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Amygdala hijack - Wikipedia, the free encyclopedia

Amygdala hijack - Wikipedia, the free encyclopedia

Amygdala hijack is a term coined by Daniel Goleman in his 1996 book Emotional Intelligence: Why It Can Matter More Than IQ. Drawing on the work of Joseph E. LeDoux, Goleman uses the term to describe emotional responses from people which are immediate and overwhelming, and out of measure with the actual stimulus because it has triggered a much more significant emotional threat.

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The most important charts from the fantastic April jobs report

The most important charts from the fantastic April jobs report | Strategy | Scoop.it
Wow. The US labor market shifted into a higher gear in April, as 288,000 new jobs were created. The unemployment rate also tumbled from 6.7% in March to 6.3% in April. But that drop is likely overstating the improvement, because there was a large, unexplained decline in the overall size of the labor force. In any case, here are...
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The importance of social media in business today

Overview of factors affecting social media in business today and outline digital strategy.
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welcome to optimism: How advertising really works

welcome to optimism: How advertising really works | Strategy | Scoop.it
‘Advertising troubles both sociologists and financial directors: the former because they think it works, the latter because they think it does not.’ (Bullmore 1999.) I promised a while back to return to Byron Sharp’s thought-provoking book ‘How Brands Grow’. It’s taken me some time to get round to it, but...
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Charity IT and technology news - Unlocking the world of big data

Charity IT and technology news - Unlocking the world of big data | Strategy | Scoop.it
Brigid Whoriskey highlights the competitive advantage awaiting those organisations which master big data.
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Perspective is everything Rory Sutherland

The circumstances of our lives may matter less than how we see them, says Rory Sutherland. At TEDxAthens, he makes a compelling case for how reframing is the key to happiness.
(Filmed at TEDxAthens.)

Via k3hamilton
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