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Rescooped by FaeryOdd from SEO and Social Media Marketing
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Content Curation Tools For Brands

Content Curation Tools For Brands | stuffs | Scoop.it

Therese Torris researched content curation using mainly two curation tools: one more business-oriented tool, Scoop.it, to monitor four topics (including Content Curation and Mobile Payments included in the Curated Content section of this blog) and one consumer-oriented social curation tool, Pinterest, to curate half a dozen varied topics of personal interest (books, art, shoes, designer handbags.

 

Here is what she concluded from this research:

 

1) Content curation does help content discovery.

Curation helped me discover and share content on my favorite topics. Numerous reports show that social content curation à la Pinterest brings traffic to brand sites. Curated content embeds brand content into a rich inbound context of external content.


2) Social content curation fosters customer engagement.

Consumers who curate a brand’s content not only send it traffic, they also bring to the brand and its product a much needed validation. Brands like Whole Foods that participate in social curation on Pinterest increase their customers’ engagement.


3) Corporate curation tools help create a competitive advantage.

In addition to public social curation platforms, brands should use scoop.it or corporate collaborative content curation tools like Curata, CurationSoft or Zemanta to listen to their market, optimize their content and collaborate on their content strategy.

 

4) But content curation is no panacea for failing content creation.

Curated content supplements original brand content, it cannot replace it. If a brand has no story to tell, no original content, no topics to share with its audience and no Social Media strategy, content curation will only increase the overall online noise level.

 

Read More Here: http://www.scoop.it/t/seo-and-social-media-marketing/curate


Via Antonino Militello
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Rescooped by FaeryOdd from Amazing Science
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How Many Species Are There, Where Are They, How Fast Are They Going Extinct And What Can We Do?

Lecturer: Stuart Pimm, Duke University, USA "Taxonomy, Biodiversity & Beyond: Global Change Science & Society", A scientific meeting that was held at the Tel Aviv University


Via Dr. Stefan Gruenwald
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Rescooped by FaeryOdd from Geography Education
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Currency Map

Currency Map | stuffs | Scoop.it

We've seen a world map made of each country's coins before. Here's another currency map that uses images of each country's bills...And of course I'm going to enjoy this. 


Via Seth Dixon
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Rescooped by FaeryOdd from Geography Education
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Understanding "Eat Local"

Understanding "Eat Local" | stuffs | Scoop.it

This Oregon-based infographic succinctly summarizes the local food movement and taps into the cultural ethos that permeates the growing number of consumers that are demanding more home-grown products.


Via Seth Dixon
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Rescooped by FaeryOdd from Amazing Science
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Project AFFETTO - the most advanced affectional baby robot from Japan

Having previously developed several baby robots, the researchers at Osaka University’s Asada Lab are using that know-how to build the most realistic infant robot ever made. It has been about a year and a half since we saw Affetto, which was just a head capable of making a few expressions. Now the researchers have published a video showing the robot’s new upper-body, which contains 20 pneumatic actuators to move its arms, neck, and spine. This is in addition to the 12 degrees of freedom in its head. Although pneumatic actuators are more difficult to control compared to electric motors, they are flexible, allowing for direct physical interaction (a big plus if you want to be able to cuddle it).

Via Dr. Stefan Gruenwald
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Rescooped by FaeryOdd from @FoodMeditations Time
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To Italy, with love - The Age

To Italy, with love - The Age | stuffs | Scoop.it
The AgeTo Italy, with loveThe AgeAndrea Montefusco, who runs the Delicious Italian cooking school and is a consultant to Italian restaurants in Melbourne, says Australian restaurateurs still need educating.

Via Edible News
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Rescooped by FaeryOdd from @FoodMeditations Time
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Basil Skewers, Holy Cheeses and Sorbets of Summer

Basil Skewers, Holy Cheeses and Sorbets of Summer | stuffs | Scoop.it

easy vegetarian snacks and/or finger foods, no cooking required...

 

“There are no facts, only interpretations.” ~Friedrich Nietzsche


Via Edible News
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Open source won

Open source won | stuffs | Scoop.it
Digital freedom is increasingly under attack from closed and anti-freedom corporations like Microsoft and Apple and its time to defend what is left and increase our rights and freedoms.
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Rescooped by FaeryOdd from SEO and Social Media Marketing
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Twitter, Facebook, LinkedIn, Pinterest – A Social Media Checklist For Businesses [INFOGRAPHIC]

Twitter, Facebook, LinkedIn, Pinterest – A Social Media Checklist For Businesses [INFOGRAPHIC] | stuffs | Scoop.it

 

"Social media has a pretty steep learning curve, and when you’re a brand using these tools for the first time the wealth of information in how to best leverage platforms such as Twitter, Facebook, LinkedIn, Google+ and Pinterest, as well as blogs and video, can be overwhelming".

 

 


Via Antonino Militello
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Mance Creative's curator insight, August 22, 2013 6:36 PM

Does your company have these social media accounts?  Too many social meda websites to keep track of?  Well, here is a nifty little checklist of the most popular social media websites that businesses use to reach millions of users.

Rescooped by FaeryOdd from Technology in Education
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mLearning: Revolutionizing Education

mLearning: Revolutionizing Education | stuffs | Scoop.it
Smartphones and tablet computers are radically transforming how we access our shared knowledge sources by keeping us constantly connected to near-infinite volumes of raw data and information.

Via Eduware, Inc. , Katherine Page Burdick, Felix Jacomino
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meryem çelik's comment, July 27, 2012 4:39 AM
3 points out of 5