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Scooped by Mikael Jonsson
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Google My Business – A Brand, A Portal, A Platform – Places Makes ...

Google My Business – A Brand, A Portal, A Platform – Places Makes ... | Local SEO Knowledge | Scoop.it
Today, Google is rolling out Google My Business - a significant small business upgrade to Google Places and Plus. After multiple years of struggle in upgrading Places and merging local into Plus, Google is finally nearing the ...
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Why Google Places Is Now Google My Business - Social Media Today

Why Google Places Is Now Google My Business - Social Media Today | Local SEO Knowledge | Scoop.it
Since the introduction of the Google Hummingbird Algorithm, Google has combined Google Places with Google+ Local and rebranded it as “Google My Business.” This change from Google shows that they understand the ...
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Rescooped by Mikael Jonsson from Global-Ecommerce - digital marketing & commerce
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One Tool You Forgot to Increase Conversion Rate

One Tool You Forgot to Increase Conversion Rate | Local SEO Knowledge | Scoop.it
You somehow find yourself unable to convert more than 5% of your leads. Here is one tool you Clearly forgot that will help you increase Conversion Rate

Via ECOMpedia.ro
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Rescooped by Mikael Jonsson from Everything Marketing You Can Think Of
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Incredibly Useful, Illustrated Guide to On-page Topic Targeting for SEO

Incredibly Useful, Illustrated Guide to On-page Topic Targeting for SEO | Local SEO Knowledge | Scoop.it
The truth is, you can create optimized pages that rank well without understanding complex algorithms. This post provides a simple framework for on-page topic targeting in a way that makes optimizing easy and scalable while improving the chances for higher rankings.

Via Jeffrey Lapin
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Jeffrey Lapin's curator insight, November 19, 2014 1:18 PM

Illustrated Guide to Advanced On-Page Topic Targeting for SEO by Cyrus Shepard via Moz

 

Very good and detailed guide to advanced on-page SEO tactics. The post covers:


Keywords and relationships;
Position, frequency, and distance;
Entities and semantic markup; and
Crafting the on-page framework.

 

The post also lists several tools and sites for keyword research as well as topic modeling.

Rescooped by Mikael Jonsson from Cambridge Marketing Review
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How To Capitalize On Local Business SEO

How To Capitalize On Local Business SEO | Local SEO Knowledge | Scoop.it

Whether you have a small business or a national corporation, local search engine optimization is changing the way you’re found.


Via Kamal Bennani, Marketing Colleges
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Marco Favero's curator insight, November 20, 2014 2:23 AM

aggiungi la tua intuizione ...

Thibault Raz'Dorado's curator insight, November 20, 2014 8:44 AM

#SEO #capitalization #thepulseofmobilemarketing #digital

Rescooped by Mikael Jonsson from Business Support
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6 Small Business Marketing Tips for 2014 & Beyond

6 Small Business Marketing Tips for 2014 & Beyond | Local SEO Knowledge | Scoop.it

Via TechinBiz, BSN
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BSN's curator insight, November 17, 2014 5:23 AM

6 Small Business Marketing Tips for 2014 & Beyond.

#smallbiz  #marketing

Rescooped by Mikael Jonsson from Business Support
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3 Must-Have Entrepreneur Learning Resources for 2015

3 Must-Have Entrepreneur Learning Resources for 2015 | Local SEO Knowledge | Scoop.it

Via The Fish Firm, BSN
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BSN's curator insight, November 18, 2014 7:45 AM

3 Must-Have Entrepreneur Learning Resources for 2015.

#entrepreneur

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Google Local Tip: How To Eliminate Duplicate Places Listings

Google Local Tip: How To Eliminate Duplicate Places Listings | Local SEO Knowledge | Scoop.it
Think you're complying with Google Local's quality guidelines? Think again if you have multiple Google Places listings. It may be time for a cleanup.
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Rescooped by Mikael Jonsson from Global-Ecommerce - digital marketing & commerce
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How to Salvage an Online Sale When All Hope Seems Lost

How to Salvage an Online Sale When All Hope Seems Lost | Local SEO Knowledge | Scoop.it
Before you tear apart your split tests and start micro-analyzing your analytics take a look at this one key difference that may surprise you:

Via ECOMpedia.ro
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Rescooped by Mikael Jonsson from Digital Marketing
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Google Will Highlight Mobile-Friendly Sites In Search Results

Google Will Highlight Mobile-Friendly Sites In Search Results | Local SEO Knowledge | Scoop.it
Google is hoping to save mobile searchers a lot of wasted time and frustration by highlighting "mobile-friendly" sites in its search results -- meaning sites that render well on smartphones and
tablets. Google's Mobile Search team announced the new search feature in a blog post on Tuesday. Google is planning to introduce the new mobile-friendly badge into search results over the next couple
of weeks, and may even begin including the designation in its search rank signal for users searching with

Via Bill Cosgrove
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Rescooped by Mikael Jonsson from Business Support
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Secret Small Business Keyword Strategies for 2015

Secret Small Business Keyword Strategies for 2015 | Local SEO Knowledge | Scoop.it

Via The Fish Firm, BSN
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BSN's curator insight, November 18, 2014 7:44 AM

Secret Small Business Keyword Strategies for 2015.

#smallbiz