There’s a lot to be said for how a kick-ass content strategy can support your social media strategy. But if done right, it can also support your rankings.
Not only does producing content on a regular basis mean updating your site (which search engines like), but good content naturally attracts back links and social signals (such as Tweets and Likes) that tell search engines that your content is popular with actual human beings.
But how do you produce content that’s popular with social media users and helps you rank for on targeted keywords related to your products and services?
In other words, how do you produce content that doesn’t just rank in and of itself but helps your product pages rank?
Learn how to optimize your social content strategy for SEO: http://www.acquisio.com/social/how-your-social-content-strategy-can-support-seo/
Via Antonino Militello, Martin (Marty) Smith