Strategy and Competitive Intelligence by Bonnie Hohhof
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The Human Algorithm: Redefining the Value of Data

The Human Algorithm: Redefining the Value of Data | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

The onslaught of real-time social, local, mobile (SoLoMo) technology is nothing short of overwhelming. Besides the gadgets, apps, social networks and appliances that continue to emerge, the pace of innovation is only outdone by the volumes of data that each produce

Bonnie Hohhof's insight:

listed as a disruptive trend

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Pedro Barbosa's curator insight, December 14, 2012 3:57 AM

SoLOMO and INfluence are clearly some of the trends for 2013 - 2015.

Augmented Reality and Gamification did start already.

 

Attention to Syndicated Commerce. 

 

Pedro Barbosa - www.pbarbosa.com | www.harvardtrends.com

Fred Zimny's curator insight, December 14, 2012 12:54 PM

I am not sure about local. But the effects of SoMo are indeed overwhelmng

Strategy and Competitive Intelligence by Bonnie Hohhof
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Identifying Competitive Intelligence Sources with Social Media - For …

This 60 minute talk was delivered at the SLA's 2014 conference in Vancouver, BC.  During the talk I covered a few ways in which Competitive Intelligence and other professionals can leverage the Social Media that's all around them for Competitive Intelligence, Market Intelligence, and Market Research projects

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7 Sources of External Competitive Intelligence

7 Sources of External Competitive Intelligence | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

You might be surprised at how much information you can glean from your competitors website and other external sources.Your competitors are blogging, posting customer case studies, and so on, he says. You can use that info to help win in competitive sales situations and differentiate your messaging. Lopin suggests SMBs glean this information from seven sometimes “nonobvious” sources.

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Arming Management Through Competitive Intelligence Programs

Arming Management Through Competitive Intelligence Programs | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
The basic meaning of a competitive intelligence program is the procurement of information about the products or services provided by a company for the purpose of educating the hierarchy who make up the administration of that company. This type of program also provides managers and executives with information regarding their competitors so as to increase their understanding of the market. It enables them to be able to effectively answer questions asked by employees and customers.
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20 Competitor Analysis Tools, Tips, and Guides to Up Your Game

20 Competitor Analysis Tools, Tips, and Guides to Up Your Game | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

It’s not necessarily that this is an insanely hard job. But there’s so much that you could possibly do and measure and look at, that just jumping in on a whim will definitely lead to overwhelm.   You need a plan. That includes knowing what you’re looking at and why, and having a process for monitoring and analyzing their content. That way you know your focus and won’t get distracted by all those other things you could look at. Here are some of my favorite resources and tools for getting the job done:

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Darren Lee Revell's curator insight, February 17, 3:48 AM

Want to know what tools SEO's use?

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10 Tips on How to Research Your Competition

10 Tips on How to Research Your Competition | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Keeping tabs on your competition is a great strategy for growing your business. Follow these tips, from fellow small business owners, on which tools are best and how to get started.
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Are Your Market Assumptions Still True?

Are Your Market Assumptions Still True? | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

Stall points and incorrect market assumptions can almost be looked at as a Shakespearian tragedy. At some point, the market assumptions that allowed for the rise of a successful enterprise will no longer be true. Many companies are ill-equipped to recognize when their market assumptions are no longer true. To explore this subject, Cascade Insights CEO Sean Campbell interviewed Derek van Bever, Senior Lecturer and Director of the Forum for Growth and Innovation at Harvard Business School and coauthor of “Stall Points.”

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Bryan Worn's curator insight, February 16, 4:22 PM

This is another view of the Sigmoid Curve. Worth a read

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Primary Intelligence | Hidden C.I. Sources

Primary Intelligence | Hidden C.I. Sources | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
At Primary Intelligence, we know your best sources for competitive intelligence are the sales team and buyers. But, sometimes you need additional sources to alert you of upcoming activity from that fiercest competitors. So, grab your spyglass and put your thinking cap on. These sources will unravel your competition’s mystery.
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Marketing Due Diligence – Slaw

Marketing Due Diligence – Slaw | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Marketing due diligence is referred to in many ways including competitive intelligence, commercial due diligence or business strategy due diligence to name a few. In the end it is all the same – having the most information available to make decisions. Making the time to get the strategic thinking and planning right will ensure the business side will follow seamlessly and effectively.
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20 Competitor Analysis Tools, Tips, and Guides to Up Your Game

20 Competitor Analysis Tools, Tips, and Guides to Up Your Game | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Competitive analysis is hugely valuable, but there are a lot of elements to consider. Here are some tools and guides to help. 
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NEW WHITEPAPER: The role of IR in competitive intelligence

NEW WHITEPAPER: The role of IR in competitive intelligence | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

Investor relations officers’ competitive information gathering typically starts with comparative valuation data and stock performance, as well as commentary on industry, product and market trends and performance. Because IROs are situated in a daily environment where information of all types can flow broadly and rapidly across multiple channels, they have the opportunity to make unique contributions to competitive-intelligence gathering within the organization. IR sits very much in the flow of strategically important information, ranging from financial performance and competitive positioning of peers to industry trends and the value investors are willing to place on different management strategies and actions. Sometimes, this information is available nowhere else.

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Competitive Intelligence is Integral to the Innovation Process

Competitive Intelligence is Integral to the Innovation Process | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Wargaming is a competitive scenario exercise that allows teams to delve deeper into identified opportunities, threats, and potential market outcomes. Wargames provide a means to gain a better understanding of market shifts and how they will impact competitor actions. Some examples of questions in the innovation process that can be answered with wargaming include:
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William Smith's curator insight, February 19, 5:53 AM
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Planning Competitive Intelligence Research and Analysis

Planning Competitive Intelligence Research and Analysis | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

There are a lot of tricks to planning and executing effective CI research and analysis. Here are three proven ones: Drill down on what you are trying to find out. Whether it is for you or for someone else, before you start your research, ask what decision you (or someone else) can make or action you (or they) can take once you are done

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Write Right: Convincing Content

Write Right: Convincing Content | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Dredge up some passion. Make it worth the read. Sharpen the blade of your metaphorical pen and make every word count. Here are some suggestions for anyone writing anything in the tech world.
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Competitive Intelligence - Higher Ed

Competitive Intelligence - Higher Ed | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

The most effective way to achieve your enrollment goals is to offer your audience a unique, valuable solution to an unmet or under-served want or need - and the best way to accomplish this is with a competitive intelligence program that gives you valuable insight into your competitor's strengths and weaknesses, offerings, and more.You can customize your competitive intelligence program which can include:

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Learning Agility for Competitive Intelligence

Learning Agility for Competitive Intelligence | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

The principles of Agile for software development are nothing new. In fact, Agile has been around for over 15 years, after it was first coined by software developers in 2001. At that time, 12 Agile Principles for Software Development were formed, as well as the Agile Manifesto, which are today overseen by the Agile Alliance.

In recent years, Agile has undergone a transformation. Modern Agile is a new concept introduced by a community of Agile professionals to help simplify the relative complexities of the traditional Agile principles and broaden the relevance to areas beyond software development. It's the start of a new quest for Eigenworks; we’re calling it Agility for Competitive Intelligence.

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What is Competitive Intelligence and What Could It Mean for You?

What is Competitive Intelligence and What Could It Mean for You? | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

At a basic level, it’s about understanding what’s going on in the world beyond your business, so that you can become more competitive (and hopefully leave other brands in the dust). Competitive intelligence requires you to learn as much as possible, as quickly as possible about your industry, your competitors, and what’s going on in your market, so you can face the challenge of becoming successful with the power of in-depth knowledge.

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Tag – You’re It!

Tag – You’re It! | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it

was reading the most recent issue of Successful Meetings. Why, you ask? Because if I am going to work – or protect – a meeting, conference or trade show with respect to CI, I should how they are being run and how they are changing.  Anyway, it had an interesting article for people who are being told that they are now doing meeting planning in addition to everything else they do[1]. Taking it as inspiration, here are a couple of tips for DIYers who are (suddenly) told “Well, you know all about competitive intelligence, so why don’t you provide us with some in addition to everything else you are doing”:

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Quiz 10 - Competitive Intelligence

Take the competitive intelligence proficiency quiz to see how well your organization is doing in developing and executing its competitive intelligence plans, programs and activities.
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Competitive Intelligence Skills and Education

Competitive Intelligence Skills and Education | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Merely learning about CI “on the fly” or “as we go” is almost never sufficient. In fact, it is rarely even marginally satisfactory. That does not have to happen, since there are many good sources for improving your research skills and honing your analytical talents.
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Patent Analysis, Mapping, and Visualization Tools - PIUG Space

Patent Analysis, Mapping, and Visualization Tools - PIUG Space | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
This page was created to encourage PIUG wiki participation in sharing knowledge about various tools and techniques relating to patent analysis, mapping, and visualization. The entries are in alphabetical order and are maintained in the brief style of other pages under the Patent Resources pages. Please leave details and marketing phrases to the websites to which the entries are linked.
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Information resources for competitive intelligence: An approach to the information available on the European Union's websites

Information resources for competitive intelligence: An approach to the information available on the European Union's websites | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Companies need to use information from multiple sources to improve their competitiveness. Since its beginnings in the 1950s, the European Union has developed a number of instruments for this purpose. This article gives an overview of the information resources that are most important for businesses and that originate from institutions and other bodies of the European Union. It is divided into five parts: European agencies; resources of the Directorate-General (DG) for Internal Market, Industry, Entrepreneurship, and SMEs; resources provided by other European Commission DGs & services; Points of Single Contact (PSCs) of the EUGO Network; and other support networks.
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Competitive Intelligence and Strategy Combine for West Coast's Best Event

Competitive intelligence and strategy colleagues unite! The most diverse gathering of CI and strategy professionals across multiple industries is heading to San Francisco March 28-29, 2017 for The CI+S Event. This anticipated forum, combining competitive intelligence and strategy, will be held at the Le Méridien San Francisco in San Francisco, CA.

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Confronting China’s IP Counteroffensive | Ivey Business Journal

Confronting China’s IP Counteroffensive | Ivey Business Journal | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Amongst other things, developing a strong IP strategy in China requires understanding that there is significant variation in the enforcement of IPP laws across the country, with many provinces (such as Zhejiang, Liaoning, Hubei, Guangxi, and Guangdong) having their own regulations. But the critical thing that foreign players must do is scan the competitive intelligence landscape to limit the risk of being sued by Chinese patent owners. This is especially true for UM patents, which now exist in large numbers and are skewed towards manufacturing and technology.
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Competitive Intelligence Intensive Workshop 2017 March

Competitive Intelligence Intensive Workshop 2017 March | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
This intensive 2-day workshop summit provides attendees a chance to dive deep into areas of executing competitive intelligence, innovation and growth strategies in today’s business world. Each day begins with a strategic and motivational keynote followed by a combination of deep dive how-to sessions and multiple 2-3 hour intense, interactive workshops that allow attendees to not only learn new strategies, but actually create, strategize and formulate frameworks, plans and actionable solutions to bring to their organization
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BCG report: The most innovative companies, 2016

BCG report: The most innovative companies, 2016 | Strategy and Competitive Intelligence by Bonnie Hohhof | Scoop.it
Competitive intelligence is the 2nd most commonly mentioned method for innovation identification. Is “copying” a source of differentiation? Peter Thiel says no.
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