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Like them or not, they're worth paying attention to.
Via Barb Jemmott
(From the article) Think about endorsements as new and improved keywords. LinkedIn automatically defaults to ranking your skills by the number of endorsements you have, but to get more endorsements for the skills you want to emphasize, rearrange your list and move those skills higher. Also, if you’re getting endorsed for random things or for things you don’t want to be endorsed for, you can always hide either the entire skill or the particular endorser. Just set your profile to edit mode and you’ll see a little demo in the Skills and Endorsements section showing you how to edit it.
Social media is a great way to connect with your audience and have a two-way conversation. But it can be easy to forget that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends.
Creating a global social media strategy early on will prepare you for all of these challenges, and will keep you from overextending your resources.
Download HubSpot's guide which will help you create a social media strategy that caters to your audience, whether in a specific country or across multiple nations. This free 71-page guide includes the following chapters:
Chapter 1 : How to Create a Global Social Media Strategy
Chapter 2 : How to Organize Your Assets and Channels
Chapter 3 : How to Set Up Global Targeting on Facebook
Chapter 4 : How to Set Up Global Targeting on LinkedIn
Chapter 5 : How to Set Up Global Targeting on Twitter
Chapter 6 : How to Develop a Content Strategy for Social Media
People always ask us what basic things they can do on a day to day basis, to improve their social media presence on the top social communities.
Well the guys at the whole brain group have put together a great Infographic, that can be printed and used as your daily social media checklist for your business.
Check out 8 Ways to Improve Your Facebook Edgerank, Engagement, and Success if you are looking for a basic strategy to really improve your Facebook fanpage’s success.
Via Peter Azzopardi
LinkedIn has always been the best source of Traffic and visitors. It has also been the most special and the largest social networking service which was started in USA and has been able to adapt quickly with the world. It has huge number of professionals from all over the world into its network, with most professionals seeming to be best in their areas of interest.
Via John van den Brink
LinkedIn offers value for all walks of life. This post tells you how you can optimize your LinkedIn experience . . .
LinkedIn is the professional’s networking site. It’s a place where people connect to share information, discuss relative topics, seek opportunities, and enhance business relationships. While it’s a heaven for recruiters, LinkedIn offers value for all walks of life. Let’s discuss how you can optimize your LinkedIn experience.
Via David Blundell, Gerrit Bes
“If you’re like most college students, chances are good that you spend more time on Facebook than you do on LinkedIn. But if you’re concerned with furthering your career (and you should be), it’s time to switch over to a more professional network. We’ve shared 20 great reasons why you need to be spending your time on LinkedIn much more than Facebook, and we hope they motivate you to make a change for the better.
Via Anita Windisman, Noland Hoshino, Imran M. Ismail