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Teaching in the XXI Century
All about teaching in the XXI century. Tools, resources, ideas...
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Rescooped by João Greno Brogueira from SOCIAL MEDIA, what we think about!
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3 Tools To Massively Increase Your Twitter Exposure

3 Tools To Massively Increase Your Twitter Exposure | Teaching in the XXI Century | Scoop.it

While Facebook and Google Plus social continue to push new features live, battling themselves over who can dominate the market, Twitter remains the most powerful driver of traffic to my site.

 

Ever since the t.co shortener was introduced, I can see it showing up at the top of my referrers at any given day.

 

This is very powerful and also quite reassuring. Continuing to improve and work on my Twitter performance has paid off greatly so far.


Via Martin Gysler
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Rescooped by João Greno Brogueira from SOCIAL MEDIA, what we think about!
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The 5 Critical Social Media Skills You Need To Disperse

The 5 Critical Social Media Skills You Need To Disperse | Teaching in the XXI Century | Scoop.it

Your customers, prospects, and the people looking for you online don’t care about your company structure. If they find you on Twitter, or leave a comment on your blog, they’re looking for a response from anyone who can help, regardless of what department that person represents or what someone’s official job title is.

 

Everybody in your company is in marketing, whether they want to be or not.

 

The people in your company today should have the characteristics and confidence to succeed in this environment. Let the ubiquity and speed of communication empower your staff to act and be helpful, no matter where they are on the organizational chart.

 

Social media and real-time business affects every employee in your organization in some way. Your official social media team—the people tasked with developing and maintaining your social outposts and real-time customer connectivity—are a critical part of your approach. But the rest of your employees are equally important to consider, as many of them will have to incorporate some measure of new responsibilities into their existing job functions...


Via GrupoNeo, Martin Gysler
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