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Scooped by donhornsby onto Surviving Social Chaos |
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You’ve got a straightforward system for finding keywords that work for you.
You’ve got a basic understanding of how to use social media search, Google Trends, and online keyword research tools to find the right keywords to use to optimize your site.
But you’ve still got some questions about how this research works in real life.
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What makes a good influencer? Via Ken Morrison, Martin (Marty) Smith, roberto toppi, Alessandro Rea, Khaled El Ahmad, Kenneth Mikkelsen 
Liza Loop's curator insight,
January 23, 9:16 PM
This looks like a good model for future oriented teaching roles. 
Vicky Wason's comment, January 24, 12:58 PM
I will share this matrix with my business students at the University of Utah and get their comments. Thanks for sharing.
Neli Maria Mengalli's curator insight,
January 28, 8:30 AM
Influencers on social media are either passionate individuals who turn out to be specialists or professionals involved who use Web 2.0 tools as part of their work. They take advantage of their presence on social networks for personal gain or as representative (or ambassador) a brand, company or organization. Delete the scoop?
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(From the article): This post is the last part of our series on how to do effective research as a content marketer.