Surviving Social Chaos
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Surviving Social Chaos
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.” – Erin Bury
Curated by donhornsby
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How We Used Story To Get 300% More People To Read Our Content

How We Used Story To Get 300% More People To Read Our Content | Surviving Social Chaos | Scoop.it
When marketers say that stories engage your readers, it’s not fluff - it’s psychology, and it’s incredibly powerful. Here's how to harness it.

Via Karen Dietz, Brian Yanish - MarketingHits.com
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Karen Dietz's curator insight, June 2, 2014 11:52 AM

Need proof storytelling works? Then here it is! The headline says it all. The article shares what happened and how the company Groove used storytelling to get phenomenal results.


And the advice shared here is right on. Follow the steps here and get your game on with stories.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Brian Yanish - MarketingHits.com's curator insight, June 2, 2014 4:30 PM

Great article, thanks for sharing @Karen Dietz. The power of a story has made companies like Disney millions. Who doesn't like a good story?

Chuck Bartok's curator insight, June 3, 2014 10:09 AM

Are your "stories" engaging your blog and posting readers?

Should we spend more time honing our Story Telling skills?

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The Complete Guide to Global Social Media Marketing

The Complete Guide to Global Social Media Marketing | Surviving Social Chaos | Scoop.it

Social media is a great way to connect with your audience and have a two-way conversation. But it can be easy to forget that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends.

 

Creating a global social media strategy early on will prepare you for all of these challenges, and will keep you from overextending your resources.

 

Download HubSpot's guide which will help you create a social media strategy that caters to your audience, whether in a specific country or across multiple nations. This free 71-page guide includes the following chapters:

 

Chapter 1 : How to Create a Global Social Media Strategy

Chapter 2 : How to Organize Your Assets and Channels

Chapter 3 : How to Set Up Global Targeting on Facebook

Chapter 4 : How to Set Up Global Targeting on LinkedIn

Chapter 5 : How to Set Up Global Targeting on Twitter

Chapter 6 : How to Develop a Content Strategy for Social Media

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The Digital Marketing Trio Of 2013 [Infographic]

The Digital Marketing Trio Of 2013 [Infographic] | Surviving Social Chaos | Scoop.it

Digital marketing has become one of the most focused on streams of marketing in the last few years. Three of the biggest digital marketing issues include social network marketing, mobile, SMS marketing, and content marketing. Here’s a brief look at each:

Social Network Marketing

As a marketing, you can rely on social media to connect, engage, and build relationships with current and potential customers.

Mobile / SMS Marketing

Mobile marketing is a term that covers several different methods of marketing through mobile devices. Mobile marketing can take several different shapes but one of the most popular is SMS marketing.

Content Marketing

Content marketing is the development of interesting and helpful materials to engage customers and clients. Examples of content can be blogs, infographics, online tools, YouTube videos etc.

 

This infographic displays some eye-opening statistics about these 3 digital marketing streams and might get you thinking more about including these streams into your marketing mix.


Via Lauren Moss, Brian Yanish - MarketingHits.com
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Ennio Martignago's curator insight, August 29, 2013 3:01 AM

Sociale, Mobile e… Contenuti (!!!). Il terzetto di punta dell'anno in corso (e ml'olio solo di questo)

THOMAS Gwenaëlle's curator insight, August 29, 2013 3:12 AM

Le marketing digital on aime ça 

Ubleam's curator insight, August 29, 2013 3:47 AM

So do you use the smart logo : http://pinterest.com/ubleam/