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Rescooped by Günter Schumacher from Transmedia: Storytelling for the Digital Age
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The Future Of Storytelling Is About To Get Wild

The Future Of Storytelling Is About To Get Wild | Social Media & Marketing | Scoop.it

Via The Digital Rocking Chair
Günter Schumacher's insight:

Many of us go about our lives constantly surrounded by screens, immersed in various "stories": movies, TV shows, books, plot-driven video games, news articles, advertising, and more. Whether we realize it or not, we're creating new behaviors, routines, mindsets, and expectations around what we watch, read or play—which in turn presents new challenges and opportunities for creators and marketers.

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The Digital Rocking Chair's curator insight, October 12, 2013 1:42 AM


Kim Gaskins:  "Many of us go about our lives constantly surrounded by screens, immersed in various "stories": movies, TV shows, books, plot-driven video games, news articles, advertising, and more. Whether we realize it or not, we're creating new behaviors, routines, mindsets, and expectations around what we watch, read or play—which in turn presents new challenges and opportunities for creators and marketers."

Henrik Safegaard - Cloneartist's curator insight, October 12, 2013 6:03 AM

In other words, while the fundamentals of good storytelling remain the same, technology is changing how stories can be told. But what does that mean exactly? Click for more.

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How to Measure the ROI of Your Social Media Campaigns

How to Measure the ROI of Your Social Media Campaigns | Social Media & Marketing | Scoop.it
If you're wondering about the monetary value of your company's Twitter and Instagram efforts, you might be missing the point of them.
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Rescooped by Günter Schumacher from Infographics
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Infographic: The Optimal Length for Every Social Media Update

Infographic: The Optimal Length for Every Social Media Update | Social Media & Marketing | Scoop.it
The optimal length for social media posts and all other forms of online content. Get best practices for tweets, posts, blogs, and more.

Via Khaled El Ahmad, robosheauk, Ivo Nový
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12 Free Tools To Help With Social Media | SEJ

12 Free Tools To Help With Social Media | SEJ | Social Media & Marketing | Scoop.it
If you have multiple social media accounts, then you already know that you can’t be on there 24/7. Enter these social media management tools!
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The Best (And Worst) Times To Post On Social Media: Infographic

The Best (And Worst) Times To Post On Social Media: Infographic | Social Media & Marketing | Scoop.it

Different social media sites offer different virtues for your business. Here's how to optimize each one based on when you post.

But what savvy social media users know is that there's a science to getting it right--all it takes is some knowledge and forethought, and anyone can be well on their way to posting engaging content.

Thanks to this infographic from online payroll company SurePayroll’s blog, we know the best and worst times to post.

 


Via Lauren Moss, Ivo Nový
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ATweetsville's curator insight, November 5, 12:14 PM

Still trying to navigate tumblr because it makes me feel like I'm in junior high putting Transworld Skateboarding cutouts on my wall with blue sticky tack (mom said no holes in the wall!)

CONETZAR's curator insight, November 13, 5:20 AM

Cuando publicamos un contenido en la red debemos tener en cuenta la hora. Cada red social tiene unos tiempos, y si queremos ser exitosos en nuestra andadura virtual debemos respetarlos.

 

Brian Mawdsley's curator insight, November 13, 5:43 AM

Best and worst times to post on Social Media

Rescooped by Günter Schumacher from Infographics
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Twitter vs Facebook: Key Statistics, Facts & Figures - AllTwitter

Twitter vs Facebook: Key Statistics, Facts & Figures - AllTwitter | Social Media & Marketing | Scoop.it

Twitter vs Facebook: Key Statistics, Facts & Figures. Check out the visual infographic for more Twitter vs Facebook statistics.


Via Ivo Nový
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9 Social Media Marketing Mistakes Your Business Must Stop Making Immediately

9 Social Media Marketing Mistakes Your Business Must Stop Making Immediately | Social Media & Marketing | Scoop.it

Social media sites like Twitter and Facebook can be a great place for any small business to boost customer engagement, drive targeted web traffic and build an online presence.

 

They are also a haven for small businesses using the wrong tactics who are either wasting time and effort by doing things the wrong way or just generally making a twit of themselves and destroying their reputation.

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8 Hard-to-Ignore Content Marketing Benefits (Infographic)

8 Hard-to-Ignore Content Marketing Benefits (Infographic) | Social Media & Marketing | Scoop.it

In this new age of semantic and social search, content marketing has emerged as more than just a buzzword or a fad to one of the most important and critical element in digital marketing. 


Via Ivo Nový
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Facebook Marketing: 12 wertvolle Tipps für garantierten Erfolg

Facebook Marketing: 12 wertvolle Tipps für garantierten Erfolg | Social Media & Marketing | Scoop.it
Wie wichtig ist Facebook Marketing für deinen persönlichen Marketing-Mix? Die Frage ist berechtigt, schließlich entdecken auch heute noch immer mehr Marketer
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5 Data-Backed Secrets of Social Media's Most Shareable Content

5 Data-Backed Secrets of Social Media's Most Shareable Content | Social Media & Marketing | Scoop.it
What studying 1 million headlines taught us about shareable content on social media.
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What's Really the Difference Between Facebook Pages, Groups and Profiles?

What's Really the Difference Between Facebook Pages, Groups and Profiles? | Social Media & Marketing | Scoop.it
Deciding between a Facebook Page, group or profile? We highlight the differences to help you understand when and how to use each one.
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Rescooped by Günter Schumacher from Focus on Green Meetings & Digital Innovation
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20 Tools for Creating and Delivering Amazing Presentations

20 Tools for Creating and Delivering Amazing Presentations | Social Media & Marketing | Scoop.it
Got a presentation coming up? Here are 20 tools you can use to make sure it goes off without a hitch.

Via Maria Cristina Terenzio
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Rescooped by Günter Schumacher from Focus on Green Meetings & Digital Innovation
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Businesses on #SocialMedia: Statistics & Trends [INFOGRAPHIC] - AllTwitter

Businesses on #SocialMedia: Statistics & Trends [INFOGRAPHIC] - AllTwitter | Social Media & Marketing | Scoop.it
Businesses on Social Media: Statistics & Trends [INFOGRAPHIC]

Via Maria Cristina Terenzio
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Do’s and Don’ts: Using Twitter for Personal Branding and Job Search

Do’s and Don’ts: Using Twitter for Personal Branding and Job Search | Social Media & Marketing | Scoop.it
Twitter plays an important role in the mixology of social media use for personal branding and job search. This blog post addresses the importance of career focus on developing your Twitter profile and social sharing.
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The Coming Integration of PR and SEO

The Coming Integration of PR and SEO | Social Media & Marketing | Scoop.it
Looking to enhance the digital footprint of your brand but not sure where to start? Smartly deploy PR and SEO to propel your business toward success. We show you how to integrate them seamlessly.
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Rescooped by Günter Schumacher from Business: Economics, Marketing, Strategy
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Customer Acquisition Strategy for Startups | The Complete Guide

Customer Acquisition Strategy for Startups | The Complete Guide | Social Media & Marketing | Scoop.it
Proven inbound marketing tactics and resources that will help your startup acquiring customers in a way that differentiates you from the crowd..

Via Pantelis Chiotellis
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Off-Page SEO Checklist: Are you using these 10 strategies?

Off-Page SEO Checklist: Are you using these 10 strategies? | Social Media & Marketing | Scoop.it
Mod Girl discusses what you can do to improve your search engine positioning through channels other than your own website via this Off page SEO checklist.
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16 Tools Every Social Media Manager Should Be Using Right Now

16 Tools Every Social Media Manager Should Be Using Right Now | Social Media & Marketing | Scoop.it
With social media allowing startups to create a direct line of communication between the company and consumers while also providing instant access to the latest buzz around products or services, social-media managers need to be on the ball.
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31 of the Best Internet Marketing Articles of the Year (So Far) | WordStream

31 of the Best Internet Marketing Articles of the Year (So Far) | WordStream | Social Media & Marketing | Scoop.it
Read the best internet marketing articles of the year so far and learn from these top notch resources.
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The Social Media Manager’s Definitive Glossary, 2014 Edition

The Social Media Manager’s Definitive Glossary, 2014 Edition | Social Media & Marketing | Scoop.it
Welcome to the 2014 edition of the Hootsuite Social Media Glossary.
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10 Tools That Will Make You a Social Media Guru

10 Tools That Will Make You a Social Media Guru | Social Media & Marketing | Scoop.it
These 10 tools will help you manage your individual or business social media accounts without breaking the bank.
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100 SEO Tips - Turn Your Blog Into The Top of Google - exploreB2B

100 SEO Tips - Turn Your Blog Into The Top of Google - exploreB2B | Social Media & Marketing | Scoop.it
This 101 SEO Tips will help you optimization your website, blog and high ranking  in Google and top #1 on Search Engines. You are doing to learn more klick make money online
 
1. Recognize ...
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5 Great Online Tools for Creating Infographics

5 Great Online Tools for Creating Infographics | Social Media & Marketing | Scoop.it
Professional infographic designers rely primarily on a core vector graphics software program to create their infographics designs. The main advantage is that all the icons, charts, images, illustrations, and data visualizations are treated as separate objects that can be easily moved, resized, overlapped, and rotated. No matter where you create the individual design elements, the final infographic design is usually put together in a vector graphics program.
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80 Rules of Social Media Infographic - Best Infographics

80 Rules of Social Media Infographic - Best Infographics | Social Media & Marketing | Scoop.it

You want to have more successful social media campaigns? You need to have a plan and some rules. Jeremy Waite has put together a handy visual that shows some of the rules you may want to follow to get more out of your social networking efforts:

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Go Guerrilla! 5 Unorthodox Ways to Market Your Brand

Go Guerrilla! 5 Unorthodox Ways to Market Your Brand | Social Media & Marketing | Scoop.it
Most guerrilla marketing by nature is small in scale, but it’s the shared links, laughs and likes that will make the campaign a big success.
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Google Bilder: Wie du das volle Traffic-Potenzial erfolgreich nutzt

Google Bilder: Wie du das volle Traffic-Potenzial erfolgreich nutzt | Social Media & Marketing | Scoop.it

Wer bei Google Bilder für die entsprechende Bildersuche anbietet, der will damit auch gefunden werden. Das klingt zunächst logisch, die Sache hat aber einen ernsten Haken. Wie auch in der “ganz normalen Suche”, die sich hauptsächlich mit Texten beschäftigt, hat die Google Bildersuche vor allem für Anbieter von Produkten eine große Bedeutung. Immer mehr Konsumenten suchen gezielt in der Google Bildersuche, um dem Umweg über die Beschreibung zu vermeiden. Mit anderen Worten: Wer mit seinem Produkt schon in der Bildersuche eindrucksvoll zu finden ist, hat potenzielle Kunden viel schneller überzeugt, weil das Angebot visuell dargestellt wird.

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