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Rescooped by Eloise Chou from Digital Event Marketing
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Video: Apple's event marketing meets its match in China - Apple 2.0 ...

Video: Apple's event marketing meets its match in China - Apple 2.0 ... | swing | Scoop.it
The iPhone 5 faces fierce competition in the world's largest smartphone market http://youtu.be/J-PPNjfTdjY FORTUNE -- When Apple (AAPL) releases the iPhone 5 in China next week, it will be competing with local ...

Via Kfir Pravda
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Rescooped by Eloise Chou from Event Industry Trends & News
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Conferences Need To Focus On Creating Experiences, The E Of EPIC Conferences

Conferences Need To Focus On Creating Experiences, The E Of EPIC Conferences | swing | Scoop.it
Most conferences are about dispensing knowledge and information. The challenge is that today's culture is seeking experiences, not information. (We agree!

Via Lee Jackson, Nicole Narey, Olivia Murray
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Rescooped by Eloise Chou from Event Marketing
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The don'ts of Event Marketing. | Bosco Anthony - Business Growth ...

The don'ts of Event Marketing. | Bosco Anthony - Business Growth ... | swing | Scoop.it
Lessons learned from event marketing. Things to avoid when searching for promotional partners for event marketing.

Via KarenDaniels.com
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Rescooped by Eloise Chou from Event Industry Trends & News
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The Rise of Event Planner 3.0

The Rise of Event Planner 3.0 | swing | Scoop.it
The following is a guest post by Howard Givner, Founder & Executive Director of the Event Leadership Institute, which provides training and education for event professionals through on-demand video...

Via Olivia Murray
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