Excerpt from article written by Drew Olanoff:
"I’ve noticed that a lot of my friends that don’t use a service like foursquare or Twitter to broadcast location to the world are more than happy to check-in wherever they go within their more personal network on Facebook. According to Facebook, of this data was aggregated anonymously, so there’s nothing to worry about when it comes to your personal security.
Facebook acquired foursquare competitor Gowalla this year, mostly for its design and mobile capabilities, especially for its Timeline feature. It will be interesting to see how much location begins to influence the product, especially when it comes to its mobile offerings. Facebook also picked up Glancee, which was a hot location aware app at SXSW this year.
Once the Instagram deal goes through, Facebook will gain access to a whole host of location-based data associated with photos.
Will Facebook double-down on location? If it has learned anything from the beautiful product Google shipped with Google+ Local, the answer has to be yes. The social network has the largest number of engaged eyeballs in the world, ready to click on things and visit new places. It’s time to up its game, because foursquare and Google are eating its lunch."
(TDS) - I think Drew makes the right point: facebook is building a local data and content arsenal that will give it a unique edge in the mobile/local space. Facebook is basically saying, "check out these guns".
Via Tina Stock