DFM Foods - Best Packaged Food Industry in India
604 views | +2 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by DFM Foods
Scoop.it!

Popularity of Traditional Indian Spicy Namkeens

Popularity of Traditional Indian Spicy Namkeens | DFM Foods - Best Packaged Food Industry in India | Scoop.it
In today’s times, snacks and namkeen products are not only popular in India, but have also become a huge business all around the world. In India, namkeens are a part of a daily life. It is the staple snack that people enjoy with tea, coffee or even with cold beverages. It is estimated that the…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Common Strategies used by Packaged Snack Manufacturers

Common Strategies used by Packaged Snack Manufacturers | DFM Foods - Best Packaged Food Industry in India | Scoop.it
Packaged snack manufacturers, who are entering the snack market industry in India, are aware of the fact that to enjoy a piece of the market share they need to have a clear cut strategy as well as thorough knowledge of their target customers. A successful marketing campaign or strategy and proper research is essential for…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Reasons for Growing Demand of the Packaged Snacks in India

Reasons for Growing Demand of the Packaged Snacks in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it

People of India are quite well known around the world for their love towards piquant snacks and savouries, or what is locally known as namkeens. A large number of kitchens in India have namkeens and snacks as a vital component. Whether with hot beverages like tea or cold refreshing beverages, namkeens are the quintessential ‘munchies’.…

more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Competition for Namkeen Manufacturers in India

Competition for Namkeen Manufacturers in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it
The namkeen food industry in India is rapidly getting bigger and the popular, as well as, the new brands are vying for a larger piece of the market share. However, it is not a simple task for an emerging brand to devise an excellent strategy and immediately become popular among the consumers. Creating winning concepts…

The namkeen food industry in India is rapidly getting bigger and the popular, as well as, the new brands are vying for a larger piece of the market share. However, it is not a simple task for an emerging brand to devise an excellent strategy and immediately become popular among the consumers. Creating winning concepts…

 
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Factors to Consider for an Ideal Snack | Snacks & Namkeen Manufacturer in India

Factors to Consider for an Ideal Snack | Snacks & Namkeen Manufacturer in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it
When it comes to snack food options, Indians are spoilt for choice. There are snacks of every imaginable kind in the market – different shapes, tastes, sizes, textures, flavours and packaging.
DFM Foods's insight:
s
snacks India
 
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Strategies Used by Snack Manufacturers in India

Strategies Used by Snack Manufacturers in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it
The snack market in India is booming and the established, as well as, the emerging players are fighting for a bigger share of it. However, it is no easy task for a new packaged snack brand to instantly create a name or a path-breaking entry. In fact, it is believed that creating a winning concept…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How Indian Snack Manufacturers are facing Internal Competition | Snacks & Namkeen Manufacturer in India

How Indian Snack Manufacturers are facing Internal Competition | Snacks & Namkeen Manufacturer in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it

The Indian food industry is being considered as of the strongest growth fundamentals of any sector, which can be attributed to the country’s increasing population and growing levels of income.

more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Rise of Packaged Snack Manufacturing Companies in India

Rise of Packaged Snack Manufacturing Companies in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it
With the rapid growth in the snack food category, the big companies with big bucks have left no stone unturned to get a share of the Namkeen market or the snacks market in India. Thousands of snack...
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Low Fat and Healthy Products by CRAX

Low Fat and Healthy Products by CRAX | DFM Foods - Best Packaged Food Industry in India | Scoop.it

 

Indians are big lovers of salted snacks or what is popularly known as namkeens. With big brands entering the market and providing healthy snacks in hygienically packaged forms, the snacks market has seen a rapid growth in the last decade or so. With the unbranded sector slowly declining, the branded segment has captured most of the market share, with Haldirams and Frito-Lay dominating the sales.

more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How Packaged Snack Manufacturers have come to Dominate the Snack Market

How Packaged Snack Manufacturers have come to Dominate the Snack Market | DFM Foods - Best Packaged Food Industry in India | Scoop.it
As the packaged foods category is expanding, big companies are entering the salty snacks or Namkeens. Thousands of snack items are sold in India in various forms, textures, aromas, tastes and shape...
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Why are Snack Manufacturing Companies Growing Rapidly in India

Why are Snack Manufacturing Companies Growing Rapidly in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it
The Indian packaged food industry has been growing at a compound annual growth rate of 15-20% as declared by ASSOCHAM. It is expected to double its market from $15 billion to $30 billion by end of 2015. Due to the expanding population and the rising average incomes, the Indian snack sector possesses one of the…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How Tough is the Competition among Snack Manufacturers in India | DFM FOODS LTD.

How Tough is the Competition among Snack Manufacturers in India | DFM FOODS LTD. | DFM Foods - Best Packaged Food Industry in India | Scoop.it
The Namkeen market in India is quite open and consists of both organized and unorganized sectors. The unorganized Namkeen market consists of homemade and loose salty snacks generally sold in small family-owned grocery stores. The organized Namkeen segment (or branded) in India is experiencing quite a boom, with a lot of players in the market.…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Indian Snack Manufacturing Companies - A ‘Healthy’ Competition : DFM Foods : GroupSpaces

Indian Snack Manufacturing Companies - A ‘Healthy’ Competition : DFM Foods : GroupSpaces | DFM Foods - Best Packaged Food Industry in India | Scoop.it
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Marketing Strategy key for emerging Packaged Snack Manufacturers

Marketing Strategy key for emerging Packaged Snack Manufacturers | DFM Foods - Best Packaged Food Industry in India | Scoop.it

Snack manufacturers should develop unique strategies for their businesses, which are significantly different from others in the market, focusing solely on their own products and their reach potential.

more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Packaged Snack Manufacturers who Enjoy Brand Loyalty in India

Packaged Snack Manufacturers who Enjoy Brand Loyalty in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it

India has seen a surge in population as well as an increase in the income levels of the urban population, which has led to the rapid growth of its foo

more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How to Choose the Ideal Snack

How to Choose the Ideal Snack | DFM Foods - Best Packaged Food Industry in India | Scoop.it

These days there are hundreds of options in the market to choose from when it comes to packaged snacks. Thanks to the tough competition among manufacturers within the industry, these options are increasing each day. Be it packages dry fruits, sweets or dry namkeens, the customers have no dearth of choices as there is something…

more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Packaged Food – A Boon to the Urban Population

Packaged Food – A Boon to the Urban Population | DFM Foods - Best Packaged Food Industry in India | Scoop.it
Packaged foods have become as common in India as street food but it can be said that they are more popular because they are hygienically processed and use healthy ingredients. Proper packaging protects the food or snack from being physically or chemically tampered and preserves the original form of the food when packed. Another benefit…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How Indian Snack Food Manufacturers Strategize to Improve Market Share

How Indian Snack Food Manufacturers Strategize to Improve Market Share | DFM Foods - Best Packaged Food Industry in India | Scoop.it
Businesses making an entry into the Indian snack market need to have a sound strategy and a good...
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

The Growing Popularity of Packaged Snacks Among Indians

The Growing Popularity of Packaged Snacks Among Indians | DFM Foods - Best Packaged Food Industry in India | Scoop.it
 
 
Consuming snacks as kind of a fourth meal of the day has become quite common. No longer...
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Healthy Snacks for Kids - A Necessity in Today’s Age

Healthy Snacks for Kids - A Necessity in Today’s Age | DFM Foods - Best Packaged Food Industry in India | Scoop.it
People of India are quite popular when it comes to indulging heartily in salted snacks or what it locally called Namkeens. These namkeens or savouries form a crucial component of most kitchens in Indian households. They can be accompanied with different beverages like tea, coffee and cocktails and are sometimes also consumed as a fourth…
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Modern Adaptations made by Indian Snack Produces

Modern Adaptations made by Indian Snack Produces | DFM Foods - Best Packaged Food Industry in India | Scoop.it
India is very popular for its affinity towards sweets and piquant snacks. These snacks or savouries are commonly known as namkeens. Indians have been massive consumers of sweet dishes and savouries...
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How to Choose a Healthier Snacking option for Kids

How to Choose a Healthier Snacking option for Kids | DFM Foods - Best Packaged Food Industry in India | Scoop.it
There are plenty of packaged snacks options these days to choose from in the market and due to the competitive nature of the namkeen industry, these options are increasing day by day. From packaged...
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

How Health Concerns are Affecting Indian Snack Manufacturers

How Health Concerns are Affecting Indian Snack Manufacturers | DFM Foods - Best Packaged Food Industry in India | Scoop.it
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Snack food Namkeen manufacturer in India

Snack food Namkeen manufacturer in India | DFM Foods - Best Packaged Food Industry in India | Scoop.it
The Battle of Traditional Indian Namkeens Versus Western Snacks.

Since Indians are known worldwide for their piquant food habits, the fact that the Snacks industry in India is huge does not come as a surprise. More than 300 varieties of snacks and savories sell here and the overall snack product market is estimated at a whopping Rs. 25,000 crore.

The Namkeen market in India is quite open and comprises both organized and unorganized factions. The unorganized Namkeen market consists of snacks that are made at home by housewives or local businessmen and sold in small family-owned grocery stores. The organized (or branded) Namkeen segment India, on the other hand, deals with packaged snacks and are sold in urban retail stores. This sector is currently experiencing quite a boom, with a lot of players in the market.

Namkeen Categories

The snack foods business in India consists mainly of three categories:

Western snacks (like Lays potato chips which is available in dozens of flavours)
Traditional snacks (like mixtures, chanachur, aloo bhujia, sev)
Bridge snacks (where the products are Western with an Indian twist)

Experts are of the opinion that the market growth of potato-chips and other western snacks (such as Frito-Lay) has stagnated, at present. It is experiencing a regular growth rate as opposed to the boom it experienced a few years back.

Growth of Traditional Namkeens

Salty snacks/Namkeens is by far the fastest growing category in the consumer foods market. Due to its rapid growth there is tough competition in the market among all the big players. Innovation has become extremely essential to the snack food business and thus every player is launching different variants of snacks regularly to compete effectively. Industry insiders believe that the custom of making snacks/namkeens at home is gradually decreasing. Customers nowadays prefer buying it at retail shops as there is a plethora of choices and the products are fresh-sealed.

When it comes to consumption, packaged aloo bhujia, sev and chanachur (such as Haldiram products) are slowly replacing potato chips and finger sticks. This has helped traditional packaged namkeens overthrow western snacks in the branded salty snacks market. Another significant reason why more and more consumers have started to buy branded namkeen instead of loose products (unorganized sectors) is the hygiene factor. The boom in branded namkeen can be explained by the fact that consumers are now upgrading from the unbranded sector and a significant percentage of consumers of western snacks are shifting to traditional items. A large part of the unorganized snack market is gradually shifting towards traditional Indian namkeens as companies have not only increased their availability but have also made them affordable to stay in the competition.

About DFM Foods

DFM Foods Ltd. is one of the popular Snacks manufacturing companies in India, providing healthy packaged snacks. The company manufactures, sells and markets packaged snack foods and has been a leader in their space for over 25 years. The company’s flagship product CRAX (Corn-rings) has been popular among kids for many decades now and continues be a hot favorite even today. Besides that, DMF products are moderately priced and of high-quality, which has resulted in its high consumer demand.
more...
No comment yet.
Scooped by DFM Foods
Scoop.it!

Indian Namkeens – A Tasty Tradition | DFM FOODS LTD.

Indian Namkeens – A Tasty Tradition | DFM FOODS LTD. | DFM Foods - Best Packaged Food Industry in India | Scoop.it
The most widely consumed snacks by Indians are Namkeens or ‘salted munchies’. The word Namkeen is derived from the Hindi word ‘namak’ which means salt. Be it with a cup of tea or a glass of milk or even a cold beverage on a hot sunny day, these namkeen products have somehow found their way into every Indian household. Since Indians are known worldwide for their piquant food habits, the fact that the Snacks industry in India is huge is no surprise. Some 300 kinds of savories sell here and the overall snack product market is estimated at Rs. 25,000 crore. Traditionally, snacks used to be made at home by family members and loosely sold in small local grocery shops. Now most of the popular snacks in India are available in vacuum sealed packets. They are made from the choicest of ingredients keeping in the mind the growing health concerns of the urban Indian population. The following list briefly describes the most widely consumed traditional snacks or ‘namkeens’ in India: Bhel Puri - A savory Indian snack made out of puffed rice, onions, tomatoes, chillis and a tangy tamarindA popular snack in the beaches of Mumbai. Aloo Bhujia- Spicy fried short noodle shaped Indian snack made from potatoes, gram flour, lentil flour, salt, red chilli, black pepper, cardamom, cloves, groundnut oil, etc. It is considered to be the most popular Indian snack. Bikaneri Bhujia- A famous crisp snack prepared by using besan (gram flour) and spices, originating from, Bikaner, a town in the western state of Rajasthan. Its other ingredients include dal, salt, red chilli, black pepper, cardamom, cloves and groundnut oil. India-Mix/Chanachur- Known by different names in different states, Chanachur is a variable mixture of spicy dried ingredients, such as fried lentils, peanuts, chickpeas, corn, flaked rice, fried onion and curry leaves. Deep-Fried Bananas/Banana Chips- A popular snack from Southern India, it consists of dried slices of banana, either covered in sugar/honey (for sweet taste) or spices (salty taste) and fried in oil. Kachori - It isa round flattened ball made of fine flour filled with a stuffing of baked mixture of yellow moong dal or urad dal, besan (gram flour), black pepper, red chili powder, salt and other spices. It is very popular is most Indian states. The major manufacturers in the Indian snack market are Haldiram and PepsiCo's Frito Lay-India. Haldiram is the only national player supplying in each of the 28 states in India and has a market share of 41.1%. It is followed by Frito Lay, which has a market share of approximately 10%. This clearly shows the market dominance of Haldiram. DFM Foods - DFM Foods Ltd. is one of the popular Snacks manufacturing companies in India, providing healthy packaged snacks. The company is in the business of manufacturing, selling and marketing of packaged snack foods and has been a leader in their space for over 25 years. The company’s flagship product CRAX (Corn-rings) has been popular among kids for many decades now and continues be a hot favorite even today. Besides that, DMF also produces a variety of highquality Indian namkeens at moderate prices. For more details about traditional indian namkeen please visit the link here: http://www.dfmfoods.com/products-namkeen.html
more...
No comment yet.