Best Storytelling...
Follow
983 views | +0 today
 
Rescooped by Mervi Rauhala from How to find and tell your story
onto Best Storytelling Picks
Scoop.it!

3 Ways To Tell Better Stories And Make People Care | Fast Co.

3 Ways To Tell Better Stories And Make People Care | Fast Co. | Best Storytelling Picks | Scoop.it

"Good stories move your customer, create loyal followers, and hook your audience to pledge their allegiance to your brand.

 

Good storytelling leads to great writing. And good stories, and the people behind them, sell. Stories move your customer, create loyal followers, and hook your audience to pledge their allegiance to your brand."

 

Read the full article to find out more about these three tips, and an activity to fulfill each, to get your stories headed in the right direction and be something people will actually want to read:

Create a story with streamlined relatabilityUse your voiceKnow your audience
Via Kim Zinke (aka Gimli Goose)
Mervi Rauhala's insight:

Good tips especially for writing

more...
No comment yet.
Best Storytelling Picks

Bringing you the best storytelling picks. Enjoy and spread the love :)
Curated by Mervi Rauhala
Your new post is loading...
Your new post is loading...
Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

8 Classic storytelling techniques for engaging presentations

8 Classic storytelling techniques for engaging presentations | Best Storytelling Picks | Scoop.it
A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring your speech to get your ideas across and keep your audience engaged all the way through is tricky. Try these eight storytelling techniques for a presentation that wows.

Via José Carlos
more...
Diane Goodman's curator insight, December 5, 4:32 PM

8 storytelling strategies - great for storyboarding a video, writing a script or conceptualising a short story. The graphics tell it all.

Rescooped by Mervi Rauhala from Digital Brand Marketing
Scoop.it!

Storytelling Your Way to More Business

Storytelling Your Way to More Business | Best Storytelling Picks | Scoop.it
Learning — or relearning — how to tell stories requires some skill. And consultants and researchers are lining up to teach it, often for a hefty fee.

Via Karen Dietz, Os Ishmael
more...
Miguel A. de Jesus's curator insight, December 12, 7:44 PM

One of the ways to communicate and develop your EI is through effective Story  Telling.

J. Steven Sprenger ✔'s curator insight, December 13, 6:13 AM

Corporate Visions trail blazed this concept back in 2003. Very cool and actionable insight.

Jim Signorelli's curator insight, December 15, 8:05 PM

Thanks Karen.

Scooped by Mervi Rauhala
Scoop.it!

Hatch: Tell Stories with Purpose

Hatch: Tell Stories with Purpose | Best Storytelling Picks | Scoop.it
Hatch acts like a concierge, connecting you to a suite of tools and a growing community to help you leverage storytelling to drive social impact and improve the lives of the poor and vulnerable around the world.
Mervi Rauhala's insight:

This seems to be a really interesting resource for organizations interested in storytelling. Lots of great material and worksheets.

more...
No comment yet.
Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

The 7 Models of #Storytelling for Brands - #digitalstorytelling

The 7 Models of #Storytelling for Brands - #digitalstorytelling | Best Storytelling Picks | Scoop.it
Back in 2004 Christopher Booker finished writing a book that he had been working on for 34 years. It was a quest to study all the great stories ever told, and to see what they had in common so that

Via José Carlos
more...
Tim Brook's curator insight, August 18, 4:47 PM

Not sure what my story should be though...

Jens Peter Madsen's curator insight, August 19, 3:44 AM

looks very good i´ll come back for that article

Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

6 tips for finding your perfect story for Storytelling Parade | Story & Heart

6 tips for finding your perfect story for Storytelling Parade | Story & Heart | Best Storytelling Picks | Scoop.it

"As a community of storytellers, we have a tremendous power to tell the stories that aren't often shared—the stories of people and organizations doing good for the world.  For Storytelling Parade, your mission is to share one such story.


Now, because these stories don't often get told, they may be a little difficult to find. With that in mind, we've enlisted help from Stillmotion to share how they not only found an inspiring story for the Parade of someone doing good but also one that fit their keywords."

 

Storytelling Parade is a filmmaking contest to tell the story of a person or non-profit who is making this world a better place.

 

Read the full article to dig deeper and find more about these 6 tips to help you find your story:

It all starts with a dreamStart small and build it outHit the (Google) streetsUse your loose connections & be persistentMaking contact & telling a great storyApproach it from the other side - think local
Via Kim Zinke (aka Gimli Goose)
more...
Kim Zinke (aka Gimli Goose)'s curator insight, August 29, 3:41 AM

Each of these tips has lots more to delve into and doesn't require you to tell your story through video.  Use them to prompt a story idea or tweak it.


If you sign up for the Storytelling Parade you get access to an additional five free educational videos created by StillMotion.  You don't need to sign-up to view the first video:

  1. How to find the right story for you
  2. How to build a strong story
  3. How to interview your character
  4. How to capture b-roll
  5. How to weave your story together in post
Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

The Ice Bucket Challenge and the Art of Storytelling | LinkedIn

The Ice Bucket Challenge and the Art of Storytelling | LinkedIn | Best Storytelling Picks | Scoop.it

"The challenge consists of people dropping buckets of ice water over themselves, recording it, sharing the experience to social media, and then nominating others to do the same. Challenge participants are also encouraged to make a donation to ALS research or to the charity of their choice. This viral campaign has undoubtedly achieved overwhelming success, raising both money and awareness for the disease, for which there is no cure."

 

True success lies in the art of storytelling –brands becoming part of people’s stories and people becoming part of the brand. Read the full article to find out more about these 10 lessons that can be learned from this ice-infused social phenomenon:

The value lies not in the idea, but in the doingTo ignite a social epidemic, flare up human involvementTransform consumers from the user, to the storytellerThink of a story as your currency for connectionEvolve from creating pictures and words, to creating experiencesMasterfully connect story and experienceEmploy technology as your enabling toolSimplicity mattersBut normalcy is overratedAnd lastly, every great story starts somewhere
Via Kim Zinke (aka Gimli Goose)
more...
Lorraine Elvire Wagenaar's curator insight, September 3, 6:17 AM

Heel goed om je zo in te zetten voor de ziekte ALS, hoop dat er heel veel geld word opgehaald. 

Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

7 Storytelling Tips for Businesses

7 Storytelling Tips for Businesses | Best Storytelling Picks | Scoop.it
Get tips about writing your company's brand story. Storytelling requires a problem and resolution as well as a tone that matches your messaging.

Via José Carlos
more...
No comment yet.
Scooped by Mervi Rauhala
Scoop.it!

Quest Attack

Quest Attack | Best Storytelling Picks | Scoop.it
Brevity is the soul of Twitter. Not a mere suggestion, it is a requirement is built right into its usability. Whether one attempts a stab at a sharply comic observation or wants to excitedly share ...
Mervi Rauhala's insight:

Twitter Storytelling! These are interesting experiments.

more...
No comment yet.
Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

The Psychology of Stories: The Storytelling Formula Our Brains Crave

The Psychology of Stories: The Storytelling Formula Our Brains Crave | Best Storytelling Picks | Scoop.it
Learn why our brains go nuts for a good yarn -- and how you can recreate it in your marketing.

Via José Carlos
Mervi Rauhala's insight:

This is rather long article but worth reading especially for marketing and communications people. Contains links to primary sources which is always a plus.

more...
Jeni Mawter's curator insight, June 29, 11:43 PM

Why we are 'wired' for stories.

Rescooped by Mervi Rauhala from Just Story It! Biz Storytelling
Scoop.it!

The Science of Narrative: Why We Tell Stories--Great Expert Panel

The Science of Narrative: Why We Tell Stories--Great Expert Panel | Best Storytelling Picks | Scoop.it
Stories have existed in many forms—cave paintings, parables, poems, tall tales, myths—throughout history and across almost all human cultures. But is storytelling essential to survival? Join a spirited discussion seeking to explain the uniquely human gift of narrative—from how neurons alight when we hear a tale, to the role of... [read more]

Via Karen Dietz
more...
Karen Dietz's curator insight, May 13, 2:17 PM

Wow -- here are 5 panelists (3 scientists, 2 writers) including Jonathan Gottschall, Joyce Carol Oates, Jeffrey Eugenedes, Keith Oatley, and Paul Bloom talking about the advances and limits of storytelling, people being under the thrall of wicked stories, discoveries about the brain and storytelling, and a host of other story topics. Research and citations are shared also, so it's not just people chatting willy nilly. And the panelists don't all agree with each other, which is fascinating and refreshing.


Here's the problem -- the video is 1:40 minutes long. Yikes! I've watched sections of it and have scheduled a time to watch the entire piece. But I very much like what I've heard so far and do recommend it.


For example: a story is only transformative for the reader/listener when the artist (storyteller, writer, director, etc.) has mastered the craft of storytelling. This is from scientific research. So training in storytelling does matter.


I do have one quibble though: the event began with a theater group 'telling a story'. Eh -- not so much. So you can skip that first 14 minutes. Why they didn't have a real live storyteller on stage for this segment is beyond me.


Anyway, spend time with this video and get the real skinny on storytelling directly from writers and scientists. Make sure you've got a pen and paper handy so you can take notes. 


Many thanks to colleague Stephanie West Allen for pointing me to this video!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

Designing around storytelling - Design + banter, 09 April 2014

Slides from my lightning talk at Design + Banter on the 9th of April 2014.

Via José Carlos
Mervi Rauhala's insight:

Storytelling as a tool for great user experience design

more...
Stefano Principato's curator insight, April 22, 12:50 PM

"If you can’t tell it, you can’t sell it. ” - Peter Guber


Tarinakone's curator insight, April 23, 12:46 AM

Story based service design, using dramatic arc is a powerful tool!

Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

Evolution of Storytelling | Visual.ly

Evolution of Storytelling | Visual.ly | Best Storytelling Picks | Scoop.it

Evolution of storytelling created for iversity.com.

Origins of storytellingAncient Egyptian storiesAncient Greek poetsShadowplay in AsiaTroubadoursPrinting pressShakespeare's playsMovies & radioGolden age of tvInternetTransmedia storytellingAlternate reality games
Via Kim Zinke (aka Gimli Goose)
more...
Marta Torán's curator insight, April 6, 5:56 AM

Genial!

Clare Treloar's curator insight, April 10, 6:04 PM

Another interesting infographic

Andrea Robotti's curator insight, July 1, 5:04 AM

Interessante excursus storico sullo storytelling...ma ci rendiamo conto che andando indietro di millenni la la storia dell'uomo è sempre stata accompagnata dalal necessità di raccontarsi?

Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

How to start your own storytelling night | The Guardian

How to start your own storytelling night | The Guardian | Best Storytelling Picks | Scoop.it

"I hosted my first storytelling night about eight years ago. At the time, there were all sorts of open mic nights for comedians, musicians and poets, but nothing in the style of US storytelling nights such as The Moth where ordinary people stood up and told true tales about their lives. The humour, warmth and sadness in those stories made a human connection unlike any other art form I had experienced."

 

Read the full article to find out how to set up your own storytelling event:

the venuethe storytellersplanning the nightovercoming nervesafter hours
Via Kim Zinke (aka Gimli Goose)
more...
Kim Zinke (aka Gimli Goose)'s curator insight, March 23, 2:10 AM

The Moth is an excellent role model to follow.  The host many live events across the country are held.  Check out their website to discover more about their events, storytelling tips and other resources, and listen to stories.

Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

Why #storytelling matters - Garr Reynolds ( @presentationzen) #TEDxKyoto

This talk was given at a local TEDx event, produced independently of the TED Conferences. Using Zen sensibilities of simplicity and clarity as his guide, Gar...

Via José Carlos
more...
No comment yet.
Scooped by Mervi Rauhala
Scoop.it!

Social Storytelling for the modern caveman by Brandhome

World Marketing Congress Mumbai: Brandhome’s vision on (social) storytelling Brandhome's strategic director Erik Saelens was keynote speaker at the WMC in Mumb…
more...
No comment yet.
Rescooped by Mervi Rauhala from Internal Communications Tools
Scoop.it!

How To Get Storytelling Into Corporate Blogging | Doktor Spinn

How To Get Storytelling Into Corporate Blogging | Doktor Spinn | Best Storytelling Picks | Scoop.it

"It’s quite difficult to become an accomplished storyteller. There’s just all of these factors coming into play when you’re trying to tell stories that captivates and entertains an audience.


And being able to do this in a corporate context? Well, you can of course take the scenic route and actually learn how to write long- and short stories. But for corporate flacks like you and me, shouldn’t there be an easier way than becoming an accomplished fiction writer?"

 

Is there a way to simply hack the challenges of becoming an accomplished writer and get the benefits of basic storytelling into your corporate blogging efforts?  Yes there is.  Read the full article to discover more about how to use this simple blog post script to achieve a dramatic effect by covering these points:

Big promiseDespairDiscoverySolutionCall-to-action
Via Kim Zinke (aka Gimli Goose)
more...
Kim Zinke (aka Gimli Goose)'s curator insight, September 12, 5:56 PM

Are you struggling to get executive or anyone in your organization writing for your corporate blog?  Or want to take blog posts from drab to fab?  Copy out the easy to follow script (and include a link to the article) and promote to your bloggers as their storytelling claim to fame.

Scooped by Mervi Rauhala
Scoop.it!

The Arabian Nights: The Art of Storytelling

Slideshow introducing The Arabian Nights, frame stories, and the art of storytelling. Designed for "World Literature," an undergraduate course taught by Profe…
Mervi Rauhala's insight:

What would Schehezarade do? #Storytelling for the win!

more...
No comment yet.
Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

7 Tips To Integrate Storytelling Into Your Next eLearning Course | eLearning Industry

7 Tips To Integrate Storytelling Into Your Next eLearning Course | eLearning Industry | Best Storytelling Picks | Scoop.it

"There are a number of reasons why storytelling is so effective in eLearning. Not only does it help to motivate learners and create a more immersive experience, but it also allows them to feel more emotionally connected to the subject matter. The trouble is that converting your content and topics using a storytelling strategy can be challenging, especially if you want to get maximum results from your efforts."

 

Read the full article to find out more about these seven storytelling tips and tricks for eLearning professionals to help entertain and educate with carefully crafted stories:

Make the storyline and characters relatable and relevant.Don't forget to include the main elements of storytelling.Use high quality images to illustrate major plot points.Always integrate the core message into the plot.Use narration that enhances the story, but doesn't distract the learners.Keep it short to prevent cognitive overload.Make your storytelling interactive.
Via Kim Zinke (aka Gimli Goose)
Mervi Rauhala's insight:

Post is ok and storytelling could and should indeed be used in eLearning like in all learning. The tips are rather basic and stay on a very general level. Some examples and stories would have been nice :)

more...
Kim Zinke (aka Gimli Goose)'s curator insight, August 23, 8:01 PM

This article will help you integrate storytelling in your eLearning design and development process in order to create an engaging experience.


Be sure to check out the links to additional storytelling related resources/articles at the bottom of the article.

Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

How Storytelling can boost your startup

Every entrepreuner has a story to tell. Get some insights on how to use storytelling techniques to tell your story!

Via José Carlos
Mervi Rauhala's insight:

Good slideshare that doesen't say that stories solve everything. You obviously need great business skills too. Fresh examples and cases.

more...
Alessio Carciofi's curator insight, June 27, 3:30 AM

great slides about #storytelling ! thanks @José Carlos 

Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

Top 10 tips on using storytelling in a presentation | business life

Top 10 tips on using storytelling in a presentation | business life | Best Storytelling Picks | Scoop.it

"Effective leaders know that telling a powerful story is the most effective way to engage people."

 

Read the full article to find out more about these 10 golden rules for storytelling success in presentations:

Use stories selectivelyListen before you speakAim carefullyMake it personalMake it realLearn the story not the wordsConnect with the audienceUse simple languageLet the story do the workRemember we are all storytellers
Via Kim Zinke (aka Gimli Goose)
more...
Kim Zinke (aka Gimli Goose)'s curator insight, June 6, 4:58 PM

Whatever platform you use to tell your story, these tips will help you out.

Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

Storythinking > Storymaking > Storytelling

"Storytelling" is a long time resident of the charts of educational ideas. As a topic of workshops and presentations (I've done plenty), books (none for me),...

Via José Carlos
more...
No comment yet.
Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

INFOGRAPHIC: The Science of Storytelling

INFOGRAPHIC: The Science of Storytelling | Best Storytelling Picks | Scoop.it
Brand storytelling is big - and getting bigger. As we're all geeky about the content, stories and ideas that brands publish we thought we'd take a look at the

Via José Carlos
more...
Nacho Vega's curator insight, July 3, 5:37 PM

Keep it short!

Edgar Mata's curator insight, July 5, 1:37 PM

Cuenta cuentos

Miguel A. de Jesus's curator insight, July 6, 12:16 AM

Great Infographic about the affects of Storytelling on the Brain .

Scooped by Mervi Rauhala
Scoop.it!

Can You Measure Storytelling in Your Media Relations Effort?

Can You Measure Storytelling in Your Media Relations Effort? | Best Storytelling Picks | Scoop.it
The Art Of Storytelling In Business Communications And Public Relations (Can You Measure Storytelling in Your Media Relations Effort?
Mervi Rauhala's insight:

Interesting article especially for communications people.

more...
No comment yet.
Rescooped by Mervi Rauhala from Digital Storytelling
Scoop.it!

The psychology behind persuasive storytelling

In this revealing presentation, we'll explore the secret psychological principles behind persuasive storytelling. You'll learn how the most successful brand...

Via José Carlos
more...
No comment yet.
Rescooped by Mervi Rauhala from How to find and tell your story
Scoop.it!

25 Killer Resources to Learn Storytelling | Business 2 Community

25 Killer Resources to Learn Storytelling | Business 2 Community | Best Storytelling Picks | Scoop.it

25 online resources to get you started down the storytelling path and tell your brand story.


Via Kim Zinke (aka Gimli Goose)
Mervi Rauhala's insight:

All and all good resources for business storytelling.

more...
Kim Zinke (aka Gimli Goose)'s curator insight, March 19, 12:44 AM

A nice cross-selection of articles and sites.  It covers crafting a story to telling it through transmedia.

malek's curator insight, March 19, 6:34 PM

Your visitors disappear at the landing page?

It's all about the skill to retain visitors and turning them into leads, the ability  to tell a robust brand story, one that zip and grasp their attention like a great novel or movie. 

A useful resource, keep  handy

Florian Eisele's curator insight, March 21, 2:28 PM

Top-notch compendium using great sources and covering a range of important storytelling aspects