Crikey (blog)Social media: an opportunity for health professionals to contribute to ...Crikey (blog)I use social media to keep up to date with new medical discoveries, engage with ePatients, contribute to online conversations, crowdsource opinions...
(...) "Social media is changing the face of communication worldwide. As a surgeon I can only operate on one person at a time. Through social media my voice and reach is magnified. I use social media to keep up to date with new medical discoveries, engage with ePatients, contribute to online conversations, crowdsource opinions and participate in initiatives that aim to improve health.
After I finished surgical training I was surprised and pleased to see that in the last five years many more Australian medical practitioners and organisations have begun to engage with social media. Now that the scene has changed I have begun to write online once more.
I recently wrote about my contribution to the Destroy The Joint campaign, a positive and light-hearted response to misogynist comments by 2UE broadcaster Alan Jones that arose on Twitter after a tweet from Jane Caro on a Friday evening in late August.
Destroy The Joint was empowering, built spontaneously by strangers who joined together to condemn and confront sexist behavior, advocating for social change. The humorous campaign’s approach was aptly likened to laughing at a flasher and quickly went viral. The campaign trended on Twitter for 4 days and spawned merchandise (with proceeds going to refugees), a Facebook group, merchandise, memes, posters and an online petition. The diversity of the contributors was delightful, inspiring and surprising.
Why should doctors and healthcare providers be online? Dr Claire McCarthy from Boston Children’s Hospital put it best: “because that’s where the patients are”.
There are fears and misconceptions about social media, particularly around trolls and cyberbullying. Social media is a form of communication and it should not surprise us that some people say nasty things and behave badly. Anne Summers has documented the sexism directed towards our first female prime minster and it is certainly true that bad behaviour can be magnified by social media. Bad behaviour also occurs in our workplaces, although it should not. In these cases it is not the platform or medium that is the problem, it is the behaviour." (...)
The application of digital games for training medical professionals is on the rise. So-calledn‘serious’ games form training tools that provide a challenging simulated environment, ideal for future surgical training. Ultimately, serious games are directed at reducing medical error and subsequent healthcare costs. The aim was to review current serious games for training medical professionals and to evaluate the validity testing of such games.
More docs head back to school for their MBAs FierceHealthcare The Boston Globe via Kaiser Health News reports that these students already have the roles of surgeons, oncologists and anesthesiologists, but they want to acquire an executive MBA as a...