Social media changed the way we communicate, and visual content on social is changing the way we consume information. Visual content leads to higher engagement than all-text content, and video is becoming an increasingly important piece of the social media marketing engagement puzzle.
So here’s the take of several other content marketing experts on the value of repurposing content, a cheat sheet that summarizes key ideas to repurpose content (Megan’s 11 plus 4 others I added) as well as the ROI analysis of two of our own experiment with content repurposing.
The Request for Proposal has long been the bane of my existence. Learn why you should stop doing them and how to perform a technical discovery process instead.
David Picard Roussel's insight:
[Aux entrepreneurs du marketing ] En effet, dès qu'il y a une personnalisation hors standard, il devrait avoir un processus payant pour obtenir les propositions qui solutionnent des problèmes de la compagnie et offrent un écosystème numérique performant. Choisissez (client) l'agence qui est alignée sur vos valeurs et après faites un travail d'étude pour les grands projets.
l’espace des médias sociaux et la montée des noms de domaines génériques de premier niveau (gTLD
David Picard Roussel's insight:
[ Sommaire ] Pour protéger sa marque voici quelques informations intéressantes pour vos premières étapes. Sinon de mon côté, j'irais aussi protéger votre marque avec l'OPIC au Canada et faire une vérifications légale de votre nom.
In this guide ebook you’ll Discover how to get started with Bing Ads even if you’ve never used pay per click marketing before in your life, Why Bing Ads is a massive opportunity for making a lot of money right now, The big reason why you should be using Bing Ads over other pay per click networks like Google Adwords.Also The way Bing works and how to get the most targeted traffic possible, The exact steps you need to follow to create a winning campaign that converts like crazy and makes you money, The 6 things you must master to get the lowest cost per click and the biggest profits possible with Bing Ads.
Based on the results of a July 2016 survey conducted by Salesforce’s Pardot and emedia, B2B marketers have realized a number of benefits from their lead nurturing programs. More than a third (36%) emphasized the programs are helpful simply because they generate a greater volume of leads, this was the most popular response. Another 26% mentioned the ability of lead nurturing programs to segment prospects based on their interests and behaviors, while 26% also noted the programs’ ability to improve targeting and segmentation.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.