Surviving Social Chaos
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4 Ways to Grow a Twitter Following That Matters

4 Ways to Grow a Twitter Following That Matters | Surviving Social Chaos | Scoop.it

Just following and unfollowing is no way to grow and engaged following on Twitter. It just adds a load of spam.

 

These four tips will help you find real followers interested in what you have to say.

 

So I’m also here to tell you that it’s not how many followers you have, but how many relevant followers you have. Having 20,000 followers who don’t respond to anything you share is equivalent to shouting from the top of the Empire State Building and claiming all of New York City as your audience.

 

Yes: more engaged followers are better than fewer engaged followers. So, let’s focus on getting more engaged followers.


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Rachael Johnston's curator insight, December 7, 2014 9:14 PM

Many people think that the number of followers you have is what matters, but because it is so easy to get a bunch of fake followers, I believe it is much more effective to have relevant followers. 

This article gives the 4 steps to getting more relevant followers. 

1. Find and follow relevant people. Don't just follow anybody, find opinion leaders and other users within the industry. First though, make sure your profile is strong. Make it eye catching and informative. Give a short description of your business and make sure to add the address, this is becoming more and more important now that social media is a global thing, this can be a make or break decision factor. 

To find relevant people you can utilize other users followers lists. Check who is following your competitors or who your competitors are following. Or find somebody in the industry that is respected. 

2. Share interesting content. Don't just push sales on people, share content that will attract the followers you are looking for.  Talk to the users, not at them. try to get them interested in the content you post and looking for more.

3. Engage! This is crucial! Get involved in conversations. You can look up certain hashtags to find relevant conversation you can add to. By posting expert opinions and valuable comments you can attract the attention of others who are involved in the conversation. 

4. Promote your twitter account through other channels. Promote your twitter account on your website or other social media platforms. Add clickable links to make it easier for them to navigate to your profile. 

Surviving Social Chaos
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
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How to Grow Your Facebook Following: A 6-Step Plan

How to Grow Your Facebook Following: A 6-Step Plan | Surviving Social Chaos | Scoop.it
Learn to grow a specialized audience on Facebook by including interests that are related to your products in your ad targeting.

Via Peg Corwin, massimo facchinetti, Jeff Domansky
donhornsby's insight:
Looking for new ways to grow your Facebook audience? Have you considered targeting prospects by interests that are related to your product? In this article, you’ll discover how to grow a specialized audience on Facebook in six steps.
 
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سما كلين's comment, August 17, 3:36 PM
http://www.samaclean.com/2016/12/blog-post_41.html
Noémie Maljean's curator insight, August 18, 4:19 AM
Lorsque l'on veut augmenter les vues sur sa page Facebook, cet article peu être intéressant. On y passe en revue les outils de Facebook à utiliser et comment les utiliser. 
CCI VAL D'OISE's curator insight, August 19, 11:19 AM

Practical tips to help you grow your Facebook followers.

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How to Create Ridiculously Good Content

How to Create Ridiculously Good Content | Surviving Social Chaos | Scoop.it
In this episode of the Duct Tape Marketing Podcast, John interviews Ann Handley, Chief Content Officer for MarketingProfs. 
donhornsby's insight:
In Duct Tape Selling, I suggested that writing may be the master skill for anyone that needs to communicate an idea. Even if you don’t write for a living, but developing a writing practice you will become a better salesperson, speaker, thinker, and communicator. Everybody Writes is jammed packed with ideas, stories, and great advice as well as simple practical tips that every writer can use to improve their written communication. I love the last section of the book that breaks down how to write better landing pages, video scripts, emails and on and on – very practical stuff that everybody writes!
 
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How to Make an Infographic in 5 Steps

How to Make an Infographic in 5 Steps | Surviving Social Chaos | Scoop.it
How to make an infographic in 5 steps. Getting started guide on how we create our infographics

Via Ana Cristina Pratas
donhornsby's insight:
It’s all about readability. In the age of newspapers, editors used to tell their writers to stick to a grade 5-7 readability level when writing articles. Keep the charts simple, guys.
 
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CCI VAL D'OISE's curator insight, August 16, 3:16 PM
It’s all about readability. In the age of newspapers, editors used to tell their writers to stick to a grade 5-7 readability level when writing articles. Keep the charts simple, guys.
 
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What Makes A Social Media Campaign Innovative?

What Makes A Social Media Campaign Innovative? | Surviving Social Chaos | Scoop.it

How can you inspire more innovation in your own social media campaigns?

 

Via Brian Yanish - MarketingHits.com
donhornsby's insight:
How can you inspire more innovation in your own social media campaigns? It’s tough, if not impossible, to force creativity to happen, but you can use these strategies to come up with more innovative thoughts and ideas:
 
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How to Build a Social Media Marketing Funnel for Bloggers  

How to Build a Social Media Marketing Funnel for Bloggers   | Surviving Social Chaos | Scoop.it
Are you using your blog for business? Discover how to use blog posts to create social media content at every stage of your marketing funnel.
donhornsby's insight:
Are you using your blog for business? Wondering how to combine blog posts with social media content to move people through the sales cycle? In this article, you’ll discover how to use blog posts to create social media content at every stage of your marketing funnel.
 
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Is Your Brand Building a Social Media Community?  

Is Your Brand Building a Social Media Community?   | Surviving Social Chaos | Scoop.it
A strong and sustainable social media community begins with strategic planning and a qualified team to help execute on a vision.
donhornsby's insight:
Regardless of the reasons why your company desires a presence on social media, just remember that Rome wasn’t built in a day. Neither should your social media community. The strength of any community begins with strategic planning and a qualified team to help execute on a vision. Maybe all your leadership needs is some direction for your existing marketing and sales teams. It’s possible your company could use a strategic social media audit to help navigate its competitive landscape. In many cases, your company might need additional creative resources to help create branded content and manage that content effectively on its social channels. Whatever the reason, we would be more than happy to help your organization build its social media community and capture the many benefits that social media provides.
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9 of the Best Ways to Increase Engagement on Social Media

9 of the Best Ways to Increase Engagement on Social Media | Surviving Social Chaos | Scoop.it
Is your social media strategy not driving enough engagement? Find out how to increase social media engagement and boost your social media ROI.
donhornsby's insight:
If you’re on social media, one of your biggest goals is to engage your audience. While social media provides an affordable platform to promote your business, you can’t drive conversions without engagement. And if you feel like your audience isn’t engaged enough, it’s probably time to review your social media engagement strategy. Here are nine of the best ways to increase social media engagement across various platforms:
 
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Your Marketing Priorities Are Out Of Whack

Your Marketing Priorities Are Out Of Whack | Surviving Social Chaos | Scoop.it
Instead of wondering why your accounts are flatlining, instead of blaming it on ad spend or lackluster content – look at yourself or whoever is managing the social media channels and pinpoint the priority.
 
donhornsby's insight:
While ad spend is a legit necessity, gorgeous visual media a commodity, and well-written content a must, even these strategies won’t adhere if a solid foundation isn’t in place to show a brand has integrity, provides its audience and customers with top notch service, and is always around.
 
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Should Your Social Media Content Change with the Seasons?

Should Your Social Media Content Change with the Seasons? | Surviving Social Chaos | Scoop.it
It’s no surprise that a change in weather can affect our mood and health, but did you know it can also have an effect on the way we consume content?
donhornsby's insight:
The first rule of creating engaging seasonal content is to know your audience. To do this, put yourself in your fans mindset and think of what type of content they would be most likely to engage with. If they’re family oriented, posts on how to incorporate your brand into family get-togethers and cook-outs would likely be a good fit for warm weather. If they’re more of the outdoorsy type, what kinds of sports or activities do the seasons allow? Once you combine audience interests with seasonal relevance, you’ll find you have a fail proof recipe for creating engaging, thumb-stopping content that remains current long after the holiday sales have ended.
 
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6 Examples Of Genius Brand Storytelling You Have To See

6 Examples Of Genius Brand Storytelling You Have To See | Surviving Social Chaos | Scoop.it
The right brand narrative can increase the value of your business’s product or service by over 20 times. Learn how top content marketers do it right.
Via Brian Yanish - MarketingHits.com
donhornsby's insight:
Whether you are trying to convince someone they can’t live without creamy peanut butter on toast or the financial advisory services that can set them up for a comfortable, vacation-filled retirement, it’s through the way you tell the story of your brand and what you’re selling that you make an impact. This is how you can wield the true magic of experienced content marketers. Here are the brand story examples that will show you just how powerful your content can be.
 
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How to Make Sure Your Content Gets Seen

How to Make Sure Your Content Gets Seen | Surviving Social Chaos | Scoop.it
This may be the best content marketing integration I’ve experienced, says Jay Baer.
donhornsby's insight:
The BEST way to get your content seen? Put it right in front of your customers. And with so little time and attention being paid to content marketing for customer retention, this kind of program could have a big impact.
 
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8 Examples of Brands Using Instagram to Showcase Company Culture

8 Examples of Brands Using Instagram to Showcase Company Culture | Surviving Social Chaos | Scoop.it
Discover how B2B and B2C brands are using Instagram to show off company culture, and build brand awareness, affinity and their talent pool in the process.
donhornsby's insight:
Simply put, your company culture is what brings and binds your organization together. When you put that on display, others—at both the employee and customer level—will want to join you.
 
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Here's How 8 Bloggers Got Tons More Traffic From Pinterest

Here's How 8 Bloggers Got Tons More Traffic From Pinterest | Surviving Social Chaos | Scoop.it
See their growth charted and read their top tips for Pinterest traffic growth.

Via Kelly Lieberman
donhornsby's insight:
Pinterest is amazing at driving organic traffic to blogs – tons of it. For many of our members Pinterest the #1 or #2 source of referral traffic to their websites. If you’re a blogger looking to get more traffic to your website, then look no further than Pinterest and these tips from folks successfully driving traffic every day.
 
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7 of the Most Effective Ways to Market Yourself Successfully

7 of the Most Effective Ways to Market Yourself Successfully | Surviving Social Chaos | Scoop.it
Who you are is the message to the world. What message are you sending?
donhornsby's insight:
Who you are is the message to the world. What message are you sending?
 
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Marc Kneepkens's curator insight, August 17, 1:08 PM

Get yourself out in the world. Market the message.

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Why Your Facebook and Instagram Page Might Get Deleted (And How to Prevent It) 

Why Your Facebook and Instagram Page Might Get Deleted (And How to Prevent It)  | Surviving Social Chaos | Scoop.it
donhornsby's insight:
Facebook and Instagram, unless it is an egregious violation, will not delete your account without first warning you, usually multiple times. If they do delete your account, they will provide an opportunity to appeal and often, even if you were in violation of the TOS, they’ll reinstate your account, with a final stern warning. However, I suggest you avoid any possibilities of your account having any issues by simply reading and following the TOS. Sure, it might mean you have to stop doing a few of your favorite go-to tricks, but, as is the case in life, you’re better off doing the right thing. The right thing is to follow the Terms of Service.
 
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Why Content Marketing is the Most Successful Marketing Tool

Why Content Marketing is the Most Successful Marketing Tool | Surviving Social Chaos | Scoop.it
Content marketing has huge potential for businesses and is currently being practiced by many companies. If you are wondering what the ultimate benefits are for your company, read why content marketing is the most successful marketing tool on SavvySME

Via Daniel Watson
donhornsby's insight:
There are many ways that content marketing can benefit a company if used correctly, and it is looking like that it will continue to be a popular form of marketing for a very long time. Many companies have already noticed the importance of different types of content marketing along with their success rate, which only proves that you should jump on board too.
 
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Daniel Watson's curator insight, August 16, 7:15 AM

 

Unless you have been hiding under a rock, you will be well aware of the rapidly growing success of content marketing, in attracting qualified leads to business websites. What you may not know, is how widespread the use of content marketing has become, and how cost effective it is versus outbound marketing endeavours. This article includes a great infographic, which provides the evidence you may need, to convince you to embrace content marketing and cost effectively grow your business.

Helen Parker's curator insight, August 17, 6:00 AM

Why Content Marketing is the Most Successful Marketing Tool

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5 Ways to Increase Engagement on Instagram

5 Ways to Increase Engagement on Instagram | Surviving Social Chaos | Scoop.it
Instagram's latest feature, the image carousel, opens up a world of possibilities for digital marketers.
donhornsby's insight:
Instagram’s latest feature, the image carousel, opens up a world of possibilities for digital marketers.
 
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Why Startups Shouldn’t Chase Media Buzz

Why Startups Shouldn’t Chase Media Buzz | Surviving Social Chaos | Scoop.it
They should focus on running their businesses.
donhornsby's insight:
While every company needs a media strategy to create awareness and demonstrate traction, it’s only one piece of the puzzle. Media activity should complement and keep pace with the rest of a company’s growth, or it risks creating an image that reality can’t live up to. Successful companies tell their story effectively, but they also have a substantive story to tell.
 
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5 Instagram Tools You Should Try Today - >>KennyJahng.com

5 Instagram Tools You Should Try Today - >>KennyJahng.com | Surviving Social Chaos | Scoop.it

By now you should know that Instagram is here for good. It isn’t just for teenyboppers. And in fact, it has amazing potential to reach and cultivate new audiences. To get the most out of Instagram, you’ll want to explore the world of third-party tools out there that help make your content stand out. 

 
donhornsby's insight:
To get the most out of Instagram, you’ll want to explore the world of third-party tools out there that help make your content stand out.
 
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75 FANTASTIC Ways to Get More Twitter Followers

75 FANTASTIC Ways to Get More Twitter Followers | Surviving Social Chaos | Scoop.it

Check out these ways to get more Twitter followers NOW!


Via Daniel Watson
donhornsby's insight:
These Twitter tips can help you turbo-boost your audience and take your brand to the next level.
 
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Daniel Watson's curator insight, June 2, 3:58 AM

 

In the right hands, and with the right strategy, twitter can be a powerful lead generation tool. Obviously, if you want to utilise this platform to generate business leads, you need to attract more people to follow your business on Twitter. The list in the attached article, should make your job of growing your twitter following much easier. 

Packaging in vietnam's comment, June 2, 10:31 PM
that great
CCI VAL D'OISE's curator insight, June 3, 9:53 AM
These Twitter tips can help you turbo-boost your audience and take your brand to the next level.
 
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5 Actionable Steps to Earn New Followers, the Creative Way! 

5 Actionable Steps to Earn New Followers, the Creative Way!  | Surviving Social Chaos | Scoop.it
In 2017, I think it’s safe to say we’re sick and tired of being told what to do on social media platforms. Experts are a dime a dozen, and it’s likely you’re already familiar with all...read more
donhornsby's insight:
There are so many other ways to be creative with social media that we’ve hardly scratched the surface. That being said, these are some of the techniques that I’ve had the most success with over the past few years. They’re also (by my estimation) the most bang you’ll get for your buck. Putting these to use can make waves with your existing followers, and grow your audience exponentially when implemented correctly.
 
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11 Little Facebook Tips That Bring BIG Engagement Results

11 Little Facebook Tips That Bring BIG Engagement Results | Surviving Social Chaos | Scoop.it
Struggling to increase Facebook engagement? You need to make a few changes! Here's 11 Facebook tips that bring BIG engagement results.
Via Brian Yanish - MarketingHits.com
donhornsby's insight:
If you want to increase engagement, you need to make a few changes. So… how can you do it? Below are a few tips to help you dazzle and delight your fans – and get your Facebook Page buzzing!
 
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Christine Leahy's curator insight, May 30, 11:11 AM
Do you need to do a little spring cleaning with your social media profiles? These 11 tips have got me thinking about how I can improve my Facebook and Twitter pages.
 
Jeff Domansky's curator insight, May 31, 10:56 AM

Useful Facebook marketing tips.

Jeff Domansky's curator insight, May 31, 10:57 AM

Useful Facebook marketing tips.

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5 golden rules of Snapchat Marketing - Social Samosa

5 golden rules of Snapchat Marketing - Social Samosa | Surviving Social Chaos | Scoop.it
After being ignored by brands at their own peril, Snapchat marketing is the new big thing and here's why your brand needs it!
Via Brian Yanish - MarketingHits.com
donhornsby's insight:
Teenagers in the United States have crowned Snapchat as one of the most important social media apps, above all other apps, and Snapchat has not seen a dip in its popularity since Spring 2015. Teenagers back in the Indian urban areas too are a Snapchat loyal user base, and this is precisely why the formidable minnow in the social media realm needs to feature more prominently in your brand’s social media strategy.
 
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How to Use SEO to Promote Your Website

How to Use SEO to Promote Your Website | Surviving Social Chaos | Scoop.it
SEO promotion doesn’t have one single all-purpose algorithm of success. In this article, you’ll find 11 stages of SEO promotion that no webmaster can miss.

Via janlgordon, Ricard Lloria, Daniel Watson
donhornsby's insight:
Just like everything else in the world, SEO promotion doesn’t have one single all-purpose algorithm of success. This algorithm may vary depending on a country where you are promoting, a specificity of the promoted site and others. But there is still something every SEO should include in any promotion strategy. In this article, you’ll find 11 stages of SEO promotion that no webmaster can miss.
 
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janlgordon's curator insight, May 22, 4:27 PM

I selected this article from Curatti written by Eleonora Zolotaryova because it shows you how to boost your website with 11 SEO techniques.

 

An effective SEO strategy is not a one-size fits all approach.

 

Promote Your Website with These 11 SEO Steps

 

You can take your visibility in search to a new level with the right strategies. I agree that it's not just one algorithm that will make this successful.

 

Zolotaryova provides 11 strategies you can use to improve your SEO marketing and website.

 

Here's what caught my attention:

 

  • Conduct a thorough analysis of the competition first then focus on your website's position in SERP as well as the structure and backlinks. Take a look also at the demand and SERPs data.

 

  • If you would like your website to appear at the top of the search results then you need to review the expanded structure. Every group of keywords should have its own optimized landing page.

 

  • Poor website ranking can result from a lack of inner Page Rank for landing pages. Landing pages must have cross-linking between them in order to be seen.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Read full article here: http://ow.ly/JeTY30bWO52

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Daniel Watson's curator insight, May 24, 10:10 PM

 

A great looking website is just the first step towards having a lead generating machine operating 24 hours a day for your business. A critical component to the success of any website, is the ease by which your customers can find it, and this requires the use of Search Engine Optimisation (SEO)  tactics to promote the site in search engines. Anyone responsible for the SEO work on your site, will benefit from reading this article, which outlines 11 key steps to be followed to get your site ranking highly in search engines.

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How to Create High-Converting Content

How to Create High-Converting Content | Surviving Social Chaos | Scoop.it
Learn five things to help create better converting content to improve your content marketing success – Content Marketing Institute
donhornsby's insight:
These are some of the most effective ways to create high-converting content. You may be a novice content marketer or an expert just looking to expand your knowledge. Either way, these easy and effective tips can help you improve your content to boost conversions. Are there any additional tactics not covered above that have worked well for you? Please share them in the comments.
 
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