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Rescooped by IsabelleLeung from Public Relations & Social Media Insight
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A six step guide to using Twitter for competitor analysis

A six step guide to using Twitter for competitor analysis | Supply Chain | Scoop.it

Competitive analysis is an excellent way for businesses to map out their fledgling social strategy or give existing social channels a shot in the arm.

 

After all it pays to learn from the best and the beauty of social is that a huge amount of useful data is publicly available.

 

It does take time and a bit of skill to mine that data, but luckily there are a number of free tools available to automate at least part of the process.

 

To this end, I’ve come up with a six stage plan that will at least get your business on the road to completing a competitor analysis on Twitter, which will help to identify the influencers within your industry and the type of content that drives relevant conversations....


Via Jeff Domansky
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Jeff Domansky's curator insight, November 4, 2013 3:29 AM

Here's a simple blueprint for competitive intelligence using Twitter.

Rescooped by IsabelleLeung from Supply Chain
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Supply Chain Risk: Answers to Five Often-asked Questions - Deloitte CFO - WSJ

Supply Chain Risk: Answers to Five Often-asked Questions - Deloitte CFO - WSJ | Supply Chain | Scoop.it
@Deloitte discusses the risks of #supplychain vulnerability http://t.co/InrM28E4FY via @WSJ. Collaborate w/ suppliers http://t.co/SrzkbJZTgv

Via Supply Chain Council
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