Jay Z Magna Carta Holy Grail
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3 ‘Magna Carta Holy Grail’ Marketing Lessons from Jay Z

3 ‘Magna Carta Holy Grail’ Marketing Lessons from Jay Z | Jay Z Magna Carta Holy Grail | Scoop.it
Learn how Jay Z changed the music marketing game with… (3 ‘Magna Carta Holy Grail’ Marketing Lessons from Jay Z http://t.co/dNewJ7SELi)

Via John S. Bell
Johnathon Coston's insight:

This by far was the smartest thing any artist in the music industry has ever done. Mogul, Entrepreneur, and rapper Jay Z sold his album, Magna Carta Holy Grail to samsung in return going platinum before the album was even released. Selling it for $5 dollars a copy, Jay Z made $5 million dollars from the partnership. 

Pros: People were able to legally purchase and download the album before it was released.
Opened the door for future companies with applications to partner up with artist in the future.
This will be the future of audio distribution.

Cons: Makes it harder for people to physically purchase the CD cause its more convenient to download it. 

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Jay-Z taps 16-year-old 'WondaGurl' to produce song on album

Jay-Z taps 16-year-old 'WondaGurl' to produce song on album | Jay Z Magna Carta Holy Grail | Scoop.it
theGRIO REPORT - Jay-Z's latest album 'Magna Carta Holy Grail' has sparked plenty of chatter in the music world -- including buzz about a 16-year-old girl he tapped to produce one of the album's t...

Via Skip Boykin
Johnathon Coston's insight:

This article proves that anything is possible. Sixteen year old Ebony Oshunrinde, produced a track on Jay Z's album, Magna Carta Holy Grail entitled Crown. Since then she has been working with other artist such as Travi$ Scott and Ryan Leslie. She also produced "Uptown" for Travi$ Scott.

Pro: Opened the door for her to be a house hold name in the music production industry.

Con: She wasn't credited for the Uptown instrumental that she produced.  

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Jay-Z Magna Carta Holy Grail Tracklist

Jay-Z Magna Carta Holy Grail Tracklist | Jay Z Magna Carta Holy Grail | Scoop.it

On the corner of Carlton Ave in Brooklyn, Jay-Z fans were handed binders containing the tracklist to Magna Carta Holy Grail. No word on features, but known producers include: Timbaland, Swizz Beatz, Rick Rubin, and Pharrell.


Via Steve Lee
Johnathon Coston's insight:

This article is simply the track listing of the album. In Brooklyn, fans were hand the binder with the track listing. No word on who were featured on the tracks but some know producers were: Timberland, Swizz Beatz, Rick Rubin, and Pharrell.

 

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Steve Lee's curator insight, June 23, 2013 1:34 AM
Track list...interesting take I have to see if anyone has posted yet.
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Jay-Z’s 'Magna Carta Holy Grail' Becomes Star's First Number One Album in U.K.

Jay-Z’s 'Magna Carta Holy Grail' Becomes Star's First Number One Album in U.K. | Jay Z Magna Carta Holy Grail | Scoop.it
It outsells Rod Stewart’s (Jay-Z’s 'Magna Carta Holy Grail' Becomes Star's First Number One Album in U.K. http://t.co/OG4kmlxqHD)

Via Taqueorin Pound
Johnathon Coston's insight:

Although Jay Z sold 1 million copies before the album release, this is still remarkable. Jay Z had seven solo albums to be in the British top 40. The most recent other than the Holy Grail were, Blueprint 3 which was number 4 in 2009, and his collaboration with Kanye west, Watch the Throne in 2011. In my opinion he deserves the top spot. 

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kallen's curator insight, December 4, 2013 1:20 PM

Jay z's album tops the charts in the UK. previous hiphop artist has only made it to the #3 spot on the charts. MCHG toped rod stewart's album "Time".

 

Robert Breakyajaw Brown's curator insight, February 16, 2014 6:38 PM

The rapper had been clearly been informed of his chart success before his headline set at Wireless Festival yesterday (July 13). "Number One in 59 countries and most importantly, my first in England," he told the London crowd last night. He'll return to Wireless tonight (July 14) to headline the third and final night of the festival alongside Justin Timberlake as part of their 'Legends Of The Summer' world tour.

Justice Mousa's curator insight, March 15, 2014 7:59 PM

His first #1 album in the UK!

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Jay-Z new album “Magna Carta Holy Grail” free for some Samsung Galaxy users [video]

Jay-Z new album “Magna Carta Holy Grail” free for some Samsung Galaxy users [video] | Jay Z Magna Carta Holy Grail | Scoop.it
Jay-Z is giving away his new album, called “Magna Carta Holy Grail” to users of some Samsung Galaxy devices, a full three days before the ...
Johnathon Coston's insight:

This article goes more in depth about how the album would be distributed. In order to purchase the album before the release, you had to own a Samsung Galaxy S3, Samsung Galaxy S4, or the Note 2 and a specific app that was in the google play store. 

Pros: Increased record sales and brought attention more attention to the Samsung company.

Cons: It was only for Android Users. 

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No One Cares About Jay-Z's New Music

No One Cares About Jay-Z's New Music | Jay Z Magna Carta Holy Grail | Scoop.it
In L.A. Weekly, Kris Ex breaks down why Jay-Z's new album, Magna Carta Holy Grail, is important because of the Samsung deal around it, rather than the MC's rhymes.

Via Skip Boykin
Johnathon Coston's insight:

This article is more aimed at the way the album was distributed verses the actual content. Kris Ex is basically saying that Jay Z demonstrated little effort in making this album lyrical, because he was for focused on the Samsung deal. I disagree with Kris because people still enjoyed and purchased the album. The Industry is changing, it's no longer about the lyrics but more so about the sound and quality. 

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