Surviving Social Chaos
63
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
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Rescooped by donhornsby from Social Selling: with a focus on building business relationships online onto Surviving Social Chaos
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Always Be Connecting: Jill Rowley on the New ABCs of Social Selling

Always Be Connecting: Jill Rowley on the New ABCs of Social Selling | Surviving Social Chaos | Scoop.it

She isn’t a salesperson. She’s an information concierge.

Jill Rowley, EloQueen and marketing automation evangelist, represents the transformation occurring in today’s sales organizations. Instead of waiting to push products and services at the bottom of the funnel, salespeople are now educators, thought leaders and trusted consultants. With the help of new technology and social networks, they build relationships with buyers far earlier and provide them with the information they need to succeed, whether or not a deal is in the works.

 

This is social selling, and Jill is at the forefront.


Via Anita Windisman
Anita Windisman's curator insight, February 10, 10:00 PM

I had a pleasure of hearing Jill address the LinkedIn audience at our recent annual Global Sales Kickoff meeting a few weeks ago.  Loved what she had to say, which is essentially summarized in this article...

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Rescooped by donhornsby from The Social Network Times
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Social Media Practices to Expect in 2013

Social Media Practices to Expect in 2013 | Surviving Social Chaos | Scoop.it

Social media has rapidly become an important part of many peoples’ lives, not just as a way to keep up with friends and family, but also for professional networks, exploring fields of research, shopping, sharing content and fostering online communities.


It has also become a crucial aspect of a businesses’ online presence- now a firm can connect with consumers and tailor their online relationships with customers, other brands, and with employees.
Predicting quite what is going to happen in this ever changing digital landscape isn’t easy, but it’s certainly worth noting some of the rising trends and having a look ahead to 2013.


Learn more about these trends, including social marketing, content development, branding, video + media applications, social tv, and the growing influence of mobile devices in social media...


Via Lauren Moss, Brian Yanish - MarketingHits.com, Martin (Marty) Smith, Jimun Gimm, David Hain, Roger Francis
donhornsby's insight:

(From the article): "The coming year will see a massive increase in companies using social media services to market their goods and services, recognising the potential for sharing content and information and enhancing engagement with target audiences."

Rebel Dekadance 's comment, December 13, 2012 12:55 PM
Very good point!
Eliza Steely's comment, December 13, 2012 12:57 PM
I love that point Martin! I think people call it social because of the personal element to it as opposed to advertising and things like that, especially because it's so interactive in nature. Do you have a suggestion as to what to change the name to?
ThePinkSalmon's comment, December 13, 2012 11:44 PM
Very good indeed!
Rescooped by donhornsby from Science News
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Internet Decade Later - Infographic...

Internet Decade Later - Infographic... | Surviving Social Chaos | Scoop.it
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