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Surviving Social Chaos
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
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From Now On, No One On Facebook Can Hide From You (Unless They Block You)

From Now On, No One On Facebook Can Hide From You (Unless They Block You) | Surviving Social Chaos | Scoop.it
Mwah ha ha. People can't hide from you on Facebook any more (unless they block you).

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Gust MEES's curator insight, October 11, 2013 3:41 AM

 

Make sure your privacy settings are on lock-down. The best way to test that they are is to use Facebook’s “View As” feature to see what a stranger can see when they look at your profile.


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Pinterest vs Facebook: Which One Drives The Most Sales? [Infographic]

Pinterest vs Facebook: Which One Drives The Most Sales? [Infographic] | Surviving Social Chaos | Scoop.it
Which social networking service should you focus on if you want to maximize your sales? This Pinterest vs Facebook comparison will tell you the answer.

Via Brian Yanish - MarketingHits.com
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Bovee & Thill's Online Magazines for Business Communication's comment, December 15, 2012 2:17 PM
With all due respect, your writing would be much easier to read if you used only 4-6 sentences in each paragraph.
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Facebook Is Like a Credit Card and That's Why It's Here to Stay

Facebook Is Like a Credit Card and That's Why It's Here to Stay | Surviving Social Chaos | Scoop.it

Facebook isn't a chair or a cake, as the company has suggested in recent ads, but rather a credit card with similar drawbacks and incentives for users.

 

Facebook has become a kind of currency for the digital world, not unlike credit cards. A growing number of websites and apps require a Facebook account to use –- or at least to get — the full experience. And just as not having a credit history may hurt your chances when being considered for big purchases like a house or car, not having a Facebook profile may raise red flags when being evaluated by new acquaintances, potential roommates or even recruiters for jobs.

 

Facebook isn’t a chair or a cake — as the company has suggested in its first-ever advertising campaign — it’s a credit card. That may not have quite the same positive ring to it, but it’s arguably a better message to send investors as it speaks to the strength of the company’s business model in the long run. The bigger the downside to leaving Facebook, the less likely it is to suffer the same fate as MySpace — even if it takes away its users’ voting rights or starts to bombard users with ads.

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33 Social Media Career Tips [infographics]

33 Social Media Career Tips [infographics] | Surviving Social Chaos | Scoop.it

Facebook, Twitter, Pintrest and Google+ are all sites that are gaining popularity on the Web and employer know it, which is why it’s important to optimize Internet presence with some social media career tips.

As companies search for their next viable candidate, sifting through hundreds and thousands of resumes for the perfect one, a common deciding factor is their presence online. While it is important to make one’s presence known, some commit the seriously sinful acts online, consequently deterring any potential future with a company and even the dream job.

With a few online image-building tips and strategic planning, these infographics can help individuals fight off the status-sharing obsession as well as reveal what employers are looking for in candidates online-wise. The social media career tips also explain how people can Tweet, Like, Pin or Plus 1 to maximize hiring potential for their desired field...


Via Lauren Moss, John van den Brink
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christa appleton's curator insight, February 18, 2013 2:50 AM

Social media has become an important vehicle for supporting the CV and therefore employability. Its important learners are educated about the importance of a postive online presence, Infographics are great for summing an idea visually making it easy to digest. 

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How to Use Facebook to Build Your Brand: 4 Great Articles + Infographics

How to Use Facebook to Build Your Brand: 4 Great Articles + Infographics | Surviving Social Chaos | Scoop.it

This article shares links to excellent brand-building articles- everything from marketing statistics to how to use Facebook Offers or run web-based contests.

Clearly organized summaries for each link allow you to assess the focus and access the related infographics.

 

Topics covered include:

12 revealing marketing stats about Facebook for business Facebook Offers: pros and cons 5 common mistakes when running online contests How to remove your wall posts from your timeline  

 

Visit the various links for more information on these relevant social media topics that provide helpful resources for both businesses and individuals...


Via Lauren Moss, roberto toppi, John van den Brink
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Report: Students On Facebook Study 10 Times Less Than Non-Users

Report: Students On Facebook Study 10 Times Less Than Non-Users | Surviving Social Chaos | Scoop.it

We all know that as students progress through their school years, their homework load increases. Fifteen year olds may look longingly back to when they were ten and had a whole lot less work to do at home. According to the handy infographic below, the average 6-8 year old spends 9 hours per week studying, vs. 14 hours per week for college students. That doesn’t seem so awful, especially when you consider that the average student spends 4.39 hours per day watching television.


Via Alfredo Calderon, Gust MEES, ABroaderView
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The Complete Guide to Global Social Media Marketing

The Complete Guide to Global Social Media Marketing | Surviving Social Chaos | Scoop.it

Social media is a great way to connect with your audience and have a two-way conversation. But it can be easy to forget that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends.

 

Creating a global social media strategy early on will prepare you for all of these challenges, and will keep you from overextending your resources.

 

Download HubSpot's guide which will help you create a social media strategy that caters to your audience, whether in a specific country or across multiple nations. This free 71-page guide includes the following chapters:

 

Chapter 1 : How to Create a Global Social Media Strategy

Chapter 2 : How to Organize Your Assets and Channels

Chapter 3 : How to Set Up Global Targeting on Facebook

Chapter 4 : How to Set Up Global Targeting on LinkedIn

Chapter 5 : How to Set Up Global Targeting on Twitter

Chapter 6 : How to Develop a Content Strategy for Social Media

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INFOGRAPHIC: Social Media Checklist for Business

INFOGRAPHIC: Social Media Checklist for Business | Surviving Social Chaos | Scoop.it
People always ask us what basic things they can do on a day to day basis, to improve their social media presence on the top social communities.

 

Well the guys at the whole brain group have put together a great Infographic, that can be printed and used as your daily social media checklist for your business.

 

Check out 8 Ways to Improve Your Facebook Edgerank, Engagement, and Success if you are looking for a basic strategy to really improve your Facebook fanpage’s success.


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International - Free Template: Social Media Publishing Schedule

International - Free Template: Social Media Publishing Schedule | Surviving Social Chaos | Scoop.it
Download @HubSpot's free template for an easy way to organize and plan your social media updates to Twitter, Facebook, LinkedIn, and Google+.
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Retailer Uses Facebook “Like” Count On Clothes Hooks To Crowdsource Fashion Advice

Retailer Uses Facebook “Like” Count On Clothes Hooks To Crowdsource Fashion Advice | Surviving Social Chaos | Scoop.it

The Brazilian fashion retailer C&A has created networked clothes hooks that display the total number of Facebook “Likes” for each garment in real time. On the company’s Facebook page, pictures of various outfits are shown that users can Like, and those totals are fed into the hooks in the São Paulo store. While using Facebook to advertise clothes offerings isn’t anything new, physically displaying them in a store is. Although fairly simple in its delivery, the initiative, called Fashion Like, is a novel way to bridge the physical and virtual worlds for customers.


The promotional video for the service pitches the idea like this (translated from Portuguese): “When they go clothes shopping, women always feel insecure and want a second opinion.

 

But one second opinion is never enough. So how about finding what everyone on Facebook thinks of a particular item of clothing?”

 

At the end, viewers are presented with an altruistic pitch: “So give ‘Likes’ to the clothes you like more and help thousands of women in their difficult mission of choosing the ideal outfit.”


Via Sakis Koukouvis
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AVG: Android Malware Is Pushed via Twitter and Facebook

AVG: Android Malware Is Pushed via Twitter and Facebook | Surviving Social Chaos | Scoop.it
AVG: Android Malware Is Pushed via Twitter and Facebook...

 

“We detected a big increase in the use of social networks such as Facebook and Twitter to target Android users. Cyber criminals are finding it very convenient to distribute their malware straight to a mobile device via these networks,” said Yuval Ben-Itzhak, chief technology officer at AVG.

 

“The growth of the Android platform has been phenomenal, which has not gone unnoticed with cyber criminals who have discovered it to be a lucrative target for their malware. In 2011, Google had to remove over 100 malicious apps from the official Android market, Google Play.”

 

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How Lawyers Use Twitter, Facebook In Court Cases

How Lawyers Use Twitter, Facebook In Court Cases | Surviving Social Chaos | Scoop.it

Social media sites like Twitter and Facebook are more and more becoming implements for legal proceedings. Courts have found uses for the social media for everything ranging from divorce proceedings to serving legal claims.

 

Given that many people broadcast the details of their personal life on such sites, tweets and status updates have become a repository for legal evidence.

 

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How to Show Your Clients the Value of Facebook in 7 Easy Steps

How to Show Your Clients the Value of Facebook in 7 Easy Steps | Surviving Social Chaos | Scoop.it

Have you ever had clients who weren't yet sold onFacebook? Most people know Facebook could potentially help them grow their businesses, but getting a page set up and managed properly can still be a daunting task for many folks.

 

First off, you might need to nudge your clients toward acting. When researching your pitch, find examples of similar businesses that have vibrant Facebook presences. Let the clients know what they're missing out on. You can also get their attention by showing them the data on Facebook's exponential user growth and the mind-blowing predictions of continued growth. Here you can even focus on the clients' particular markets. Finally, show them some examples of pages you've helped develop in order to establish your own credibility.


Via Martin Gysler
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Martin Gysler's comment, May 6, 2013 1:29 AM
Sigrid, in my opinion, the best plan is to sell yourself on social media. Trust is the most important in this world and if your company name is not Nike or something like that, your name is definitely the best plan to create confidence.
Sigrid de Kaste's comment, May 6, 2013 2:29 AM
Thanks Martin, very true - Visibility creates Credibility leads to Profitability!
Martin Gysler's comment, May 6, 2013 4:32 AM
Yes Sigrid, that's it ;-)
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10 Ways to Optimize your LinkedIn Experience

10 Ways to Optimize your LinkedIn Experience | Surviving Social Chaos | Scoop.it

LinkedIn offers value for all walks of life. This post tells you how you can optimize your LinkedIn experience . . .

 

LinkedIn is the professional’s networking site. It’s a place where people connect to share information, discuss relative topics, seek opportunities, and enhance business relationships. While it’s a heaven for recruiters, LinkedIn offers value for all walks of life. Let’s discuss how you can optimize your LinkedIn experience.


If you’re working for IBM and in every social network your byline reads, “the views represented here are my own and not those of my employer” just be careful about your activity. This is something you need to feel out with your employer.


Via David Blundell, Gerrit Bes
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10 Ways to Grow Your Facebook Following | Social Media Examiner

10 Ways to Grow Your Facebook Following | Social Media Examiner | Surviving Social Chaos | Scoop.it

Has your Facebook Page growth stalled?

 

Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works.

 

Here are ten tips to help grow your Facebook community.

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How To Turn Your Customers Into Marketers

How To Turn Your Customers Into Marketers | Surviving Social Chaos | Scoop.it

Businesses spend millions of dollars to bring people into their stores. Wouldn’t it be nice if those businesses could incentivize their customers to bring people in for them? That’s what we’ll be exploring here today.

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17 Social Media Cheat Sheets [Infographics]

17 Social Media Cheat Sheets [Infographics] | Surviving Social Chaos | Scoop.it

People & businesses use a variety of social media sites for a variety of applications. These visual guides are a helpful way to understand the best uses of each site.

 

Visit the article link for a list of cheat sheets for major social media sites. These infographic tools help to identify keyboard shortcuts and other functionalities to assist in your social media workflow, marketing efforts and engagement. The infographic links also share best practices for specific sites, such as Facebook and Twitter.


Via Lauren Moss, Janet Louise Stephenson, John van den Brink
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Facebook Introduces Pinterest-Style, Curated "Collections"

Facebook Introduces Pinterest-Style, Curated "Collections" | Surviving Social Chaos | Scoop.it

Robin Good: Facebook has introduced a new curation feature designed to allow its users to collect and organize their favorite "products" into so-called "Collections".

 

According to Hubspot "the new feature called 'Collections,' allows marketers to add “Want” or “Collect” buttons to news feed posts about products."

 

Source: http://blog.hubspot.com/blog/tabid/6307/bid/33698/Facebook-Tests-Pinterest-Style-Feature-Called-Collections.aspx

 

The new FB "Collections" is publicly available to everyone, and it is being tested "with 7 retail partners -- Pottery Barn, Wayfair, Victoria’s Secret, Michael Kors, Neiman Marcus, Smith Optics, and Fab.com."

(you need to go to those FB brad pages to test it).

 

It also seems that the feature can be activated in at least three different ways by one of these three upcoming action buttons:

 

a) "Want": adds the product to a Timeline section of a user's profile called “Wishlist”

 

b) "Collect": adds the item to a Collection called “Products”

 

c) "Like": a special version of the standard "Like" button that also adds the item to “Products”

 

N.B.: While Collections are free for business pages to use, they're only visible to the page's fans. You have to "Like" the page in order to see these types of posts.

 

Find out more here: http://blog.hubspot.com/blog/tabid/6307/bid/33698/Facebook-Tests-Pinterest-Style-Feature-Called-Collections.aspx

 

and here: http://techcrunch.com/2012/10/08/facebook-collections/

 

 

 

 

 

 


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Infographic: How To Rank For Your Name In Google (Hint: Use Social Media Sites)

Infographic: How To Rank For Your Name In Google (Hint: Use Social Media Sites) | Surviving Social Chaos | Scoop.it

Want to rank better in Google? If you’re an individual, you could build your own site and hope it does well. But you might have more success by creating a page for yourself on a social media site like LinkedIn, Facebook or Twitter.

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Stan Smith's comment, September 17, 2012 1:32 AM
I hope this works better for you than it does for me, but then you're probably not sharing your name with a former world champion tennis player, Converse's best selling shoe and a character from American Dad! Go get 'em!
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30 Days To Facebook Freedom - Day 19 - Engagement With Photos| Kay Walten

30 Days To Facebook Freedom - Day 19 - Engagement With Photos| Kay Walten | Surviving Social Chaos | Scoop.it

So you have been using your schedule for the last 10 days!! How are you finding Facebook now that you are empowered with goals, objectives, and a schedule? Easier, less time consuming, more e?

 

Now that you are getting into your Facebook groove, it is a great idea to look more closely at your use of photos and images to increase your engagement of guests, potential guests or to gain new fans.

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Facebook rolls out the ability to manage pages from mobile apps

Facebook rolls out the ability to manage pages from mobile apps | Surviving Social Chaos | Scoop.it

For anybody who manages a Facebook page, the big challenge has always been doing so from a mobile device... amazing [note mg]

 

Managing Facebook pages from mobile devices has been a tricky challenge for page admins, but thankfully Facebook has just started testing an app that will make their lives easier. It’s called Facebook Pages Manager and it is available in the app store now for some countries and is rolling out to everyone in the next few days.


This is an interesting move as it seems to be part of a wider strategy by Facebook to launch individual apps for specific features on the site instead of trying to pack all their features and services into one main app. This new app allows you to log in as your actual page rather than trying to access it through your own personal app, which had caused major confusion for users in the past. This was especially true for those in the unfortunate position to be managing several Facebook pages.

 

Read more: http://bit.ly/M0mmtl


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New research about Facebook addiction

New research about Facebook addiction | Surviving Social Chaos | Scoop.it
Researchers from Norway have developed an instrument to measure Facebook addiction, the Bergen Facebook Addiction Scale. The scale is the first of its kind worldwide.

 

Are you a social media enthusiast or simply a Facebook addict?Researchers from Norway have developed a new instrument to measure Facebook addiction, the Bergen Facebook Addiction Scale.

 

The use of Facebook has increased rapidly. We are dealing with a subdivision of Internet addiction connected to social media, Doctor of Psychology Cecilie Schou Andreassen says about the study, which is the first of its kind worldwide.

Andreassen heads the research project "Facebook Addiction" at the University of Bergen (UiB). An article about the results has just been published in the renowned journal Psychological Reports.

 

She has clear views as to why some people develop Facebook dependency.

It occurs more regularly among younger than older users. We have also found that people who are anxious and socially insecure use Facebook more than those with lower scores on those traits, probably because those who are anxious find it easier to communicate via social media than face-to-face, Andreassen says.

 

People who are organised and more ambitious tend to be less at risk from Facebook addiction. They will often use social media as an integral part of work and networking.

Our research also indicates that women are more at risk of developing Facebook addiction, probably due to the social nature of Facebook, Andreassen says.

 

According to Andreassen, the research also shows that Facebook addiction was related to extraversion. People with high scores on the new scale further tend to have a somewhat delayed sleep-wake rhythm.

 


Via Sakis Koukouvis
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7 Creative Social Media Marketing Mini Case Studies

7 Creative Social Media Marketing Mini Case Studies | Surviving Social Chaos | Scoop.it

7 great mini case studies on how brands such as Sharpie, Evian & Sammy’s Woodfired Pizza are implementing innovative social media marketing practices with great results.

 

Are you looking for some creative social media marketing ideas from businesses?

 

Look no further.

 

This article highlights seven mini case studies of businesses that have stood out by implementing innovative social media marketing practices.

 

You’ll find inspiration for your social media marketing efforts here.


Via Mirza Mushtaq Baig
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