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Iraq blocks social media sites, apps amid insurgent threats - Tech Times

Iraq blocks social media sites, apps amid insurgent threats - Tech Times | Swing your communication | Scoop.it
Tech Times Iraq blocks social media sites, apps amid insurgent threats Tech Times The Iraqi government has decided to block social media websites and communications apps in the country in an attempt to dampen the momentum of insurgent Islamist...
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Swing your communication
A "no fear" approach to communication. Taking risks for big rewards.
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Violent news on social media could trigger post-traumatic symptoms, study says - Digital Trends

Violent news on social media could trigger post-traumatic symptoms, study says - Digital Trends | Swing your communication | Scoop.it
A new study says that some people are continually traumatizing themselves by repeatedly looking at distressing, news-related images on social media.
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Tips for Handling Negative Comments and Trolls on Social Media

Tips for Handling Negative Comments and Trolls on Social Media | Swing your communication | Scoop.it
Many businesses have second thoughts about joining the social media world because they are afraid of the potential for negative comments.
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Severe weather, social media: Saving lives - Jackson Clarion Ledger

Severe weather, social media: Saving lives - Jackson Clarion Ledger | Swing your communication | Scoop.it
Forecasters look for better ways to warn public.
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5 pieces of content every brand manager can create

5 pieces of content every brand manager can create | Swing your communication | Scoop.it
PR and marketing pros can move past boring press releases and promotions with these ideas to boost interaction online.
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Has social media changed PR?

Has social media changed PR? | Swing your communication | Scoop.it
It has certainly had an impact on how professionals do their jobs, but it hasn't changed what makes communication effective.
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Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week, Be A Yes/No Response & More

Google Clarifies The Mobile-Friendly Algorithm Will Roll Out Over A Week, Be A Yes/No Response & More | Swing your communication | Scoop.it
As we approach the April 21st date of the release of Google's mobile-friendly algorithm, we uncover more SEO facts about what to expect around the algorithm.
Jody MacPherson's insight:

"Take out your phone, look up your web site. See if there is a gray mobile friendly label in your description snippet. If it is in the search results, if you see it, that means that Google understands that your site is mobile friendly and if you don’t see it then we don’t see that your site is mobile friendly or your is not mobile friendly."

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61 Social Media Metrics, Defined

61 Social Media Metrics, Defined | Swing your communication | Scoop.it
A look at a variety of social media metrics you might choose to focus on, with a brief explanation of each, why it matters, and how to measure it.
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THE TYRANNY OF THE TALKING POINT

THE TYRANNY OF THE TALKING POINT | Swing your communication | Scoop.it
Dear government spin doctor I am working on a story about how the job you're doing is helping to kill Canada's democracy. I know that your role, as a so-called communications professional, is to pu...
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Are You Making These Embarrassing Social Media Blunders?

Are You Making These Embarrassing Social Media Blunders? | Swing your communication | Scoop.it
Social media has tremendous potential to make your brand look really, really good. Not only can it drive referrals and leads, but it can increase your brand recognition and loyalty.
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2015 Worldwide Internet, Mobile and Social Media Trends

2015 Worldwide Internet, Mobile and Social Media Trends | Swing your communication | Scoop.it
Last year we wrote about We Are Social’s huge report on everything internet, mobile and social and the company is back with an even bigger report on trends than last…
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How to Optimize Blog Images for Social Posts

How to Optimize Blog Images for Social Posts | Swing your communication | Scoop.it
Visual content is more than 40 times more likely to get shared on social media. But I learned there’s quite a bit more to it than that.
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New Media & The PR Pro: A Look Ahead - Forbes

I can’t decide whether these are the best of times or the worst of times for public relations professionals. Clearly, we’re thriving in a changed and changing world that, frankly, is not well suited to those accustomed to the status quo.
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DC Influencers Spend More on Advertising and PR Than Lobbying - TIME

DC Influencers Spend More on Advertising and PR Than Lobbying - TIME | Swing your communication | Scoop.it
It's part of a shift toward "soft lobbying" that seeks to influence Congress indirectly.
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How to Create a Social Media Calendar [Infographic]

How to Create a Social Media Calendar [Infographic] | Swing your communication | Scoop.it
Generate a measurable ROI from your social media efforts by starting with a plan.
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The SEO Value Of Links From Media Outlets

The SEO Value Of Links From Media Outlets | Swing your communication | Scoop.it
Why are links from media organizations so valuable for search engine optimization? #SEO #LinkBuilding #PublicRelations
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8 Impactful Nonprofit Videos on Vine

8 Impactful Nonprofit Videos on Vine | Swing your communication | Scoop.it
Videos need to be part of your nonprofit’s marketing toolkit. These days, you don’t have to be Spielberg or Tarantino to craft an impactful film. Social med
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Why Segmentation is the Key to a Successful Modern Mobile Marketing Campaign

Why Segmentation is the Key to a Successful Modern Mobile Marketing Campaign | Swing your communication | Scoop.it
Segmenting your customer database is fundamental to developing succesful marketing campaigns. The days of mass marketing the same content to everyone is...
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9 Visual Storytelling Tips for Social Media

9 Visual Storytelling Tips for Social Media | Swing your communication | Scoop.it
Potential customers are looking for content that can tell a story that encourages, engages or enlightens them. What visual content will you post next to entice and entertain your followers?
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6 Ways to Make Your Story Go Viral

6 Ways to Make Your Story Go Viral | Swing your communication | Scoop.it
How do you get people talking about your product or idea? It's less unpredictable than it seems.
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The 2015 Social Network Image & Video Size Guide

The 2015 Social Network Image & Video Size Guide Image and video are integral elements of an engaging social presence. It can be hard to keep up with the different specifications for multimedia content across each social network (format, aspect ratio, file size). Bookmark this infographic as a reference guide to create smart social content for any channel.
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6 'House of Cards' quotes that apply to PR

6 'House of Cards' quotes that apply to PR | Swing your communication | Scoop.it
Yes, they have some unscrupulous tactics, but Frank Underwood and company also have some good advice to give about reputation management.
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Popular Ottawa weather enthusiast taking Twitter by storm

Popular Ottawa weather enthusiast taking Twitter by storm | Swing your communication | Scoop.it
Curious about how the day's cold, hot, wet or windy weather fits into the big picture? Look no further than the official-sounding Twitter account for Ottawa's unofficial "weather historian." Rolf C...
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How to Use Visual Content for Real-Time Engagement

How to Use Visual Content for Real-Time Engagement | Swing your communication | Scoop.it
Is visual content part of your social media strategy?Is your content flexible enough to engage fans in real time?
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After Charlie Hebdo, An Acute "PR Dilemma" For Big Oil - Forbes

After Charlie Hebdo, An Acute "PR Dilemma" For Big Oil - Forbes | Swing your communication | Scoop.it
In the aftermath of the Charlie Hebdo massacre, Big Oil is caught on the horns of a dilemma: to move its offshore rigs efficiently, it must pay homage to a Nazi war criminal.
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6 ways to prevent PR burnout

6 ways to prevent PR burnout | Swing your communication | Scoop.it
Long hours, tight deadlines, and high stress are facts of life in the PR profession, but there are mechanisms to help you cope and keep your enthusiasm.
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