Surviving Social Chaos
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Surviving Social Chaos
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
Curated by donhornsby
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7 Steps You Need to Take Before Paying for Social Media Ads

7 Steps You Need to Take Before Paying for Social Media Ads | Surviving Social Chaos | Scoop.it
It doesn't matter what your motivation for investing in paid social ads might be, what is important is ensuring you get the best possible return on your investment.
donhornsby's insight:
Paid social media advertising is effective and great value for money, but like with most things in life, it pays to be prepared. If you want to maximize the ROI of your paid ads (and why wouldn’t you?) completing the above seven steps will serve you well.
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The Surface's curator insight, May 14, 3:26 PM

People often like to spend money on advertisement to expand their business. This can help you realize the effect and cause of paying of ads.

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Invisible Giant: Why New SEO Is So Hard To See via @HaikuDeck by @Scenttrail

Invisible Giant: Why New SEO Is So Hard To See via @HaikuDeck by @Scenttrail | Surviving Social Chaos | Scoop.it

There is a new invisible giant using 5 "tricks" so the "new seo" is getting harder and harder to see and understand. This Haiku Deck and Curatti blog post is about how to see the invisible giant. How to win hearts and minds online.

Why New SEO So Hard To See
* Google Float & Filter Bubbles.
* Social Media Marketing's Disappearing Act.

* Friends of Friends Marketing.

* Multi-channel Marketing.

* Web's "Fabric" Like Space/Time.

Adding a Curatti blog post at midnight tonight too.


Via Martin (Marty) Smith, Brian Yanish - MarketingHits.com
donhornsby's insight:

(From the article): Content Marketing is a tricky idea. You need to create authoritative content, but just enough that community is forming comfortably. Talk to much, in the wrong voice or at the wrong time sand you kill your fledgling community (easy to do). 

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malek's curator insight, August 5, 2014 7:37 AM

Thought provoking on many fronts. The notion of need of predictive models (and other tools) to link content with visitors.

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Internet Decade Later - Infographic...

Internet Decade Later - Infographic... | Surviving Social Chaos | Scoop.it

Via Sakis Koukouvis
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The Injustice of Online Justice

The Injustice of Online Justice | Surviving Social Chaos | Scoop.it

The power of the Internet is perhaps nowhere more evident than in the speed with which the public metes out (in) justice.

donhornsby's insight:
(From the article): The Internet is a fast place. It’s easy to read, easy to skim, and easy to speak. Everything happens quickly. One hundred and eighty thousand tweets were posted in the time it took to type this sentence. That speed puts pressure on people looking to enact civilian justice. It leaves limited time for judgment or careful thought.
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How I Became The Most Followed Nobody In Finland via @JaanaNystrom

How I Became The Most Followed Nobody In Finland via @JaanaNystrom | Surviving Social Chaos | Scoop.it

@Jaana Nyström is a great curator and she just beat me to the punch :). When she shared her EPIC journey of using G+ to move from "nobody" to "somebody" I planned to blog about her amazing journey. The content and message was too good to be trapped in comments.

Read this post CAREFULLY as you may recognize where you are on Jaana's timeline of personal brand development. There are several "inside baseball" tips to pay particular attention to including:

* Don't worry about perfection, start publishing.
* G+ is an AMAZING and vastly under used tool (start there add more social nets later).
* No matter what, keep turning the crank (keep going) since the only sin you and your personal band can't recover from is NOT PLAYING.

Great stuff from an amazing curator. What lessons did you learn from Jaana Nystrom? What similar lessons have you learned as you create a meaningful personal brand?


Via Martin (Marty) Smith
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Suvi Salo's comment, April 14, 2014 2:28 PM
Thank you for recommendation.
malek's curator insight, April 14, 2014 4:35 PM

 I usually don't envy people, but I do envy @Jaana Nyström a bit for her energy & passion. 

Gary Harwell's curator insight, April 15, 2014 1:13 AM

seems reasonable