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Influence and Persuade Effectively, with Integrity.
Discover a tried-and-true framework for building alliances at work, at home, and anywhere else you seek to win people over.
Filled with powerful insights, real-world examples, and even sample conversations, Adversaries into Allies provides powerful strategies for mastering the art of influence.
Amy Melendez's insight:
I just finished reading Bob Burg's new book Adversaries into Allies and I highly recommend it!
In these times when everything is so full of negativity and conflict, when we all seem to always be ready to fight the enemy, this book offers practical techniques that will help us shift our perpective. If we apply what we learn it will help us lead better lives.
This book is the Ultimate Field Guide for my life's journey.
"You qualified." I'd just purchased $102 worth of stuff at the sporting goods store, and the clerk happily handed me my ten dollar gift card. What a nice surprise. I turned around to the stuff next to the checkout, searching...
Most of the things we avoid are avoided because we're afraid of being afraid. Too meta? Sorry, but it's true. The negative outcomes that could actually occur due to speaking up in class, caring about our work product, interacting with...
You are right. They are wrong. At least, you genuinely feel that way. And, when an issue is important, it's very natural you'd want to persuade them to your side of the issue. The good news: you have logic on your side.
Amy Melendez's insight:
Bob Burg is coauthor of the International Bestseller, The Go-Giver. The book has been published in 21 languages and has sold over 250,000 copies. Check out this brief and entertaining overview of the book at www.burg.com/tgg. And, of course, feel free to share it with others.
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