Facebook Graph Search: learn how to increase your exposure and prepare your Page so that it comes up more often in Facebook searches.
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“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
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donhornsby
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Scooped by donhornsby onto Surviving Social Chaos |
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Social media has rapidly become an important part of many peoples’ lives, not just as a way to keep up with friends and family, but also for professional networks, exploring fields of research, shopping, sharing content and fostering online communities. It has also become a crucial aspect of a businesses’ online presence- now a firm can connect with consumers and tailor their online relationships with customers, other brands, and with employees. Learn more about these trends, including social marketing, content development, branding, video + media applications, social tv, and the growing influence of mobile devices in social media... Via Lauren Moss, Brian Yanish - MarketingHits.com, Martin (Marty) Smith, Jimun Gimm, David Hain, Roger Francis
donhornsby's insight:
(From the article): "The coming year will see a massive increase in companies using social media services to market their goods and services, recognising the potential for sharing content and information and enhancing engagement with target audiences." 
Eliza Steely's comment,
December 13, 2012 12:57 PM
I love that point Martin! I think people call it social because of the personal element to it as opposed to advertising and things like that, especially because it's so interactive in nature. Do you have a suggestion as to what to change the name to?
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As Facebook Graph Search rolls out to more users, marketers are exploring different ways to use it.
This article will help you increase your exposure in Facebook Graph Search.