Your Brain Can Feel Metaphors | Success Leadership | Scoop.it

Metaphors enrich language; just think, would you rather listen to a singer with a "silky voice" or just a "pleasant voice"? In evoking the smooth feeling of silk, the phrase associates a physical texture with something that has none.

 

Here's a very quick article with a very important message: metaphors that we use in our biz stories actually help listeners feel what we are sharing about.

 

Wow! This goes hand-in-hand with a recent article I scooped on change that talks about when listeners hear stories they are not only seeing pictures, they are simulating the experience.

 

This article also talks about the neuroscience of a powerful storytelling device: metaphor.

 

Enjoy!


Via Karen Dietz