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Swing your communication
A "no fear" approach to communication. Taking risks for big rewards.
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Why We Miss Creative Ideas That Are Right Under Our Noses

Why We Miss Creative Ideas That Are Right Under Our Noses | Swing your communication | Scoop.it
In crowdsourcing, a big challenge is not with coming up with creative ideas, but identifying creative ideas. A bias makes us bad at spotting creative ideas when they come from those working around us.
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Local police, fire departments #connect with residents via social media - Press of Atlantic City

Local police, fire departments #connect with residents via social media Press of Atlantic City Aleski, of South Amboy, has a keen interest in the subject — because he's the social media coordinator for his department, and because it's the topic of...
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9 myths about social media at work - The Next Web

9 myths about social media at work - The Next Web | Swing your communication | Scoop.it
Avinash Kaushik, an Indian entrepreneur, author and public speaker, once tweeted that “Social media is like teen sex, Everyone wants to do it. No one actually knows how. When finally...
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Infographic: Facts about the human brain communicators need to know

Infographic: Facts about the human brain communicators need to know | Swing your communication | Scoop.it
Learn why we remember emotional content more than logical content, and why we feel compelled to go with our gut reactions.
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Why social media is a headache for lawyers, judges in high-profile trials - Press-Register - al.com

Why social media is a headache for lawyers, judges in high-profile trials - Press-Register - al.com | Swing your communication | Scoop.it
The recent Baldwin County case involving Wendy Wood Holland illustrates some of the difficulties attorneys and judges have in corralling Facebook activity in an effort to prevent jury tainting.
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8 tips for managing a PR crisis like a pro

8 tips for managing a PR crisis like a pro | Swing your communication | Scoop.it
One of my favorite episodes of 30 Rock, a TV sitcom on NBC that depicts the lives of a sketch comedy show crew, centers on the network executive's plans to make money for the network by pre-recording a disaster benefit that can go on-air.
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Dealing with vs. Celebrating Failure

Dealing with vs. Celebrating Failure | Swing your communication | Scoop.it
There’s a meme that has been making the rounds through leadership circles for some time around celebrating failure. If you aren’t failing, you aren’t pushing the boundaries. The original premis…
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Social Media Influencers For Fundraising - Business 2 Community

Social Media Influencers For Fundraising - Business 2 Community | Swing your communication | Scoop.it
There has also never been a better time in history for nonprofits to maximize giving using social media.
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PR jargon: the 10 most overused terms - The Guardian (blog)

PR jargon: the 10 most overused terms - The Guardian (blog) | Swing your communication | Scoop.it
From leverage and groundbreaking to turnkey and low-hanging fruit, PR is guilty of stretching words beyond their elastic limit
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Controversy over Truthy illustrates the power of social media to inform—and ... - Science AAAS

Controversy over Truthy illustrates the power of social media to inform—and ... - Science  AAAS | Swing your communication | Scoop.it
Indiana researchers studying Twitter become the object of a social media attack by conservatives
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4 Tips to Craft Content That’s Shareable and Likeable on Social Media

4 Tips to Craft Content That’s Shareable and Likeable on Social Media | Swing your communication | Scoop.it
If you’re looking to create social media posts that move people to act, then consider the following tips to give your posts a greater chance of success.
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23 Seldom-Used Ideas for How to Use Twitter Lists

23 Seldom-Used Ideas for How to Use Twitter Lists | Swing your communication | Scoop.it
A complete list of tips and techniques to get the most out of Twitter lists and never miss an important tweet again.
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Carnival Corporation Unveils Cruise Industry's First Hybrid Wireless Network at Sea

Carnival Corporation Unveils Cruise Industry's First Hybrid Wireless Network at Sea | Swing your communication | Scoop.it
Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), the world's largest cruise company, today unveiled the cruise industry's first-of-its-kind hybrid wireless network – an enhanced high-speed service to...
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GoPro's Andrew Shipp: Create Amazing Social Media Content — Now - Small Business Trends

GoPro's Andrew Shipp: Create Amazing Social Media Content — Now - Small Business Trends | Swing your communication | Scoop.it
Andrew Shipp loves to talk about social media content. As social media manager for GoPro, he's got...
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Ekho Moskvy Plans Social Media Rules For Journalists, Sparking Outcry - RadioFreeEurope/RadioLiberty

Ekho Moskvy Plans Social Media Rules For Journalists, Sparking Outcry - RadioFreeEurope/RadioLiberty | Swing your communication | Scoop.it
Russia's Ekho Moskvy radio station has told RFE/RL it is drafting rules for its employees’ behavior on social media after its state-controlled owner pressured the broadcaster over a journalist'...
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4 PR lessons from 'The Lego Movie'

4 PR lessons from 'The Lego Movie' | Swing your communication | Scoop.it
A movie about talking toys has a surprising amount of insight about how to be creative and stay relevant.
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Uber's negative public relations seen as systemic problem - San Francisco Examiner

Uber's negative public relations seen as systemic problem - San Francisco Examiner | Swing your communication | Scoop.it
Local transit tech company Uber has driven straight into a media-relations storm, and new revelations have local public-relations experts shaking their heads at the cascading...
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The #CosbyMeme Disaster: Why Are PR Teams So Bad at PR? - moviepilot.com

The #CosbyMeme Disaster: Why Are PR Teams So Bad at PR? - moviepilot.com | Swing your communication | Scoop.it
After the disaster of #Cosbymeme, #Shirtstorm, and the Patriots Twitter account, maybe we're looking at this all wrong...
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Social Advocacy and Politics: Twitter Failing at Policing Troll Traps

Social Advocacy and Politics: Twitter Failing at Policing Troll Traps | Swing your communication | Scoop.it
A few years back some extreme conservatives calling themselves the Twitter Gulag Defense Network (#TGDN) developed a powerful strategy for disrupting progressive activists on Twitter, one that has since been copied by others.
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IBM wants to re-invent email, too

IBM wants to re-invent email, too | Swing your communication | Scoop.it
Following in the footsteps of Google Inbox and Microsoft Clutter, IBM wants to re-invent email, too. The company has announced IBM Verse, a "social mail" system for businesses t...
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8 successful headlines—and the psychology behind them

8 successful headlines—and the psychology behind them | Swing your communication | Scoop.it
Have you ever wondered why how-to or numbered-list headlines get so many clicks? Here’s your answer.
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PR Metrics: What to Measure in the PESO Model

PR Metrics: What to Measure in the PESO Model | Swing your communication | Scoop.it
The communications industry is moving toward better PR metrics, but it's still focused on media relations. Here is what you should measure in a PESO model.
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So Was 'Alex From Target' A PR Stunt Or Not? - EntertainmentWise

So Was 'Alex From Target' A PR Stunt Or Not? - EntertainmentWise | Swing your communication | Scoop.it
In a display of how crazy and unpredictable the internet is in 2014, a Target shop assistant called Alex was apparently photographed at work without his knowledge and soon became a viral sensation under the hashtag...
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10 Digital Decluttering Projects You Need to Do

10 Digital Decluttering Projects You Need to Do | Swing your communication | Scoop.it
Clean up your virtual workspace and manage online productivity with these 10 digital decluttering projects.
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How to Check Social Media Privacy Settings

How to Check Social Media Privacy Settings | Swing your communication | Scoop.it
Are you concerned about your online privacy? Have you checked the privacy settings for all of your social media platforms? Personal social media management is now more important than ever.
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How to boost your YouTube ranking

How to boost your YouTube ranking | Swing your communication | Scoop.it
SEO isn't just for text-based content. Try these tactics to make sure your videos get all the views they can.
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