The way we tell stories has changed — from oral traditions, pictographs, and dance, to the modern printing press, film, and television, and beyond — but the fundamentals of a good story persist. Th...
The Guardian (blog) Science of storytelling: why and how to use it in your marketing The Guardian (blog) However, when people are being told a story, the language processing areas of the brain are activated along with other sensory areas being used...
Billy Wilder (1906–2002) was the first person to win an Academy Award as producer, director and screenwriter for the same film. The film The Apartment (1960) stared Jack Lemmon, Shirley MacLaine, and Fred MacMurray and is certainly in my top-10...
For data scientists, creating the right hypotheses, gathering relevant data, and using advanced analytics to find key insights are all important. However, acti…
At Ethos3, we like to think of our presentation content like a poem, where each slide represents a line, and each main takeaway is its own stanza. This helps keep content concise while also achieving an overall creative goal.
With Hollywood spending millions on new versions of age-old characters, from Frozen’s Snow Queen to Cinderella, fairytales are more popular than ever. But, argues Marina Warner, they’ve had to adapt, with lots of dark twists and no more sweet, biddable girls
The legendary Frank Sinatra (1915–1998) can teach us a thing or two about engaging an audience. I stumbled upon this 1963 Playboy interview with Sinatra recently, and it's pure gold. "When I sing, I believe," says Sinatra. "I’m honest. If...
Five brands excelling at storytelling Econsultancy (blog) In which I'll be loftily discussing the art of storytelling in a not-so-subtle attempt to justify a squandered film studies degree.
"Your ability to shape your future depends on how well you communicate where you want to be when you get there. When ideas are communicated effectively, people follow and change." - Nancy Duarte
For a lot of us, the reality is not that we have too few ideas, it's that we have too many. This may not sound like a problem, but it becomes problematic when we get bogged down in analysis paralysis...
John F. Kennedy is often reported to have said "The only reason to give a speech is to change the world." Over the years this has been paraphrased by many speaking and training professionals. Not surprisingly, people occasionally mock this...
It’s hard to know what to expect when a renowned actor makes an appearance as a keynote speaker at a technology conference. When Kevin Spacey was about to make his entrance onto the stage at this (Kevin Spacey: Storytelling In The Age Of Disruption.
When Toy Story opened in the US at the end of 1995, it was met with enthusiasm and great critical acclaim. The film would go on to be the highest-grossing film of the year. There was tremendous buzz (ahem) about...
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Interesting reading on the role of agency vs design in games (stories). Does the central character drive the action, or do events shape the character?