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In Business Communication, "S" Is for Storytelling

In Business Communication, "S" Is for Storytelling | Teaching a Modern Business Communication Course | Scoop.it

Maybe you have heard you should use stories to bring your content to life, but aren’t sure why or how storytelling adds value. . .


Note: Some of the most effective business messages rely on storytelling techniques. Bovee & Thill write the only business communication textbooks that offer hands-on advice and multiple activities to help students develop “business-class” narrative techniques.

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Teaching a Modern Business Communication Course
An online magazine by Bovee & Thill, authors of the leading textbooks in business communication, featuring resources for business communication and business writing instructors. For more information about Bovee & Thill texts and the exclusive, superior materials they provide for teaching a modern course, visit http://boveeandthillbusinesscommunicationblog.com. For instructor examination copies, go to http://blog.businesscommunicationnetwork.com/texts, or write to samplingdept@pearson.com. To find your local sales representative, go to http://www.pearsonhighered.com/educator/replocator. To contact the authors, send an email to hotline@businesscommunicationblog.com.
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The Psychological Reason People Can't Spot Their Own Typos, and How to Teach Them to Circumvent This Problem

The Psychological Reason People Can't Spot Their Own Typos, and How to Teach Them to Circumvent This Problem | Teaching a Modern Business Communication Course | Scoop.it
"Generalization" means you don't notice your mistakes.
Bovee & Thill's Online Magazines for Business Communication's insight:

The trick with proofreading is to de-familiarize yourself with your words as much as possible. Here is how this can be accomplished. . .

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Mobile Education: Lessons from 35 Education Experts on Improving Learning with Mobile Technology

"This slide presentation will help you gain a better understanding of the opportunities that online learning technologies provide, will increase your mastery of these solutions, and enable you to put them to productive use."

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10 Grammar Mistakes Even Smart People Get Wrong

10 Grammar Mistakes Even Smart People Get Wrong | Teaching a Modern Business Communication Course | Scoop.it
Even the most intelligent people make grammar mistakes. Here are 10 of the trickiest ones.
Bovee & Thill's Online Magazines for Business Communication's insight:

How well your students use words can make a lasting impression on people. Wield those words skillfully and people may perceive you in any number of positive lights — as intelligent, poised, persuasive, funny, to name a few. But even one little grammatical slip can have the opposite effect.

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Nicholas C. Rossis's curator insight, August 28, 10:07 PM

I like reading about grammar mistakes; I will check which ones I make (hopefully very few) and then congratulate myself on not making the other mistakes.  In this article, the 'me, I, myself' part is well-explained and useful, and the rest of the common mistakes is really good as well!  

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Teach Your Students to Never, Ever Put Two Spaces After a Period

Teach Your Students to Never, Ever Put Two Spaces After a Period | Teaching a Modern Business Communication Course | Scoop.it
Typing two spaces after a period is totally, completely, utterly, and inarguably wrong.
Bovee & Thill's Online Magazines for Business Communication's insight:

Every major style guide—including the Modern Language Association Style Manual and the Chicago Manual of Style—prescribes a single space after a period. (The Publications Manual of the American Psychological Association, used widely in the social sciences, allows for two spaces in draft manuscripts but recommends one space in published work.) . . .



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The 8 Key Elements Of Digital Literacy

The 8 Key Elements Of Digital Literacy | Teaching a Modern Business Communication Course | Scoop.it
Many teachers have added ‘digital literacy’ as number four on the list of literacies their students should have (or be working towards, in most cases). Reading, writing, and math are now followed by digital literacy. Obviously, depending on the grade level  you teach, your students will have different abilities in each of the four areas, …
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Order Examination Copies of Bovee and Thill Business Communication Textbooks

Order Examination Copies of Bovee and Thill Business Communication Textbooks | Teaching a Modern Business Communication Course | Scoop.it

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Bovee & Thill's Online Magazines for Business Communication's insight:

Bovee and Thill are the recognized leaders in the field of social media and electronic communication as they relate to business communication. The first authors to cover social media and electronic ciommunication, they continue to be far ahead of all other texts with heir cutting-edge coverage.


Visit this page today to conveniently order examination copies of Bovee and Thill business communication textbooks.

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Bovee & Thill's Online Magazines for Business Communication's curator insight, November 4, 2013 9:13 PM

Bovee and Thill cover workplace issues throughout their busines communication textbooks.


Order examination copies of Bovee and Thill business communication textbooks.

Bovee & Thill's Online Magazines for Business Communication's curator insight, November 4, 2013 9:18 PM

Order examination copies of business communication textbooks written by the leading authors in the field.

Bovee & Thill's Online Magazines for Business Communication's curator insight, January 23, 3:52 PM

Bovee and Thill are the recognized leaders in the field of mobile, social media, and digital communication, as they relate to business communication. The first authors to cover social media and digital ciommunication, they continue to be far ahead of all other texts with their cutting-edge coverage.


Visit this page today to conveniently order examination copies of Bovee and Thill business communication textbooks.

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22 Common Phrases We All Secretly Hate

22 Common Phrases We All Secretly Hate | Teaching a Modern Business Communication Course | Scoop.it

"What makes a phrase cringe-worthy?

"We asked which sayings bother people the most, and found that the common thread among the responses was uselessness. Often, the phrases that we find off-putting are those that serve as conversation fillers. . ."

Bovee & Thill's Online Magazines for Business Communication's insight:

"Business and Internet jargon ("There's no 'I' in team" and "This. So much this," respectively) are irritating in their own rights, but phrases said in day-to-day conversation can be the most grating."

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Three Linguistic Tricks to Teach Your Students That Build Trust

Three Linguistic Tricks to Teach Your Students That Build Trust | Teaching a Modern Business Communication Course | Scoop.it
When it comes to building trust, people generally think of nonverbal techniques. Here are tricks you can use within your actual language to increase trust.
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Guide to Using Twitter in Your Teaching

Guide to Using Twitter in Your Teaching | Teaching a Modern Business Communication Course | Scoop.it

Are you interested in using Twitter or other social media as a teaching tool? Our culture has transformed significantly where online distribution of ideas has become commonplace."

Bovee & Thill's Online Magazines for Business Communication's insight:

We’ve seen all sorts of creative use cases, but here are the most common forms: Instructors and students use Twitter for communication and conversation so they can keep the in-class discussion going after class!


Twitter is a great way to add context to content especially when students need to study a topic and find experts in the field and ask them questions on Twitter!

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Instructors Aren't So Different: How Instructors Are Using Social Media

Instructors Aren't So Different: How Instructors Are Using Social Media | Teaching a Modern Business Communication Course | Scoop.it
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Progressive training's curator insight, January 24, 3:04 AM

 How Instructors Are Using Social Media

 

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Students Should Use This Technique to Be Successful in Getting a Job

Students will have multiple opportunities to plan and refine their personal brand during the time they take a business communication course using a Bovee and Thill textbook."

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Bovee & Thill's Online Magazines for Business Communication's curator insight, October 22, 2013 2:51 PM

Chapter 8 offers tips on business applications of social media, which are key to personal branding, and our employment communication chapters guide students through the process of creating a résumé, building a network, and presenting themselves in interviews. Now, to give you an overview, here is what we teach students about a successful personal branding strategy. . .

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Teach Your Students the Modern Slide Design That Many Presentation Specialists Now Advocate

The complaint of "death by PowerPoint" is often voiced by audiences forced to sit through screen after screen of overstuffed bullet-point slides.

But presentations don't need to be so dull. As students learn in Bovee and Thill texts, the most important design decision for a presentation is whether to use conventional structured slides or the looser, free-form slides that many presentation specialists now advocate. If the text you're currently using is teaching only conventional bullet-point slide design, it isn't preparing students for the expectations of today's workplace.


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This Pilot Study Reveals the Trick to Keeping Students' Attention

This Pilot Study Reveals the Trick to Keeping Students' Attention | Teaching a Modern Business Communication Course | Scoop.it

For scientists who study learning, the ultimate quest is to unlock the secrets of engagement. How do we engage students in learning, and then keep them in that state?


So ardent is their search that it can lead them down paths that may seem, to the uninitiated, a bit silly — as demonstrated by two recent developments. . .

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Lake Superior State University: 2014 List of Banished Words

Lake Superior State University: 2014 List of     Banished Words | Teaching a Modern Business Communication Course | Scoop.it
It may have been word of the year in some wheelhouses, but refudiate wasn't looked upon favorably by many who sent in nominations for Lake Superior State University's 36th annual List of Words Banished from the Queen's English for Mis-use, Over-use and General Uselessness, which was released on New Year's Eve.
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25 Common Phrases Everyone Thinks Are Correct

25 Common Phrases Everyone Thinks Are Correct | Teaching a Modern Business Communication Course | Scoop.it
You may be using these phrases wrong.
Bovee & Thill's Online Magazines for Business Communication's insight:

There are many phrases floating around out there in which a vital word has been misspelled, thus either changing the entire meaning of the sentence, or rendering it unintelligible. Generally, it’s because the word chosen sounds very similar to the one that should have been used, and is a more commonly used term as well, but it’s important to know the correct expressions.

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Have Your Students Complete These Free Courses to Become a Better Researcher

Have Your Students Complete These Free Courses to Become a Better Researcher | Teaching a Modern Business Communication Course | Scoop.it
Bovee & Thill's Online Magazines for Business Communication's insight:

Power Searching With Google provides six units of study on search strategies. Each unit includes slides, videos, and text. Examples of how each strategy works in practice are provided by Daniel Russell, Google's search anthropologist. . .

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Lectures Aren't Just Boring, They're Ineffective, Too, Study Finds

Lectures Aren't Just Boring, They're Ineffective, Too, Study Finds | Teaching a Modern Business Communication Course | Scoop.it
"Active learning" boosts grades, reduces failure rates in undergraduate STEM classes, concludes major review
Bovee & Thill's Online Magazines for Business Communication's insight:

Are your lectures droning on?


Change it up every 10 minutes with more active teaching techniques and more students will succeed, researchers say. A new study finds that undergraduate students in classes with traditional stand-and-deliver lectures are 1.5 times more likely to fail than students in classes that use more stimulating, so-called active learning methods.

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Progressive training's curator insight, June 3, 7:45 AM

Lectures Aren't Just Boring, They're Ineffective, Too, Study Finds

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Use This Chart to Find the Textbook That Perfectly Fits Your Business Communication Course

Use This Chart to Find the Textbook That Perfectly Fits Your Business Communication Course | Teaching a Modern Business Communication Course | Scoop.it

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Bovee & Thill's Online Magazines for Business Communication's insight:

Order Examination Copies of Bovee and Thill Textbooks

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170 Ways to Use Word Clouds in Every Classroom

170 Ways to Use Word Clouds in Every Classroom | Teaching a Modern Business Communication Course | Scoop.it

"Once again, I am amazed every time I talk to groups and find out so many educators have not used word clouds with their students. In fact, I am so sure that you will enjoy this topic, I have now up to 170  ways to use word clouds in the classroom."

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Eight Writing Strategies You Can Give to Students Who Say They Can't Write

Eight Writing Strategies You Can Give to Students Who Say They Can't Write | Teaching a Modern Business Communication Course | Scoop.it
There's never an excuse to give into "I'm just not a writer" syndrome.
Bovee & Thill's Online Magazines for Business Communication's insight:

"In many cases, the more important the writing task, the more the would-be writer freezes up. The result can be something of a strip of anxiety turned into fear turned into more anxiety, and what you're left with is a blank page." . . .



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The 7 Essentials of Project-Based Learning

The 7 Essentials of Project-Based Learning | Teaching a Modern Business Communication Course | Scoop.it
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Progressive training's curator insight, November 20, 2013 7:47 AM

The 7 Essentials of Project-Based Learning

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Using Twitter with Your Students

Using Twitter with Your Students | Teaching a Modern Business Communication Course | Scoop.it

Sean Dowling, an Educational Technology Coordinator, looks at how instructors can continue to support their students' learning outside of the classroom through the use of Twitter.

Bovee & Thill's Online Magazines for Business Communication's insight:

Encourage your students to start conversations. These could be about their learning, but could also be about their daily lives and fun things. One of the advantages of using a tool like Twitter is that it introduces an element of fun into learning, so use this to motivate students.

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Two Approaches to a New Textbook Topic: Infographics

"For the first in any business communication text, a section is devoted to infographics."

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Bovee & Thill's Online Magazines for Business Communication's curator insight, September 23, 2013 5:22 PM

Infographics are a special class of diagrams that can convey both data as well as concepts or ideas. In addition, they contain enough visual and textual information to function as independent, standalone documents. They've become a staple of online communication in recent years and are becoming important business communication tools in such areas of process design, training, and even résumés.

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A New Organizing Model for Business Messages

"Storytelling might seem like an odd subject for a business communication course, but narrative techniques can be an effective way to organize messages in a surprising number of business situations."

Bovee & Thill's Online Magazines for Business Communication's insight:

Storytelling can also be used for so many things—from training employees to enticing investors and customers. Storytelling is such a vital means of communicating that it's hard to imagine one's career going anywhere without the ability to tell a story.

Fortunately, students have been telling stories all their lives, so narrative techniques already come naturally to them; now it's just a matter of adapting those techniques to business situations.

Students have also been on the receiving end of numerous business stories. Storytelling is one of the most common structures used in television commercials and other advertisements. People love to share stories about themselves and about others, too, which makes social media ideal for storytelling.

Career-related stories, such as how someone sought and found the opportunity to work on projects he or she is passionate about, can entice skilled employees to consider joining a firm.

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Julie Powell Hall's curator insight, September 18, 2013 5:14 PM

Excellent presentation on storytelling!  It ties directly into my recent dissertation on how using guided reflection (tell me a story about you) in online classes provides scaffolds to encourage reflective thinking.  My dissertation is entitled, "Is my Instructor There for me? A Study of Reflective Practice and Student Perceptions of Online Teaching Presence." It will be in the ProQuest database in a few weeks!

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Adapting Persuasive Message Skills to Social Media

Bovee & Thill's Online Magazines for Business Communication's insight:

The AIDA model and similar approaches have been successful with marketing and sales messages for decades, but in the social media landscape, consumers are more apt to look for product information from other consumers, not the companies marketing those products. Consequently, today's business communicators need new skills to encourage and participate in these online conversations.

Following these guidelines will help students adapt what they're learning in the course to the new realities of promotional communication: . . .

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Bovee & Thill's Online Magazines for Business Communication's curator insight, January 7, 3:30 PM

The AIDA model and similar approaches have been successful with marketing and sales messages for decades, but in the social media landscape, consumers are more apt to look for product information from other consumers, not the companies marketing those products. Consequently, today's business communicators need new skills to encourage and participate in these online conversations.

Following these guidelines will help students adapt what they're learning in the course to the new realities of promotional communication.