[Love the quote. One of the best.]
I think storytelling is also a way to communicate important ideas. Ian Cron, the author who I recently gushed over, said that when people close the front door of their intellect, good storytelling lets you “sneak in the backdoor of their imagination.” When most people don’t think they can be convinced of anything anymore, a good story lets you connect with them on an emotional level, and can help people understand a deeper truth they never would have understood otherwise.
Via Gregg Morris