Surviving Social Chaos
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New Social News Reader For Enterprise: Delve

New Social News Reader For Enterprise: Delve | Surviving Social Chaos | Scoop.it

Excerpted from Official Website:

"Delve is a smart, social news reader for professionals and organizations. We cut through the noise to get you the news that matters to your industry. You share and archive articles and insights on a private, secure network."

 

Here is an excerpt from review article on BetaKit:

"Social newsreaders like Flipboard, Zite, and Pulse have traditionally been aimed at the average reader, and while they have topics like business and technology, they don’t focus specifically on professionals and enterprises looking to stay informed on industry news.

Delve, a New York City-based startup that combines an editorial team with news aggregation, is trying to solve this problem with its social newsreader for professionals.

 

After signing up and choosing their topics of interests, Delve users receive a curated list of articles based on their sector, and what leading commentators are saying about these topics. From there they can participate in discussions with their colleagues using the forum feature, and recommend content to others on their team. Users get a daily roundup of the news and the discussions surrounding it via email.

 

Individuals and teams with up to nine users can use Delve for free, and the company is working with 15 pilot enterprise clients, and will charge companies on a per-seat basis after the test run.

 

The company plans on releasing a mobile app in about a month, which should help it compete with mobile-first newsreaders like iPhone apps Circa and Summly, tablet readers like Flipboard, and others like Prismatic that have a strong mobile presence. Delve doesn’t just compete with social readers though, it competes with the traditional ways employees share articles and discuss news, namely email, social networks, and industry newsletters. In terms of other newsreaders directed at teams, its strongest competition is Flud.it...."

 

Read full review article on BetaKit:

http://betakit.com/2013/02/07/with-a-focus-on-teams-delves-social-newsreader-launching-paid-enterprise-accounts

 

Check out it: http://delvenews.com

 


Via Giuseppe Mauriello, Jim Lerman
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Martin Gysler's comment, February 8, 2013 3:15 PM
:-)...
Cathryn Brimhall's curator insight, February 10, 2013 3:09 AM

Need to curate a topic with colleagues ?

Trader|OS's curator insight, February 11, 2013 1:06 PM

looks really interesting, has any had a chance to try it

Surviving Social Chaos
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
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Creativity Vs Constancy: Should You Redesign Your Website?

Creativity Vs Constancy: Should You Redesign Your Website? | Surviving Social Chaos | Scoop.it
Companies pursue website redesigns for many reasons – maybe you’re trying to get on trend for the new year, maybe you’re changing hosting platforms, or maybe you just have this gut feeling about a new idea that you need to chase down. Whatever the reason, though, too many redesigns create more problems than they solve, driving customers away.Smart redesigns avoid reinventing the wheel and focus on making an accessible, intelligent site that serves your customers’ needs. At the core of this process, steer clear of quirky trends and focus on industry relevance.
Via Brian Yanish - MarketingHits.com
donhornsby's insight:
There are absolutely scenarios that call for a redesign, whether it’s that your current site isn’t mobile-friendly, you’ve left an old page stagnate for too long and it can’t adapt to new features, or your offerings have changed – but you shouldn’t redesign your company’s site just because you want to create a buzz or seem trendy. Ultimately, you need to put function and brand relevance first, not some nebulous idea of what looks modern or interesting.
 
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Five Charts Showing Where Social Publishing Is Going In 2017

Five Charts Showing Where Social Publishing Is Going In 2017 | Surviving Social Chaos | Scoop.it

We look at five areas of social publishing that are growing in importance in 2017, from Instagram to the importance of original storytelling.


For publishers, there’s plenty of anticipation about what 2017 might bring for opportunities to connect with readers and grow their audience base on social media.


Using NewsWhip Analytics, we put together some charts showing some interesting points in social publishing at the end of 2016 and start of 2017.


For more 2017 predictions and advice, be sure to check out our full 2017 Predictions Report, featuring views from top editors and social media analysts at newsrooms including the Guardian, the Associated Press, Business Insider, the Wall Street Journal and more....


Via Jeff Domansky
donhornsby's insight:
Publishers can expect Facebook’s dominance as a media distribution platform to grow in 2017. And not just through the standard Facebook app itself – Messenger has been touted as a way of delivering content, while Facebook owned WhatsApp and Instagram command impressive user bases globally. Read more at https://www.newswhip.com/2017/01/social-publishing-charts-2017/#hV8axKacQWRWC4ZU.99
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Jeff Domansky's curator insight, January 13, 10:08 AM

NewsWhip predicts where social media is headed this year.

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6 Instagram Tools to Improve Your Social Media Marketing

6 Instagram Tools to Improve Your Social Media Marketing | Surviving Social Chaos | Scoop.it

With over 600 million active users, Instagram is now a key consideration - not only is the platform buzzing with your target audience, it’s an ideal option for executing your visual strategy. Top brands are successfully using Instagram to boost their brand image, foster follower relationships, and increase revenue. Including Instagram in your digital marketing strategy can accelerate real growth in your business.


There are many options for using visuals in your marketing. A good idea is to establish a plan that aligns with your overall business goals and can be integrated in your overall marketing plan.


Once you get to this point, here are a six tools to help bolster your digital marketing efforts with Instagram....


Via Jeff Domansky
donhornsby's insight:
Instagram is the perfect platform for executing your visual content goals and increasing your brands exposure. By utilizing these tools, you can optimize your efforts, boost follower engagement, and ultimately achieve better results and a greater ROI.
 
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Jeff Domansky's curator insight, January 12, 10:15 AM

Here are six tools to help boost your Instagram marketing efforts.

Website Designing Company in Delhi's comment, January 13, 4:15 AM
Five Trends Start-ups Should Embrace for Effective Social Media Marketing [Infographic]
Website Designing Company in Delhi's curator insight, January 13, 4:15 AM
nice Scoop
 
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4 Ways to Make Your Content Stand Out

4 Ways to Make Your Content Stand Out | Surviving Social Chaos | Scoop.it

Are you in a rut when it comes to making standout content? Here are four points to take you energize content creativity.

 
donhornsby's insight:
You are aware of the regular content promotion tactics such as influencer outreach, helpful social media interaction, email marketing, promoting posts on specific social networks in your niche (if any exist), and others. Now, you can realize that a bigger emphasis on creativity in the production and distribution of content really helps ensure success. Once you develop a sensational story angle and give it the right form (text, videos, slides, podcast, e-book, app, white paper, infographic, or flow chart), success will follow. The story angle is the soul, the quality of the content is the skeleton, and the actual promotion is the flesh. Think of content promotion in these terms.
 
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How to Use Instagram Live 

How to Use Instagram Live  | Surviving Social Chaos | Scoop.it
Interested in adding live video to your Instagram stories? Check out this guide for using Instagram Live video within Instagram Stories.
donhornsby's insight:
If there’s one thing that’s certain, it’s that live video is hot, and Instagram is just the latest network to let you create your own version of live, disappearing video stories.
 
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How to Make Pinterest Part of Your Marketing Strategy

How to Make Pinterest Part of Your Marketing Strategy | Surviving Social Chaos | Scoop.it
Pinterest has attracted millions of users from all over the globe within the last few years, which has made it one of the top three social media platforms in the USA. A lot of businesses have Pintere…

Via Kelly Lieberman
donhornsby's insight:
A good Pinterest marketing strategy is necessary for business expansion and brand awareness. The first thing, however, is that you need to set up an account and get a lot of followers. Thankfully, there are many reliable tools like ViralWoot that can get you hundreds of followers in a few days, allow you to schedule and promote your pins and help you in creating pin alerts.
 
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42 Visual Content Marketing Statistics You Should Know in 2017

42 Visual Content Marketing Statistics You Should Know in 2017 | Surviving Social Chaos | Scoop.it

This year, we've seen the importance of visual content emphasized by the changes that occurred across almost every major social network, including Facebook, Snapchat, Instagram, and Twitter. At the same time, videos have become powerful tools for brands looking to communicate more easily with their readers.


To help you keep pace with these trends, let's take a look at some marketing statistics that demonstrate the impact visual content has on reach, engagement, and sales. The stats are categorized by General Visual Content, Video, Emerging Visual Marketing, Infographics, andSocial Media.


Via Jeff Domansky
donhornsby's insight:
This year, we've seen the importance of visual content emphasized by the changes that occurred across almost every major social network, including Facebook, Snapchat, Instagram, and Twitter. At the same time, videos have become powerful tools for brands looking to communicate more easily with their readers. To help you keep pace with these trends, let's take a look at some marketing statistics that demonstrate the impact visual content has on reach, engagement, and sales. The stats are categorized by General Visual Content, Video, Emerging Visual Marketing, Infographics, and Social Media.
 
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7 Apps You Need as a Social Media Consultant

7 Apps You Need as a Social Media Consultant | Surviving Social Chaos | Scoop.it
To be efficient as a social media consultant, you need the right applications that encompass every aspect of your social media activity and business
donhornsby's insight:
An interesting list. What would you add to it? 
 
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7 things business owners fear (but shouldn’t) about SEO

7 things business owners fear (but shouldn’t) about SEO | Surviving Social Chaos | Scoop.it

Search Engine Optimization (SEO) is one of the many aspects of digital marketing that can seem like a foreign concept to a lot of business owners. For that reason, there are a lot of misconceptions surrounding it.


 

Via Brian Yanish - MarketingHits.com
donhornsby's insight:
However, upon closer examination, there is really no good reason to avoid incorporating SEO into your marketing strategy. Let’s take a look at some of the reasons why business owners are hesitant to embrace SEO.
 
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Why 2017 Will Be a Very Different Year for Social Media Marketing

Why 2017 Will Be a Very Different Year for Social Media Marketing | Surviving Social Chaos | Scoop.it
What's coming for social media marketing in 2017? Here are some predictions from contributor Lily Croll.
donhornsby's insight:
(From the article): The uncertainty of 2017 is an opportunity as well. Brands that currently have outsized content demands or practices based purely on inertia will do well to examine them in detail. Refining brand messaging and becoming more selective with content will make marketing efforts leaner and meaner, and ultimately drive more lucrative results.
 
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Dove Nobel's comment, December 28, 2016 10:21 AM
http://www.hptechsupportnumber.com/
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How to Build Community on Facebook  

How to Build Community on Facebook   | Surviving Social Chaos | Scoop.it
Is your Facebook page reach declining? Discover how to build and promote a community on Facebook to let you engage with your target audience.
donhornsby's insight:
Community is important for two reasons: It boosts your position in your industry and elevates you to an authority in your niche. A community also creates a group of loyal fans who will buy from you time and time again, and shout about your business from the rooftops without you having to prompt them.
 
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8 Last-Minute Content Marketing Ideas for the Holidays

8 Last-Minute Content Marketing Ideas for the Holidays | Surviving Social Chaos | Scoop.it
Discover some easy and engaging content marketing ideas to boost your efforts through the end of the holiday season and beyond.
donhornsby's insight:
But despite your busy schedule, you’re always on the hunt for ways to boost your content marketing efforts. Am I right? Well to help you out, below are a handful of last-minute content marketing ideas that are easy to execute and keep you connected with your audience through the holiday season.
 
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How to Submit Your Website to Google (And Why It Matters)

How to Submit Your Website to Google (And Why It Matters) | Surviving Social Chaos | Scoop.it
Learn how to submit your website for inclusion in Google's index.
donhornsby's insight:
 So, you've developed an amazing site. You've put together some seriously valuable content, iterated on the design, and gathered a ton of feedback. Now, you're finally feeling ready to share it with the world. And as soon as you publish your new site for the world to see, all of your content will immediately start showing up in Google, right? Well, maybe. Although, it takes a little more than just hitting the publish button. To get your site listed, you'll need to check a few boxes first. Let's walk through it ...
 
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Snapchat Simplifies Search

Snapchat Simplifies Search | Surviving Social Chaos | Scoop.it
Despite Snapchat’s surging popularity, the one black mark against it has been how difficult the messaging application is to navigate, and its new search bar is a big step toward remedying that issue.
donhornsby's insight:
Josh Constine of TechCrunch reported that some Android Snapchat users will start seeing the new search bar Friday, and it will be added soon for all Android and iOS users. The new search
 
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How (And Why) You Should Start Vlogging In 2017

How (And Why) You Should Start Vlogging In 2017 | Surviving Social Chaos | Scoop.it
Video is one of the best ways to connect with your audience.


 
donhornsby's insight:
Video will continue to grow in 2017, and by starting a vlog now, you can stay on the leading edge. It will help you connect with your audience, grow your business, improve your storytelling, and may even get you some public speaking opportunities. Use the strategies I listed here to get started!
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20 Tips to Help You Become A More Effective & Focused Marketer in 2017

20 Tips to Help You Become A More Effective & Focused Marketer in 2017 | Surviving Social Chaos | Scoop.it
The time to hesitate is through. Kick the year off right by finding ways to become a more effective and focused marketer in 2017.
donhornsby's insight:
Competition for consumers will only increase in the coming year and in order to level up your marketing, it’s important that you focus on marketing impact for the coming year. What focus methods have you found work best for you as a marketer?
 
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How To Make Your Pinterest Pins Look Like A Million Bucks

How To Make Your Pinterest Pins Look Like A Million Bucks | Surviving Social Chaos | Scoop.it
A few essential elements are needed to design fantastic Pinterest pins.

Via Kelly Lieberman
donhornsby's insight:
Designing great Pinterest pins has never been more important for bloggers! Social media algorithms and content glut are slowing traffic to websites. If your social traffic is slowing or you just want to add solid referral traffic to your blog, Pinterest is here for you!
 
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How To Structure A Winning Blog Post

How To Structure A Winning Blog Post | Surviving Social Chaos | Scoop.it
donhornsby's insight:
When you consistently write blog posts with the right elements and structure, you’ll get more website traffic and leads. Use the structure we’ve laid out here to create epic blog content that keeps your readers coming back for more!
 
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5 Newer Social Media Marketing Options to Consider in 2017

5 Newer Social Media Marketing Options to Consider in 2017 | Surviving Social Chaos | Scoop.it
Looking for ways to boost your social media marketing strategy in 2017? Here are some ideas.
donhornsby's insight:
These are just some of the newer options added to the major platforms over the last 12 months, and there are always more, and newer, tools being added. It’s worth investigating these options, but also, it’s equally worth staying abreast of the latest developments and tools to ensure you’re providing the best support options for your customers.
 
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5 Ways to Grow Your Business Through Social Media

5 Ways to Grow Your Business Through Social Media | Surviving Social Chaos | Scoop.it
Maintaining a strong social media presence takes a lot of work. The payoff can be incredible, though--growing your business through social media is very possible.
Via John van den Brink
donhornsby's insight:
(From the article): Creates a unique voice. A brand is a crucial part of a business; it creates a particular image that people bear in mind and associate certain values with. Having a strong social media presence naturally creates a unique voice through which a company can engage with their audience, who will appreciate the content more than ever. A bland presence does nothing whatsoever for a company, so have a bit of personality when managing social media. The effects on overall operations can be staggering. Timothy Olmstead, a Manassas divorce lawyer, says, "With so many law firms competing for clients, social media is the ideal platform to highlight the unique qualities of your firm. Legal professionals that want to develop a specific brand or reach a specific clientele now have more control than ever, through social media marketing."
 
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6 Reasons Why Everyone Should Use Video Marketing for SEO 

6 Reasons Why Everyone Should Use Video Marketing for SEO  | Surviving Social Chaos | Scoop.it
There's no secret that businesses use video marketing. With today's technology, most, if not all target audiences prefer watching a video to learn new stuff than reading

Via Mike Barnes
donhornsby's insight:
There will always be advantages when you use video marketing in your business. Again, in this generation, videos are becoming popular for people who are into social media.
 
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A 7-Step Plan for Generating Leads With Facebook Ads

A 7-Step Plan for Generating Leads With Facebook Ads | Surviving Social Chaos | Scoop.it
Do you want to generate more leads from Facebook? Interested in using Facebook ads to promote a lead magnet?1Facebook ads are a great way to build a database of people who are interested in what you offer, because the reach and targeting options are exceptional.In this article, you’ll discover how to set up a lead generation system with Facebook ads.
 

Via Brian Yanish - MarketingHits.com
donhornsby's insight:
Facebook ads are a great way to build a database of people who are interested in what you offer, because the reach and targeting options are exceptional.
 
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3 Easy Steps To Grow Your Email List Using Social Media 

3 Easy Steps To Grow Your Email List Using Social Media  | Surviving Social Chaos | Scoop.it
These 3 steps will help grow your email list using social media. It's never been easier to get started collecting emails with social media
donhornsby's insight:
Research, based on an analysis of 100 million pieces of content, found that resharing old piece of content can boost conversions and engagement by up to 686 percent. When trying to promote your incentives and offers to join your email list on social media it is important not to just share it and forget. Instead, make regular posts and updates about your offer; if just 0.7 percent of people will engage with your average tweet, making more tweets will increase the chances of people subscribing. The same goes for all social media sites — use repetition to get your message noticed, and carefully convince the additional traffic you get to join your email list.
 
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7 Growth Hacks to Improve Your Content Strategy

7 Growth Hacks to Improve Your Content Strategy | Surviving Social Chaos | Scoop.it
Patching the holes in your content strategy takes time and energy. Conserve your resources with these seven growth hacks.
Via Rami Kantari
donhornsby's insight:
Either way, if you use the hacks I showed you on this article, you will be able to take your content marketing to the next level. Sure, you will still have to work hard to get your results, but your chances of succeeding will be much higher.
 
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Samuel Pavin's curator insight, December 23, 2016 1:49 AM
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Useful SEO Content Tactics for a Successful 2017

Useful SEO Content Tactics for a Successful 2017 | Surviving Social Chaos | Scoop.it

Those of us who've been working in search engine optimization know that SEO has evolved significantly, especially over the past few years: It is no longer search engine optimization, per se; our efforts are now aimed mostly at users, not bots. 


 Here are some helpful tips for making your own SEO content efforts more relevant and productive in 2017.

 
donhornsby's insight:
(From the article): Promote your content. Get other websites to recommend your articles. How? Earn links to your site by becoming an authority and offering high-quality content. Bring real value to your readers. Creating good content is not enough if no one can find it; make sure your content and SEO strategies overlap.
 
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