don't take more than 60 seconds with each screen, or you will be penalized." . . .

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The Right Colors Make Data Easier To Read

The Right Colors Make Data Easier To Read | Teaching Visual Communication in a Business Communication Course | Scoop.it
Using existing color-concept relationships leads to faster analysis.
Bovee & Thill's Online Business Communication Magazines's insight:

"What is the color of money? Of love? Of the ocean? In the United States, most people respond that money is green, love is red and the ocean is blue.


"Many concepts evoke related colors — whether due to physical appearance, common metaphors, or cultural conventions. When colors are paired with the concepts that evoke them, we call these “semantically resonant color choices.” . . .

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Use This Chart to Find the Textbook That Perfectly Fits Your Business Communication Course

Use This Chart to Find the Textbook That Perfectly Fits Your Business Communication Course | Teaching Visual Communication in a Business Communication Course | Scoop.it
Bovee & Thill's Online Business Communication Magazines's insight:


Order examination copies of Bovee & Thill textbooks.

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How Much Data is Created Every Minute?

How Much Data is Created Every Minute? | Teaching Visual Communication in a Business Communication Course | Scoop.it

How Much Data is Created Every Minute?  "Every minute massive amounts of it are being generated by phones, websites, and applications across the Internet." 

Bovee & Thill's Online Business Communication Magazines's insight:

"With all our data creation—clicks, likes, tweets, photos, blog posts, online transactions—our digital data tells a compelling story about who we are and what we do. For people and business alike, the key to making these digital actions worthwhile is to ensure they and the data they create continue to improve our lives." . . .

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This Quiz Tests How Well You See Color

This Quiz Tests How Well You See Color | Teaching Visual Communication in a Business Communication Course | Scoop.it

Click here to take the test!


Bovee & Thill's Online Business Communication Magazines's insight:

"Whether you claim color blindness or visual perfection, chances are you’re literally not seeing the full picture.


Now the folks at X-Rite, an organization specializing in the technology and science of color, and owner of the popular Pantone color system, are offering you the chance to actually test your “color IQ” online." . . .

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Teach Your Students the Modern Slide Design That Many Presentation Specialists Now Advocate

The complaint of "death by PowerPoint" is often voiced by audiences forced to sit through screen after screen of overstuffed bullet-point slides.

But presentations don't need to be so dull. As students learn in Bovee and Thill texts, the most important design decision for a presentation is whether to use conventional structured slides or the looser, free-form slides that many presentation specialists now advocate. If the text you're currently using is teaching only conventional bullet-point slide design, it isn't preparing students for the expectations of today's workplace.

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13 Reasons Why Your Brain Craves Infographics

13 Reasons Why Your Brain Craves Infographics | Teaching Visual Communication in a Business Communication Course | Scoop.it

Enjoy our interactive infographic that exaplains why infographics are so successful today.

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Business Communication Pictorial Gallery on Pinterest, a Virtual Pinboard

Pinterest lets you organize and share all the beautiful things you find on the web. It's a social networking and social publishing site based on photos and videos. . . 

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Why You Should Never Trust the Photos Hotels Post Online

Why You Should Never Trust the Photos Hotels Post Online | Teaching Visual Communication in a Business Communication Course | Scoop.it
More fakeouts!


Bovee & Thill's Online Business Communication Magazines's insight:

Hotels aren't always completely honest when it comes to the photos they post on their websites.


Professional reviewers from hotel review website Oyster visited vacation properties from Barbados to Boston, and the photos they took didn't quite match up with the online fantasy.


This latest collection of "photo fakeouts" serves as a cautionary tale for anyone planning a vacation and relying solely on hotel websites. Some of these photo "upgrades" are so egregious, you'll think you are looking at pictures of two completely different properties. Prepare to be shocked! . . .

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Visual Communication: Hotel Photo Fakeouts

Visual Communication: Hotel Photo Fakeouts | Teaching Visual Communication in a Business Communication Course | Scoop.it

"Be sure to check out these visuals before your next trip."

Bovee & Thill's Online Business Communication Magazines's insight:

Oyster visits hotels in person, takes hundreds of photos of each, and posts them so our visitors know exactly what they're booking into. There's a huge difference between the photos we take and the ones on other travel sites.

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28 Creative PowerPoint and Keynote Presentation Designs

28 Creative PowerPoint and Keynote Presentation Designs | Teaching Visual Communication in a Business Communication Course | Scoop.it

The stunning designs you'll find via this blog post are proof that it's not PowerPoint or Keynote that are to blame for mediocre presentations, but the way they are used.

 

 

To quote the author: "There’s a certain art to putting together a solid presentation and PowerPoint and Keynote are the primary tools of the trade. The “art” comes into play when you’re trying to set yourself apart; so how you use the tools is of great importance.

 

Often it is the design of the presentation itself that does the trick. In an effort to help you put together a great-looking presentation, here are 28 examples of creative presentation designs using Powerpoint and Keynote." . . .


Via Graeme & Jennifer Bowman
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