The tactile pleasure of worn pages between your fingers is hard to replace. But when it comes to encouraging people to embrace the written word, e-readers trump their physical counterparts.
Before you scoff, consider this: From December 2011 to January 2012, e-reader ownership nearly doubled, from 10 percent to 19 percent, among American adults. And that stunning surge in just one month’s time doesn’t even account for tablets or other mobile electronic devices people use to read books and longform content. Worldwide, meanwhile, e-reader sales rose by nearly 3 million between 2010 and 2011.